Recent Orders Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Recent Orders sales on Amazon US totaled 918,100 units in July 2026 (▼ 7.7% vs. the prior month), generating an estimated $24,562,743 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.1% of unit volume and 75.1% of revenue, while a typical listing is priced at $23.37. The keyword itself pulled 2,605 Amazon queries over the same period (▼ 76.5% MoM).
Zooming out to the 12-month window ending July 2026, the recent orders Top 50 moved 11,834,500 units and $316,468,005 in cumulative sales — an average of 986,208 units and $26,372,334 per month. Monthly throughput topped out at 1,209,800 units in November 2025 and dipped to 558,800 in May 2026, leaving the latest reading 11.9% lower than August 2025.
Recent Orders Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
918.1K
▼ 7.7% MoM
Monthly Revenue 2026/07
$24.6M
▼ 7.9% MoM
Top 10 Market Share 2026/07
74.1%
Recent Orders Market Share & Sales Concentration on Amazon US — July 2026
The most-sold recent orders listing on Amazon US in July 2026 is ASIN B0748J34WZ (Brand: Dixie), which sold 100,000 units at $5.89 apiece — equal to 10.9% of every unit tracked in this report.
The Top 10 ASINs account for 680,000 units and $18,454,900 in July 2026 — 74.1% of unit volume and 75.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Recent Orders' on Amazon
July 2026
Is 74.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0748J34WZ
Dixie Paper Plates 8.5 Inch, 90 Count, Disposable Plates | For parties as dessert plates or snack plates, 2X stronger, small paper plates are soak-proof, cut resistant, microwave-safe
100K
▲ 0.0%vs. prior month
$589K
latest month
12-month trend
B07CDN39DP
Lumify Redness Relief Eye Drops, Whiter & Brighter Looking Eyes, 0.08 oz | Whitens eyes in 1 min, lasts up to 8 hours, 2.5mL bottle, For Whiter & Brighter Looking Eyes, travel-size
100K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
B09RTVN5GN
Energizer Alkaline Power AAA Batteries (32 Pack), Long-Lasting | For wireless mouse, flashlights, thermometers, smart home devices, and controllers; hold power for up to 10 years in storage
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B07QZ5CTTF
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
90K
▼ 10.0%vs. prior month
$7.9M
latest month
12-month trend
B00DJUK8HS
PreserVision PreserVision AREDS 2 Eye Vitamins Lutein Supplement 120 Softgels | Macular support* Vitamins, #1 eye doctor recommended brand1, lutein & zeaxanthin, vitamin C,E, zinc,copper, minigels, seniors
60K
▼ 14.3%vs. prior month
$1.9M
latest month
12-month trend
B07986PWD3
Charmin Ultra Soft Cushiony Touch 2-Ply Toilet Paper, 18 Family Mega Rolls = 90 Regular Rolls, White
60K
▼ 14.3%vs. prior month
$1.8M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Recent Orders Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dixie is the best-performing recent orders brand in July 2026, moving 100,000 units across 1 ASIN for 14.7% of Top 10 volume. LUMIFY follows with 100,000 units (14.7%), ahead of Energizer on 100,000 units (14.7%).
Volume is spread across 9 brands, with the top three holding 44.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.89 to $15.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dixie
1 ASIN in Top 10
14.7%
Units
100K
Revenue
$589K
Avg. price
$5.89
B0748J34WZ
$5.89·★4.8·65.8K revsDixie Paper Plates 8.5 Inch, 90 Count, Disposable Plates | For parties as dessert plates or snack plates, 2X stronger, small paper plates are soak-proof, cut resistant, microwave-safe
Units sold100K
LUMIFY
1 ASIN in Top 10
14.7%
Units
100K
Revenue
$1.2M
Avg. price
$11.93
B07CDN39DP
$11.93·★4.6·42.3K revsLumify Redness Relief Eye Drops, Whiter & Brighter Looking Eyes, 0.08 oz | Whitens eyes in 1 min, lasts up to 8 hours, 2.5mL bottle, For Whiter & Brighter Looking Eyes, travel-size
Units sold100K
Energizer
1 ASIN in Top 10
14.7%
Units
100K
Revenue
$1.8M
Avg. price
$15.99
B09RTVN5GN
$15.99·★4.8·58.5K revsEnergizer Alkaline Power AAA Batteries (32 Pack), Long-Lasting | For wireless mouse, flashlights, thermometers, smart home devices, and controllers; hold power for up to 10 years in storage
Units sold100K
Trending Recent Orders Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GHSK158C leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0DFD1NT9L close behind at ▲ 40.0% MoM on 7K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GHSK158C
Take Talk Underwear Womens 9 Pack Seamless Thongs No Show Workout Panties
Price
$12.99
Rating
4.4
Reviews
392
Latest month sales
B0DFD1NT9L
YOROXRG 40 Pack Spell Chime Candles-4 Inch Multi-Colored Taper Candles Sticks-for Home Decor Kitchen Decor Wedding Decoration-10 Colours
Price
$8.99
Rating
4.4
Reviews
3.2K
Latest month sales
B0D6J5RQNG
Supmedic Soft Max Disposable Nitrile Exam Gloves, Powder-Free Black 100 Ct | Soft Max™ Disposable Nitrile Exam Gloves Latex-Free Powder-Free Medical Food Safe Cooking Cleaning, 100 Ct Black
Unlock to view ASIN details and product titles
Price
$8.97
Rating
4.7
Reviews
5.8K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this recent orders report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card