Purador Hair Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Purador Hair Shampoo sales on Amazon US totaled 177,000 units in July 2026 (▼ 30.3% vs. the prior month), generating an estimated $4,308,343 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.2% of unit volume and 55.4% of revenue, while a typical listing is priced at $24.63. The keyword itself pulled 19,515 Amazon queries over the same period (▲ 1.9% MoM).
Zooming out to the 12-month window ending July 2026, the purador hair shampoo Top 50 moved 2,099,600 units and $52,144,403 in cumulative sales — an average of 174,967 units and $4,345,367 per month. Monthly throughput topped out at 254,000 units in June 2026 and dipped to 101,600 in May 2026, leaving the latest reading 3.6% higher than August 2025.
Purador Hair Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
177K
▼ 30.3% MoM
Monthly Revenue 2026/07
$4.3M
▼ 31.9% MoM
Top 10 Market Share 2026/07
54.2%
Purador Hair Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold purador hair shampoo listing on Amazon US in July 2026 is ASIN B07N7MWX72 (Brand: Mielle Organics), which sold 20,000 units at $9.94 apiece — equal to 11.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 96,000 units and $2,386,650 in July 2026 — 54.2% of unit volume and 55.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Purador Hair Shampoo' on Amazon
July 2026
Is 54.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07N7MWX72
Mielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair
20K
▼ 33.3%vs. prior month
$190.8K
latest month
12-month trend
B00FH692PQ
PURA D'OR Original Gold Label Anti-Hair Thinning Biotin Shampoo, 16oz | Fuller-Looking Volume, Clinically Tested, Saw Palmetto, Nettle, Aloe Vera Base, Men & Women, Sulfate-Free, Paraben-Free
10K
▼ 50.0%vs. prior month
$299.9K
latest month
12-month trend
B07BHCB9Y2
PURA D'OR Gold Label Anti-Thinning Biotin Shampoo & Conditioner, 16oz x2 | Thicker-Looking Hair, Clinically Tested, Botanical Extracts, Aloe Vera Base, Men & Women, Sulfate-Free, Natural Earthy Scent
10K
▼ 50.0%vs. prior month
$399.9K
latest month
12-month trend
B0CGSLVL8T
Dr. Groot Hair Thickening Shampoo, Korean Hair Care with Biotin, Rosemary Oil to Help Volumize Thinning, Damaged Hair, Hydrate Hair and Scalp, Biotin Shampoo, Scalp Revitalizing Solution
10K
▼ 50.0%vs. prior month
$330K
latest month
12-month trend
B0CFWTS647
Nexxus THERAPPE and HUMECTRESS Advanced Hydration Shampoo and Conditioner for Dry Hair for Advanced Hydration 32 fl oz 2 Pack
9K
▼ 10.0%vs. prior month
$303.3K
latest month
12-month trend
B07RCLLRNH
PURA D'OR ORGANIC Vitamin E Oil 70,000 IU Blend for Skin & Face, 4oz | Ultra-Nourishing Hydration, USDA Certified, Jojoba, Argan, Almond, Avocado, Body Massage, Cuticles, Nails, Fast-Absorbing
9K
▼ 10.0%vs. prior month
$135.4K
latest month
12-month trend
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Best Purador Hair Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
PURA D'OR is the best-performing purador hair shampoo brand in July 2026, moving 29,000 units across 3 ASINs for 30.2% of Top 10 volume. Mielle Organics follows with 20,000 units (20.8%), ahead of Dr. Groot on 10,000 units (10.4%).
With 8 brands splitting the Top 10 and 61.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.94 to $33.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
PURA D'OR
3 ASINs in Top 10
30.2%
Units
29K
Revenue
$835.2K
Avg. price
$27.32
B00FH692PQ
$29.99·★4.3·38K revsPURA D'OR Original Gold Label Anti-Hair Thinning Biotin Shampoo, 16oz | Fuller-Looking Volume, Clinically Tested, Saw Palmetto, Nettle, Aloe Vera Base, Men & Women, Sulfate-Free, Paraben-Free
Units sold10KB07BHCB9Y2
$36.99·★4.3·67.4K revsPURA D'OR Gold Label Anti-Thinning Biotin Shampoo & Conditioner, 16oz x2 | Thicker-Looking Hair, Clinically Tested, Botanical Extracts, Aloe Vera Base, Men & Women, Sulfate-Free, Natural Earthy Scent
Units sold10KB07RCLLRNH
$14.99·★4.7·15.3K revsPURA D'OR ORGANIC Vitamin E Oil 70,000 IU Blend for Skin & Face, 4oz | Ultra-Nourishing Hydration, USDA Certified, Jojoba, Argan, Almond, Avocado, Body Massage, Cuticles, Nails, Fast-Absorbing
Units sold9K
Mielle Organics
1 ASIN in Top 10
20.8%
Units
20K
Revenue
$190.8K
Avg. price
$9.94
B07N7MWX72
$9.94·★4.4·37.1K revsMielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair
Units sold20K
Dr. Groot
1 ASIN in Top 10
10.4%
Units
10K
Revenue
$330K
Avg. price
$33.00
B0CGSLVL8T
$33.00·★4.4·2.6K revsDr. Groot Hair Thickening Shampoo, Korean Hair Care with Biotin, Rosemary Oil to Help Volumize Thinning, Damaged Hair, Hydrate Hair and Scalp, Biotin Shampoo, Scalp Revitalizing Solution
Units sold10K
Trending Purador Hair Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B071L3S2X1 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B07J55YHGD close behind at ▲ 50.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B071L3S2X1
PURA D'OR Advanced Therapy Conditioner For Increased Moisture, Strength, Volume & Texture, No Sulfates, Contains Argan Oil & Biotin, All Hair Types, Men & Women, 16 Oz
Price
$17.99
Rating
4.3
Reviews
67.4K
Latest month sales
B07J55YHGD
PURA D'OR Hair Thinning Therapy Energizing Scalp Serum 4oz w/Copper Tripeptide, Biotin, Caffeine, Plant Stem Cell, Catalase & DHT Balance, Rosemary Green Tea Leaf Extract, All Hair Types, Men Women
Price
$19.99
Rating
4.2
Reviews
5.5K
Latest month sales
B0GHXH7L1C
Root Activator Shampoo for Men: Hair Growth Shampoo for Hair Loss and Thinning Hair - Hair Loss Regrowth Shampoo for Men Women (Refreshing Scent)
Unlock to view ASIN details and product titles
Price
$25.19
Rating
4.3
Reviews
100
Latest month sales
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