Raw Sugar Shampoo And Conditioner Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Raw Sugar Shampoo And Conditioner sales on Amazon US totaled 270,900 units in July 2026 (▼ 28.5% vs. the prior month), generating an estimated $6,187,276 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 46.1% of unit volume and 42.9% of revenue, while a typical listing is priced at $24.25. The keyword itself pulled 22,536 Amazon queries over the same period (▲ 5.4% MoM).
Zooming out to the 12-month window ending July 2026, the raw sugar shampoo and conditioner Top 50 moved 2,964,300 units and $68,950,694 in cumulative sales — an average of 247,025 units and $5,745,891 per month. Monthly throughput topped out at 379,000 units in June 2026 and dipped to 166,200 in May 2026, leaving the latest reading 48.0% higher than August 2025.
Raw Sugar Shampoo And Conditioner Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
270.9K
▼ 28.5% MoM
Monthly Revenue 2026/07
$6.2M
▼ 28.1% MoM
Top 10 Market Share 2026/07
46.1%
Raw Sugar Shampoo And Conditioner Market Share & Sales Concentration on Amazon US — July 2026
The most-sold raw sugar shampoo and conditioner listing on Amazon US in July 2026 is ASIN B0BBBSMV94 (Brand: Native), which sold 30,000 units at $19.78 apiece — equal to 11.1% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 125,000 units and $2,656,460 in July 2026 — 46.1% of unit volume and 42.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Raw Sugar Shampoo And Conditioner' on Amazon
July 2026
Is 46.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BBBSMV94
Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
30K
▼ 50.0%vs. prior month
$592.5K
latest month
12-month trend
B08D7J83PZ
L'Oreal Paris Elvive Dream Lengths Shampoo and Conditioner Set, Seals Split Ends, Hydrating & Strengthening Hair Repair, Fine Castor Oil and Vitamins B3 and B5, 56 Fl Oz Set
20K
▼ 33.3%vs. prior month
$361K
latest month
12-month trend
B07BHCB9Y2
PURA D'OR Gold Label Anti-Thinning Biotin Shampoo & Conditioner, 16oz x2 | Thicker-Looking Hair, Clinically Tested, Botanical Extracts, Aloe Vera Base, Men & Women, Sulfate-Free, Natural Earthy Scent
10K
▼ 50.0%vs. prior month
$399.9K
latest month
12-month trend
B0849L3675
Botanic Hearth Tea Tree Shampoo - 16 Fl oz, Deep Cleans, Refreshes Scalp | Enriched With 100% Pure Tea Tree Oil, For Itchy And Dry Scalp, Sulfate/Paraben Free | For both Men And Women & All Hair Types
10K
▲ 0.0%vs. prior month
$136.1K
latest month
12-month trend
B097NQW4SP
Marc Anthony Grow Long, Anti Breakage Hair Shampoo & Conditioner Set | Frizz Taming Strengthening Shampoo & Conditioner - Dry Damaged Hair & Split Ends - Biotin, Caffeine & Ginseng - Sulfate Free
10K
▲ 0.0%vs. prior month
$160.1K
latest month
12-month trend
B0DHGG3ZPV
Tgideas Rosemary Biotin Volumizing Shampoo for Thinning Hair, 7.4 Fl Oz | Keratin Strengthening, Helps Boost Volume, Reduce Breakage, Nourishes Scalp, Color-Treated Hair Safe Vegan, Gentle Daily Care
10K
▲ 0.0%vs. prior month
$150K
latest month
12-month trend
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Best Raw Sugar Shampoo And Conditioner Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Native is the best-performing raw sugar shampoo and conditioner brand in July 2026, moving 38,000 units across 2 ASINs for 30.4% of Top 10 volume. L'Oreal Paris follows with 20,000 units (16.0%), ahead of PURA D'OR on 10,000 units (8.0%).
Volume is spread across 9 brands, with the top three holding 54.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $18.94 to $36.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Native
2 ASINs in Top 10
30.4%
Units
38K
Revenue
$749.4K
Avg. price
$19.78
B0BBBSMV94
$19.78·★4.4·14.9K revsNative Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
Units sold30KB0CHK1CKJ2
$19.78·★4.4·14.9K revsNative Shampoo and Conditioner Contain Naturally Derived Ingredients| All Hair Type Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - Almond & Shea Butter, 16.5 fl oz each (2 pack)
Units sold8K
L'Oreal Paris
1 ASIN in Top 10
16.0%
Units
20K
Revenue
$361K
Avg. price
$18.94
B08D7J83PZ
$18.94·★4.6·20.8K revsL'Oreal Paris Elvive Dream Lengths Shampoo and Conditioner Set, Seals Split Ends, Hydrating & Strengthening Hair Repair, Fine Castor Oil and Vitamins B3 and B5, 56 Fl Oz Set
Units sold20K
PURA D'OR
1 ASIN in Top 10
8.0%
Units
10K
Revenue
$399.9K
Avg. price
$36.99
B07BHCB9Y2
$36.99·★4.3·67.4K revsPURA D'OR Gold Label Anti-Thinning Biotin Shampoo & Conditioner, 16oz x2 | Thicker-Looking Hair, Clinically Tested, Botanical Extracts, Aloe Vera Base, Men & Women, Sulfate-Free, Natural Earthy Scent
Units sold10K
Trending Raw Sugar Shampoo And Conditioner Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0BD2SKVTJ leads positive momentum with ▲ 66.7% MoM growth on 5K units, with B0C6MXHNJ8 close behind at ▲ 33.3% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BD2SKVTJ
Rosemary Biotin Shampoo and Conditioner Set for Hair Strengthening | Shampoo Set with 100% Rosemary Oil & Biotin for Thinning Hair, Anti-Hair Loss Botanical Formula, Women & Men, 16 floz Each
Price
$25.00
Rating
4.3
Reviews
1.3K
Latest month sales
B0C6MXHNJ8
Renpure Tea Tree & Rosemary Rebalancing Shampoo & Conditioner Set 2x24oz | Plant-based*, sulfate-free duo cleanses and conditions to rebalance moisture and keep the scalp fresh for 72HR*
Price
$13.93
Rating
4.3
Reviews
2K
Latest month sales
B07DTQSYMS
The Honest Company Shampoo & Body Wash, Citrus Vanilla Refresh, 18 fl oz | 2-In-1 Shampoo & Body Wash, 18 Fl Oz. Tear-Free, Hypoallergenic, Naturally Derived. Gentle For Baby's Sensitive Skin.
Unlock to view ASIN details and product titles
Price
$16.96
Rating
4.7
Reviews
47K
Latest month sales
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