Pronounce Laundry Powder Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pronounce Laundry Powder sales on Amazon US totaled 574,000 units in July 2026 (▼ 13.5% vs. the prior month), generating an estimated $11,250,890 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.0% of unit volume and 57.5% of revenue, while a typical listing is priced at $20.08. The keyword itself pulled 25,537 Amazon queries over the same period (▲ 1.4% MoM).
Zooming out to the 12-month window ending July 2026, the pronounce laundry powder Top 50 moved 5,886,300 units and $120,521,501 in cumulative sales — an average of 490,525 units and $10,043,458 per month. Monthly throughput topped out at 663,600 units in June 2026 and dipped to 321,700 in May 2026, leaving the latest reading 26.9% higher than August 2025.
Pronounce Laundry Powder Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
574K
▼ 13.5% MoM
Monthly Revenue 2026/07
$11.3M
▼ 15.0% MoM
Top 10 Market Share 2026/07
61.0%
Pronounce Laundry Powder Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pronounce laundry powder listing on Amazon US in July 2026 is ASIN B0BVXQQNBB (Brand: Miss Mouth's), which sold 60,000 units at $27.99 apiece — equal to 10.5% of every unit tracked in this report.
The Top 10 ASINs account for 350,000 units and $6,471,500 in July 2026 — 61.0% of unit volume and 57.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pronounce Laundry Powder' on Amazon
July 2026
Is 61.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BVXQQNBB
Miss Mouth's Messy Eater Stain Treater Spray, Laundry Stain Remover, 16 Oz | Newborn & Baby Essentials; Cleans Off Food, Grease, Coffee; Use on Laundry, Underwear, Fabric
60K
▼ 33.3%vs. prior month
$1.7M
latest month
12-month trend
B0FGDT2PWW
Downy Unstopables Unlimited Collection In Wash Laundry Scent Booster Beads, No. 26, Fine Fragrance, Long Lasting Fresh Scent Beads, 21.1 oz
60K
▼ 25.0%vs. prior month
$958.2K
latest month
12-month trend
B0CJH9DRM6
Enzyme Laundry Booster Odor Remover - 2 lbs Unscented Enzymatic Clothes Stain Cleaner Powder, Natural Deodorizer with Bio Active Enzymes, Detergent Additive Eliminator for Sweat, Oil, Blood - 64 Loads
50K
▲ 0.0%vs. prior month
$942K
latest month
12-month trend
B08GF7YGCD
Earth Breeze Laundry Detergent Sheets (30 Count (1 pack), Fresh Scent) | Eco Laundry Sheets - Travel Laundry Soap Sheets for Hot & Cold Cycles - Tackles Tough Stains & Odors - Gentle on Skin
50K
▼ 16.7%vs. prior month
$699.5K
latest month
12-month trend
B0BMF11RVJ
Miss Mouth's Messy Eater Refill, Laundry Stain Remover, 16 Oz Pouch | Easy Refill; Newborn & Baby Essentials; Cleans Food, Grease, Coffee; Use on Laundry, Underwear, Fabric
50K
▼ 16.7%vs. prior month
$1.4M
latest month
12-month trend
B000VCFAXO
Borax 20 Mule Team Detergent Booster, 65 Oz. | Multi-purpose household cleaning solution, Enhances laundry cleaning, Brightens and deodorizes fabrics and surfaces
30K
▲ 0.0%vs. prior month
$57K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pronounce Laundry Powder Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Miss Mouth's is the best-performing pronounce laundry powder brand in July 2026, moving 110,000 units across 2 ASINs for 31.4% of Top 10 volume. Downy follows with 60,000 units (17.1%), ahead of ACTIVE on 50,000 units (14.3%).
With 8 brands splitting the Top 10 and 62.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.97 to $27.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Miss Mouth's
2 ASINs in Top 10
31.4%
Units
110K
Revenue
$3.1M
Avg. price
$27.99
B0BVXQQNBB
$27.99·★4.5·5.9K revsMiss Mouth's Messy Eater Stain Treater Spray, Laundry Stain Remover, 16 Oz | Newborn & Baby Essentials; Cleans Off Food, Grease, Coffee; Use on Laundry, Underwear, Fabric
Units sold60KB0BMF11RVJ
$27.99·★4.8·2.9K revsMiss Mouth's Messy Eater Refill, Laundry Stain Remover, 16 Oz Pouch | Easy Refill; Newborn & Baby Essentials; Cleans Food, Grease, Coffee; Use on Laundry, Underwear, Fabric
Units sold50K
Downy
1 ASIN in Top 10
17.1%
Units
60K
Revenue
$958.2K
Avg. price
$15.97
B0FGDT2PWW
$15.97·★4.8·5.9K revsDowny Unstopables Unlimited Collection In Wash Laundry Scent Booster Beads, No. 26, Fine Fragrance, Long Lasting Fresh Scent Beads, 21.1 oz
Units sold60K
ACTIVE
1 ASIN in Top 10
14.3%
Units
50K
Revenue
$942K
Avg. price
$19.95
B0CJH9DRM6
$19.95·★4.5·7.6K revsEnzyme Laundry Booster Odor Remover - 2 lbs Unscented Enzymatic Clothes Stain Cleaner Powder, Natural Deodorizer with Bio Active Enzymes, Detergent Additive Eliminator for Sweat, Oil, Blood - 64 Loads
Units sold50K
Trending Pronounce Laundry Powder Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B00NF27IJ6 booked 10K units at $14.98, with ▲ 0.0% MoM change. On the growth side, B0FXNPJ6W4 leads positive momentum with ▲ 2900.0% MoM growth on 3K units, with B0DSR37SXN close behind at ▲ 300.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00NF27IJ6
Arm & Hammer Powder Laundry Detergent, Alpine Clean, 9.56 lb, 155 Loads | Odor Eliminator with Baking Soda, Tough on Stains, Fresh Scent
Price
$14.98
Rating
4.7
Reviews
4.4K
Latest month sales
B0FXNPJ6W4
ARIEL Laundry Detergent Powder, with Freshness of Downy Scent, Laundry Detergent for Deep Cleaning & Tough Stains, 4.3 kg, 96 Loads
Price
$14.84
Rating
4.7
Reviews
144
Latest month sales
B0DSR37SXN
Arm & Hammer Deep Clean Odor Formula Liquid Laundry Detergent | Radiant Burst Scent, 150 Fl Oz, 100 Loads
Unlock to view ASIN details and product titles
Price
$14.37
Rating
4.7
Reviews
2.5K
Latest month sales
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