Popsicle Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Popsicle sales on Amazon US totaled 428,000 units in July 2026 (▼ 8.5% vs. the prior month), generating an estimated $3,549,680 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 35.0% of unit volume and 32.8% of revenue, while a typical listing is priced at $9.36. The keyword itself pulled 17,646 Amazon queries over the same period (▼ 16.9% MoM).
Zooming out to the 12-month window ending July 2026, the popsicle Top 50 moved 3,198,900 units and $24,136,652 in cumulative sales — an average of 266,575 units and $2,011,388 per month. Monthly throughput topped out at 468,000 units in June 2026 and dipped to 174,850 in December 2025, leaving the latest reading 47.1% higher than August 2025.
Popsicle Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
428K
▼ 8.5% MoM
Monthly Revenue 2026/07
$3.5M
▼ 4.8% MoM
Top 10 Market Share 2026/07
35.0%
Popsicle Market Share & Sales Concentration on Amazon US — July 2026
The most-sold popsicle listing on Amazon US in July 2026 is ASIN B074H61R9C (Brand: 365 by Whole Foods Market), which sold 30,000 units at $6.49 apiece — equal to 7.0% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 150,000 units and $1,163,600 in July 2026 — 35.0% of unit volume and 32.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Popsicle' on Amazon
July 2026
Is 35.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B074H61R9C
365 by Whole Foods Market, Ice Cream Sandwiches Organic 6 Count, 21.9 Fl Oz
30K
▲ 0.0%vs. prior month
$179.4K
latest month
12-month trend
B07CS4CBGM
Wyler's Authentic Italian Ice Freezer Pops, Variety Pack, 96 Count | 2 oz Freeze Pops, Fat Free & Gluten Free Frozen Dessert, Fruit Flavored Ice, Summer Treats, Family Snacks, Freezer Ready
20K
▲ 0.0%vs. prior month
$239.6K
latest month
12-month trend
B0C3FKG9KP
JonnyPops® Organic Rainbow Fruit Stacks Frozen Pops 8ct
20K
▲ 0.0%vs. prior month
$115K
latest month
12-month trend
B005LURDJK
Fla-Vor-Ice Popsicle Variety Pack, Ice Pops, Assorted Flavors, 100 Count | 1.5 oz freezer bars, Freeze and Eat Popsicles, Frozen Snacks Dessert Bars for Kids and Adults, Real Fruit Juice
20K
▼ 33.3%vs. prior month
$217.4K
latest month
12-month trend
B000QJGLHG
Stonyfield Organic Kids Reduced Fat Yogurt Tubes, Strawberry, 2 oz., 8 Ct
10K
▲ 0.0%vs. prior month
$48.2K
latest month
12-month trend
B00NQCKRMA
Pedialyte Electrolyte Solution Freezer Pops, Hydration Variety Pack | Electrolyte Pops have 3 Key Electrolytes, Four Fruit Flavors, Ice Pops for Kids and Adults
10K
▲ 0.0%vs. prior month
$174.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Popsicle Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
365 by Whole Foods Market is the best-performing popsicle brand in July 2026, moving 30,000 units across 1 ASIN for 20.0% of Top 10 volume. Wyler's follows with 20,000 units (13.3%), ahead of JonnyPops on 20,000 units (13.3%).
Volume is spread across 10 brands, with the top three holding 46.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.49 to $19.42, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
365 by Whole Foods Market
1 ASIN in Top 10
20.0%
Units
30K
Revenue
$179.4K
Avg. price
$6.49
B074H61R9C
$6.49·★4.6·18.9K revs365 by Whole Foods Market, Ice Cream Sandwiches Organic 6 Count, 21.9 Fl Oz
Units sold30K
Wyler's
1 ASIN in Top 10
13.3%
Units
20K
Revenue
$239.6K
Avg. price
$19.42
B07CS4CBGM
$19.42·★4.8·7.6K revsWyler's Authentic Italian Ice Freezer Pops, Variety Pack, 96 Count | 2 oz Freeze Pops, Fat Free & Gluten Free Frozen Dessert, Fruit Flavored Ice, Summer Treats, Family Snacks, Freezer Ready
Units sold20K
JonnyPops
1 ASIN in Top 10
13.3%
Units
20K
Revenue
$115K
Avg. price
$8.19
B0C3FKG9KP
$8.19·★4.7·631 revsJonnyPops® Organic Rainbow Fruit Stacks Frozen Pops 8ct
Units sold20K
Trending Popsicle Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B089RBK4Q4 leads positive momentum with ▲ 300.0% MoM growth on 4K units, with B0B625BSZ3 close behind at ▲ 300.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B089RBK4Q4
Sqwincher Zero Sqweeze Electrolyte Freezer Pops, Variety Pack, 50 Pops | Zero sugar electrolyte freezer pops; dragon fruit; orange; watermelon; punch & mixed berry for fast on-the-go hydration
Price
$18.99
Rating
4.3
Reviews
2.2K
Latest month sales
B0B625BSZ3
DeeBee's Organics SuperFruit Freezie Pops Variety Pack, No Added Sugars, No Artificial Flavors or Colors (Pack of 50)
Price
$26.99
Rating
4.5
Reviews
1.5K
Latest month sales
B07571Z81C
Sqwincher Electrolyte Freezer Pops, Variety Pack, 50 Pops | Electrolyte freezer pops; lemon lime; grape; cherry; mixed berry & orange for fast on-the-go hydration
Unlock to view ASIN details and product titles
Price
$23.99
Rating
4.7
Reviews
9K
Latest month sales
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