Raspberry Pi Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Raspberry Pi sales on Amazon US totaled 10,650 units in July 2026 (▼ 2.7% vs. the prior month), generating an estimated $1,351,330 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.3% of unit volume and 47.2% of revenue, while a typical listing is priced at $132.03. The keyword itself pulled 60,337 Amazon queries over the same period (▲ 6.3% MoM).
Zooming out to the 12-month window ending July 2026, the raspberry pi Top 50 moved 149,950 units and $15,676,727 in cumulative sales — an average of 12,496 units and $1,306,394 per month. Monthly throughput topped out at 19,900 units in December 2025 and dipped to 6,100 in May 2026, leaving the latest reading 7.0% lower than August 2025.
Raspberry Pi Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
10.7K
▼ 2.7% MoM
Monthly Revenue 2026/07
$1.4M
▼ 2.6% MoM
Top 10 Market Share 2026/07
56.3%
Raspberry Pi Market Share & Sales Concentration on Amazon US — July 2026
The most-sold raspberry pi listing on Amazon US in July 2026 is ASIN B07V5JTMV9 (Brand: CanaKit), which sold 1,000 units at $159.99 apiece — equal to 9.4% of every unit tracked in this report.
The Top 10 ASINs account for 6,000 units and $637,960 in July 2026 — 56.3% of unit volume and 47.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Raspberry Pi' on Amazon
July 2026


![Arduino UNO R4 WiFi [ABX00087] - Renesas RA4M1 + ESP32-S3, Wi-Fi, Bluetooth, USB-C, CAN, 12-bit DAC, OP AMP, Qwiic Connector, 12x8 LED Matrix for Advanced IoT & Embedded Projects (ASIN B0C8V88Z9D), rank #4 by monthly sales volume for 'Raspberry Pi' on Amazon](https://m.media-amazon.com/images/I/614tXIQWSRL._AC_UY512_.jpg)






Is 56.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown

B07V5JTMV9
CanaKit Raspberry Pi 4 4GB Starter PRO Kit - 4GB RAM
1K
▲ 0.0%vs. prior month
$150.9K
latest month
12-month trend

B0BNJPL4MW
New Raspberry Pi 3 Model B+ Board (3B+) Raspberry PI 3B+ (1GB) (3B Plus)
1K
▲ 0.0%vs. prior month
$52.8K
latest month
12-month trend

B0CRSNCJ6Y
CanaKit Raspberry Pi 5 Starter Kit PRO - Turbine Black (128GB Edition) (8GB RAM)
1K
▲ 0.0%vs. prior month
$259.9K
latest month
12-month trend
![Arduino UNO R4 WiFi [ABX00087] - Renesas RA4M1 + ESP32-S3, Wi-Fi, Bluetooth, USB-C, CAN, 12-bit DAC, OP AMP, Qwiic Connector, 12x8 LED Matrix for Advanced IoT & Embedded Projects](https://m.media-amazon.com/images/I/614tXIQWSRL._AC_UY512_.jpg)
B0C8V88Z9D
Arduino UNO R4 WiFi [ABX00087] - Renesas RA4M1 + ESP32-S3, Wi-Fi, Bluetooth, USB-C, CAN, 12-bit DAC, OP AMP, Qwiic Connector, 12x8 LED Matrix for Advanced IoT & Embedded Projects
500
▲ 0.0%vs. prior month
$13.8K
latest month
12-month trend

B0BDLHMQ9C
2Pcs Raspberry Pi Pico Development Board, Raspberry Pi RP2040 Dual-core ARM Cortex M0+ Processor, Running Up to 133 MHz, Support C/C++/Python, 2MB Quad SPI Flash Integrated with SPI/I2C/UART Interface
500
▼ 50.0%vs. prior month
$7.3K
latest month
12-month trend

B0D3QB7X4Z
Hosyond 7 Inch Touchscreen IPS DSI Display Compatible with Raspberry Pi 5/4/3, 800x480 Pixel Capacitive Screen MIPI Driver-Free Interface
500
▲ 0.0%vs. prior month
$19.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Raspberry Pi Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CanaKit is the best-performing raspberry pi brand in July 2026, moving 2,400 units across 3 ASINs for 40.0% of Top 10 volume. Raspberry Pi follows with 1,700 units (28.3%), ahead of EC Buying on 900 units (15.0%).
With 5 brands splitting the Top 10 and 83.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $24.79 to $209.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CanaKit
3 ASINs in Top 10
40.0%
Units
2.4K
Revenue
$493K
Avg. price
$209.98

B07V5JTMV9
$159.99·★4.8·6.6K revsCanaKit Raspberry Pi 4 4GB Starter PRO Kit - 4GB RAM
Units sold1K
B0CRSNCJ6Y
$259.95·★4.7·1.4K revsCanaKit Raspberry Pi 5 Starter Kit PRO - Turbine Black (128GB Edition) (8GB RAM)
Units sold1K
B0CVR1LP7G
$209.99·★4.6·185 revsCanaKit Raspberry Pi 5 Basic Kit (8GB RAM | NO SD Card)
Units sold400
Raspberry Pi
3 ASINs in Top 10
28.3%
Units
1.7K
Revenue
$92.2K
Avg. price
$48.98

B0BNJPL4MW
$52.99·★4.6·980 revsNew Raspberry Pi 3 Model B+ Board (3B+) Raspberry PI 3B+ (1GB) (3B Plus)
Units sold1K
B09TTNPB4J
$79.99·★4.6·304 revsRaspberry Pi 4 Model B (2GB)
Units sold400
B07W8XHMJZ
$13.95·★4.8·1.6K revsRaspberry Pi 15W USB-C Power Supply US - Black
Units sold300
EC Buying
2 ASINs in Top 10
15.0%
Units
900
Revenue
$19.8K
Avg. price
$24.79

B0BDLHMQ9C
$14.59·★4.6·258 revs2Pcs Raspberry Pi Pico Development Board, Raspberry Pi RP2040 Dual-core ARM Cortex M0+ Processor, Running Up to 133 MHz, Support C/C++/Python, 2MB Quad SPI Flash Integrated with SPI/I2C/UART Interface
Units sold500
B0FN4CN7TM
$34.99·★4.2·22 revsPi Zero W with WiFi and Bluetooth Development Board Module RPI Pi Zero W for Raspberry Pi
Units sold400
Trending Raspberry Pi Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0FN4CN7TM booked 400 units at $34.99, with ▲ 300.0% MoM change. On the growth side, B0CVQTWGBX leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0FN4CN7TM
Pi Zero W with WiFi and Bluetooth Development Board Module RPI Pi Zero W for Raspberry Pi
Price
$34.99
Rating
4.2
Reviews
22
Latest month sales

B07W8XHMJZ
Raspberry Pi 15W USB-C Power Supply US - Black
Price
$13.95
Rating
4.8
Reviews
1.6K
Latest month sales

B0CVQTWGBX
CanaKit Raspberry Pi 5 Essentials Starter Kit (4GB RAM)
Unlock to view ASIN details and product titles
Price
$189.99
Rating
4.6
Reviews
29
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this raspberry pi report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card