Place Mats Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Place Mats sales on Amazon US totaled 62,600 units in July 2026 (▼ 5.6% vs. the prior month), generating an estimated $726,192 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.9% of unit volume and 59.6% of revenue, while a typical listing is priced at $15.79. The keyword itself pulled 33,244 Amazon queries over the same period (▲ 8.8% MoM).
Zooming out to the 12-month window ending July 2026, the place mats Top 50 moved 676,400 units and $7,388,520 in cumulative sales — an average of 56,367 units and $615,710 per month. Monthly throughput topped out at 66,300 units in June 2026 and dipped to 36,600 in May 2026, leaving the latest reading 15.6% higher than August 2025.
Place Mats Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
62.6K
▼ 5.6% MoM
Monthly Revenue 2026/07
$726.2K
▼ 1.6% MoM
Top 10 Market Share 2026/07
71.9%
Place Mats Market Share & Sales Concentration on Amazon US — July 2026
The most-sold place mats listing on Amazon US in July 2026 is ASIN B0FNWLJWKG (Brand: ukeetap), which sold 10,000 units at $13.99 apiece — equal to 16.0% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 45,000 units and $433,060 in July 2026 — 71.9% of unit volume and 59.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Place Mats' on Amazon
July 2026









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Top 5 Volume Share breakdown

B0FNWLJWKG
19" x 12" Extra Thick Silicone Mat Waterproof with Raised Edge, Gray | BPA-Free Non-Slip Multi-Purpose Mat for Dog & Cat Feeding, Under Sink Storage & Protection
10K
▲ 0.0%vs. prior month
$112.1K
latest month
12-month trend

B081S7C5DN
GORILLA GRIP Dog Food Mat, 100% Waterproof Silicone, 18.5x11.5 Gray | Raised Edge Pet Feeding Mat, BPA Free, Contain Spills, Protects Floors, Placemats for Cats and Dogs Water Bowl
8K
▲ 0.0%vs. prior month
$71.9K
latest month
12-month trend

B0CFY9LC2J
Pet Feeding Mat-Absorbent Pet Placemat for Food and Water Bowl, with Waterproof Rubber Backing, Quick Dry Water Dispenser Mat for Dog and Cat (20"x12", Striped Dark Gray)
7K
▼ 12.5%vs. prior month
$51.6K
latest month
12-month trend

B0D543R48M
Babebay Disposable Stick-On Placemats for Baby, 60 Pack, 3 Animal Designs | Sticky Baby Table Mats, Cleaner Eating Surface, 3 Fun Animal Designs, for Babies & Toddlers, Restaurants & or on the go
6K
▲ 20.0%vs. prior month
$66.5K
latest month
12-month trend

B09C89L7JP
Babebay Disposable Stick-On Placemats for Baby, 40 Pack, Animal Alphabet | Sticky Baby Table Mats, Cleaner Eating Surface,Portable & Disposable, for Babies & Toddlers, Restaurants & or on the go
4K
▼ 42.9%vs. prior month
$38.7K
latest month
12-month trend

B0BP12RLRB
Leetaltree Beige Placemats Set of 4 - Heat-Resistant, Non-Slip Table Mats, Washable Woven Vinyl for Indoor & Outdoor Dining
3K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Place Mats Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
ukeetap is the best-performing place mats brand in July 2026, moving 10,000 units across 1 ASIN for 22.2% of Top 10 volume. Babebay follows with 10,000 units (22.2%), ahead of GORILLA GRIP on 8,000 units (17.8%).
With 9 brands splitting the Top 10 and 62.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.98 to $13.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
ukeetap
1 ASIN in Top 10
22.2%
Units
10K
Revenue
$112.1K
Avg. price
$13.99

B0FNWLJWKG
$13.99·★4.7·2.5K revs19" x 12" Extra Thick Silicone Mat Waterproof with Raised Edge, Gray | BPA-Free Non-Slip Multi-Purpose Mat for Dog & Cat Feeding, Under Sink Storage & Protection
Units sold10K
Babebay
2 ASINs in Top 10
22.2%
Units
10K
Revenue
$105.2K
Avg. price
$10.99

B0D543R48M
$11.99·★4.7·1.1K revsBabebay Disposable Stick-On Placemats for Baby, 60 Pack, 3 Animal Designs | Sticky Baby Table Mats, Cleaner Eating Surface, 3 Fun Animal Designs, for Babies & Toddlers, Restaurants & or on the go
Units sold6K
B09C89L7JP
$9.99·★4.7·11.1K revsBabebay Disposable Stick-On Placemats for Baby, 40 Pack, Animal Alphabet | Sticky Baby Table Mats, Cleaner Eating Surface,Portable & Disposable, for Babies & Toddlers, Restaurants & or on the go
Units sold4K
GORILLA GRIP
1 ASIN in Top 10
17.8%
Units
8K
Revenue
$71.9K
Avg. price
$9.98

B081S7C5DN
$9.98·★4.6·29.6K revsGORILLA GRIP Dog Food Mat, 100% Waterproof Silicone, 18.5x11.5 Gray | Raised Edge Pet Feeding Mat, BPA Free, Contain Spills, Protects Floors, Placemats for Cats and Dogs Water Bowl
Units sold8K
Trending Place Mats Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0B7RHNDV5 leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B07KJW7SHT close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0B7RHNDV5
Gartful 2 Pack Silicone Crafting Mats, 15.7" x 11.8" Silicone Mat for Crafts, Large Heat Resistant Sheet for Jewelry Casting, Epoxy Resin, Painting, Counter Table Protector, Placemat, Nonstick, Black
Price
$7.49
Rating
4.2
Reviews
3.1K
Latest month sales

B07KJW7SHT
SHACOS Round Placemats Set of 6 Boho Braided Bordered Place Mats 15 inch for Dining Tables Wedding Holiday Party (Ivory Bordered, 6)
Price
$15.99
Rating
4.5
Reviews
23.9K
Latest month sales

B0F4Q8FD1M
DOLOPL Placemats Set of 6, Reversible Dual-Color Faux Leather Place Mats | Camel & Navy Blue, Wipeable & Washable, Heat Resistant, Waterproof, 17"x11.8", Luxury Retro Style for Kitchen, Dining Table
Unlock to view ASIN details and product titles
Price
$26.99
Rating
4.6
Reviews
156
Latest month sales
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