Pumpkin Seeds Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pumpkin Seeds sales on Amazon US totaled 146,000 units in July 2026 (▼ 6.0% vs. the prior month), generating an estimated $1,865,914 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.8% of unit volume and 57.5% of revenue, while a typical listing is priced at $17.09. The keyword itself pulled 415,272 Amazon queries over the same period (▲ 36.3% MoM).
Zooming out to the 12-month window ending July 2026, the pumpkin seeds Top 50 moved 1,481,500 units and $19,301,628 in cumulative sales — an average of 123,458 units and $1,608,469 per month. Monthly throughput topped out at 155,400 units in June 2026 and dipped to 86,300 in May 2026, leaving the latest reading 24.7% higher than August 2025.
Pumpkin Seeds Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
146K
▼ 6.0% MoM
Monthly Revenue 2026/07
$1.9M
▼ 2.4% MoM
Top 10 Market Share 2026/07
65.8%
Pumpkin Seeds Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pumpkin seeds listing on Amazon US in July 2026 is ASIN B07GL6JLZY (Brand: 365 by Whole Foods Market), which sold 30,000 units at $4.49 apiece — equal to 20.5% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 96,000 units and $1,073,020 in July 2026 — 65.8% of unit volume and 57.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pumpkin Seeds' on Amazon
July 2026
Is 65.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07GL6JLZY
365 by Whole Foods Market, Organic Pumpkin Seeds, 8 Ounce
30K
▲ 0.0%vs. prior month
$133.8K
latest month
12-month trend
B008XS1WN0
Go Raw Organic Sprouted Pumpkin Seeds - Sea Salted Pepita Snack | Keto, Non-GMO, Vegan, Gluten-Free, Kosher, Paleo, Protein-Packed Superfood, Healthy Vegan Snack for Adults and Kids, 14oz Bag
20K
▲ 0.0%vs. prior month
$269K
latest month
12-month trend
B001395NZ4
NOW Foods, Pumpkin Seeds, Raw and Unsalted, Essential Fatty Acids, Rich in Iron, Excellent Source of Protein, Certified Non-GMO, 1-Pound (Packaging May Vary)
10K
▼ 50.0%vs. prior month
$92.5K
latest month
12-month trend
B01BLYNWVM
Terrasoul Superfoods Organic Pumpkin Seeds, 2 Lbs - Premium Quality, Shelled, Raw, Unsalted
9K
▲ 0.0%vs. prior month
$195.7K
latest month
12-month trend
B07TVJ9GSD
Yupik Raw Pumpkin Seeds, No Shell, 1 lb (16 oz), GMO-Free, Gluten-Free, Kosher, Shelled Pepitas, Salt-Free, Oil-Free, Plant-Based Protein, Source of Fiber, Healthy Snacks, Ideal for Baking & Topping
8K
▼ 20.0%vs. prior month
$91.1K
latest month
12-month trend
B01N3365YI
NOW Foods, Organic Pumpkin Seeds, Raw and Unsalted, Excellent Source of Protein and Iron, Certified Non-GMO, Keto-Friendly Snack, 12-Ounce (Packaging May Vary)
6K
▲ 50.0%vs. prior month
$50.5K
latest month
12-month trend
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Best Pumpkin Seeds Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
365 by Whole Foods Market is the best-performing pumpkin seeds brand in July 2026, moving 30,000 units across 1 ASIN for 31.3% of Top 10 volume. go Raw follows with 24,000 units (25.0%), ahead of NOW Foods on 16,000 units (16.7%).
With 7 brands splitting the Top 10 and 72.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.49 to $11.24, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
365 by Whole Foods Market
1 ASIN in Top 10
31.3%
Units
30K
Revenue
$133.8K
Avg. price
$4.49
B07GL6JLZY
$4.49·★4.7·11.9K revs365 by Whole Foods Market, Organic Pumpkin Seeds, 8 Ounce
Units sold30K
go Raw
2 ASINs in Top 10
25.0%
Units
24K
Revenue
$299.6K
Avg. price
$11.24
B008XS1WN0
$14.47·★4.8·6.5K revsGo Raw Organic Sprouted Pumpkin Seeds - Sea Salted Pepita Snack | Keto, Non-GMO, Vegan, Gluten-Free, Kosher, Paleo, Protein-Packed Superfood, Healthy Vegan Snack for Adults and Kids, 14oz Bag
Units sold20KB0B9CGJF3Y
$8.01·★4.7·958 revsGo Raw Organic Sprouted Mixed Sunflower & Pumpkin Seeds - Sea Salted Snack | Keto, Non-GMO, Vegan, Gluten-Free, Kosher, Paleo, Protein-Packed Pepitas, Healthy Snack for Adults and Kids, 10oz Bag
Units sold4K
NOW Foods
2 ASINs in Top 10
16.7%
Units
16K
Revenue
$143K
Avg. price
$8.93
B001395NZ4
$9.44·★4.8·6.5K revsNOW Foods, Pumpkin Seeds, Raw and Unsalted, Essential Fatty Acids, Rich in Iron, Excellent Source of Protein, Certified Non-GMO, 1-Pound (Packaging May Vary)
Units sold10KB01N3365YI
$8.41·★4.8·2K revsNOW Foods, Organic Pumpkin Seeds, Raw and Unsalted, Excellent Source of Protein and Iron, Certified Non-GMO, Keto-Friendly Snack, 12-Ounce (Packaging May Vary)
Units sold6K
Trending Pumpkin Seeds Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0CLFY72DS booked 3K units at $29.99, with ▲ 50.0% MoM change. On the growth side, B00WM6CGUC leads positive momentum with ▲ 233.3% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CLFY72DS
Organic Pumpkin Seeds, 4lbs | Raw, Unsalted, & Shelled – Whole Pepitas | Pumpkin Seeds to Eat | Great for Baking, Smoothies, & Salad Toppings | Natural Source of Essential Fatty Acids, Protein, & Iron
Price
$29.99
Rating
4.8
Reviews
617
Latest month sales
B07VVH6FDY
Anthony's Organic Pumpkin Seeds, 2 lb, Gluten Free, Non GMO, No Shell, Unsalted, Raw
Price
$20.98
Rating
4.7
Reviews
9K
Latest month sales
B00WM6CGUC
Elan Organic Pumpkin Seeds, 6.5 oz, Unsalted, Unroasted Shelled Kernels, No Shell, Non-GMO, Vegan, Gluten-Free, Kosher, Nutritious Seeds
Unlock to view ASIN details and product titles
Price
$4.99
Rating
4.7
Reviews
2K
Latest month sales
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