Pool For Kids Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pool For Kids sales on Amazon US totaled 128,100 units in July 2026 (▼ 40.0% vs. the prior month), generating an estimated $5,351,254 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 46.8% of unit volume and 51.8% of revenue, while a typical listing is priced at $38.69. The keyword itself pulled 12,005 Amazon queries over the same period (▼ 52.8% MoM).
Zooming out to the 12-month window ending July 2026, the pool for kids Top 50 moved 613,650 units and $30,942,649 in cumulative sales — an average of 51,138 units and $2,578,554 per month. Monthly throughput topped out at 213,350 units in June 2026 and dipped to 6,650 in January 2026, leaving the latest reading 268.6% higher than August 2025.
Pool For Kids Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
128.1K
▼ 40.0% MoM
Monthly Revenue 2026/07
$5.4M
▼ 52.3% MoM
Top 10 Market Share 2026/07
46.8%
Pool For Kids Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pool for kids listing on Amazon US in July 2026 is ASIN B01K1K0K6M (Brand: Step2), which sold 10,000 units at $84.99 apiece — equal to 7.8% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 60,000 units and $2,772,210 in July 2026 — 46.8% of unit volume and 51.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pool For Kids' on Amazon
July 2026
Is 46.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01K1K0K6M
Step2 Rain Showers Splash Pond Toddler Water Table, Outdoor Kids Water Sensory Table, Ages 18+ Months, 13 Piece Water Toy Accessories, Blue & Green | Easy to Assemble, Easy to Clean & Drain, 13 Accessories, Durable, Holds up to 5 Gallons, Toddler Outdoor Sensory Play Table
10K
▼ 80.0%vs. prior month
$814.1K
latest month
12-month trend
B0DSVHC33N
Inflatable Tanning Pool Lounger Float with Sprinkler, 77" x 48" Pool Floats Adult with Pillow, 6 in 1 Suntan Tub Raft Floatie with Drink Holder Sunbathing Water Lounge
8K
▼ 20.0%vs. prior month
$230.7K
latest month
12-month trend
B0FX29FQJB
Funscape Kids Pool Diving Toy, Water Swimming Dive Game, Toddler Bath Toys | 6 Fish Cages 6 Floating Animals, Fun Swim Pool Game Outdoor Beach Lake Summer Party Gifts 3 4 5 6 7 8 10 12 Year Old Boy Girl
8K
▼ 20.0%vs. prior month
$165.1K
latest month
12-month trend
B07MNMT3M7
SplashEZ 3-in-1 Splash Pad, Sprinkler for Kids & Baby Pool for Learning | Toddler Sprinkler Pool, 60’’ Outside Water Toys – “from A to Z” Outdoor Play Mat for Babies & Toddlers
7K
▼ 65.0%vs. prior month
$157.6K
latest month
12-month trend
B000I9RZOW
Intex Sunset Glow Baby Pool (34 in x 10 in)
5K
▼ 16.7%vs. prior month
$59.7K
latest month
12-month trend
B0899WTH85
VISTOP 67" Non-Slip Splash Pad for Kids and Dogs, Thickened Sprinkler Pool for Toddlers, Outdoor Backyard Water Toys, Fun Fountain Play Mat for Babies, Children & Pets Blue
5K
▲ 150.0%vs. prior month
$119.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pool For Kids Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Step2 is the best-performing pool for kids brand in July 2026, moving 10,000 units across 1 ASIN for 16.7% of Top 10 volume. Intex follows with 9,000 units (15.0%), ahead of Voice-tank on 8,000 units (13.3%).
Volume is spread across 9 brands, with the top three holding 45.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $28.45 to $84.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Step2
1 ASIN in Top 10
16.7%
Units
10K
Revenue
$814.1K
Avg. price
$84.99
B01K1K0K6M
$84.99·★4.7·23.9K revsStep2 Rain Showers Splash Pond Toddler Water Table, Outdoor Kids Water Sensory Table, Ages 18+ Months, 13 Piece Water Toy Accessories, Blue & Green | Easy to Assemble, Easy to Clean & Drain, 13 Accessories, Durable, Holds up to 5 Gallons, Toddler Outdoor Sensory Play Table
Units sold10K
Intex
2 ASINs in Top 10
15.0%
Units
9K
Revenue
$509.2K
Avg. price
$58.49
B000I9RZOW
$9.99·★4.5·37.3K revsIntex Sunset Glow Baby Pool (34 in x 10 in)
Units sold5KB01KUL0D4Q
$106.99·★3.8·7.5K revsINTEX Kool Splash Inflatable Water Slide for Swimming Pool Fun | 58849EP - Blow Up Play Center with Sprinkler for Kids Ages 6 and Up
Units sold4K
Voice-tank
1 ASIN in Top 10
13.3%
Units
8K
Revenue
$230.7K
Avg. price
$28.45
B0DSVHC33N
$28.45·★4.1·1.2K revsInflatable Tanning Pool Lounger Float with Sprinkler, 77" x 48" Pool Floats Adult with Pillow, 6 in 1 Suntan Tub Raft Floatie with Drink Holder Sunbathing Water Lounge
Units sold8K
Trending Pool For Kids Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0899WTH85 booked 5K units at $24.95, with ▲ 150.0% MoM change. On the growth side, B0006J2Q02 leads positive momentum with ▲ 700.0% MoM growth on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0899WTH85
VISTOP 67" Non-Slip Splash Pad for Kids and Dogs, Thickened Sprinkler Pool for Toddlers, Outdoor Backyard Water Toys, Fun Fountain Play Mat for Babies, Children & Pets Blue
Price
$24.95
Rating
4.3
Reviews
8.8K
Latest month sales
B0F1NGC7GJ
Non-Slip Splash Pad for Kids and Dog, 80" Extra Large Baby Play Mat, Dog Pool Toys, Thicken Sprinkler Pool Summer Outdoor Water Toys for Ages 3-12 Boys Girls, Parent-Kids &Games Fun Backyard (Blue)
Price
$24.99
Rating
4.1
Reviews
842
Latest month sales
B0006J2Q02
INTEX 58426EP Crystal Blue Inflatable Kiddie Pool, 58in x 13in, for Ages 2+
Unlock to view ASIN details and product titles
Price
$14.49
Rating
4.3
Reviews
6.1K
Latest month sales
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