Palmers Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Palmers sales on Amazon US totaled 251,700 units in July 2026 (▼ 14.4% vs. the prior month), generating an estimated $2,470,210 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 38.1% of unit volume and 37.9% of revenue, while a typical listing is priced at $9.99. The keyword itself pulled 43,246 Amazon queries over the same period (▲ 6.0% MoM).
Zooming out to the 12-month window ending July 2026, the palmers Top 50 moved 2,939,300 units and $29,021,010 in cumulative sales — an average of 244,942 units and $2,418,418 per month. Monthly throughput topped out at 294,050 units in June 2026 and dipped to 164,200 in May 2026, leaving the latest reading 10.1% higher than August 2025.
Palmers Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
251.7K
▼ 14.4% MoM
Monthly Revenue 2026/07
$2.5M
▼ 14.2% MoM
Top 10 Market Share 2026/07
38.1%
Palmers Market Share & Sales Concentration on Amazon US — July 2026
The most-sold palmers listing on Amazon US in July 2026 is ASIN B0FB9LRL1V (Brand: Palmer's), which sold 10,000 units at $13.99 apiece — equal to 4.0% of every unit tracked in this report.
The Top 10 ASINs account for 96,000 units and $935,450 in July 2026 — 38.1% of unit volume and 37.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Palmers' on Amazon
July 2026









Is 38.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0FB9LRL1V
Palmer's Tahitian Vanilla Body Oil, Cocoa Butter Formula (6.5 Fl Oz) | Shea Butter & Vitamin E provide 72-hour hydration to protect, soothe dryness & soften skin. Dermatologist approved.
10K
▼ 50.0%vs. prior month
$157K
latest month
12-month trend

B000056W74
Palmer's Moisturizing Body Oil, Cocoa Butter Formula (8.5 Fl Oz) | Nourishing with Vitamin E, Radiant Looking Glow & Skin Hydration, Lightweight, Instant Absorption for Bath, Body and Shower
10K
▲ 0.0%vs. prior month
$74.8K
latest month
12-month trend

B0009F3O8Q
Palmer's Cocoa Butter Body Lotion Formula, Daily Skin Therapy (13.5 Fl Oz) | Intensive Moisturizer Enriched with Vitamin E to Relieve Rough, Dry Skin. Helps Provide 48-Hour Deep Hydration, Pump Bottle
10K
▲ 0.0%vs. prior month
$66.7K
latest month
12-month trend

B000RGBWPO
Palmer's Solid Body Lotion, Cocoa Butter Formula with Vitamin E (7.25 Oz) | Body Moisturizer with Vitamin E for Extremely Dry Skin, Softens and Soothes, Helps Smooth Marks, Tone Skin, 48 Hour Moisture
10K
▼ 50.0%vs. prior month
$73.1K
latest month
12-month trend

B001KYU1H2
Palmer's Skin Therapy Body Oil, Moisturizing Cocoa Butter Formula (5.1 Oz) | Deep Body Moisturizer for Dry, Damaged Skin with Vitamin E & Pure Argan Oil, Helps Imrove Appearance of Scars, Stretch Marks
10K
▲ 0.0%vs. prior month
$108.4K
latest month
12-month trend

B00J1FNW28
Palmer's Skin Therapy Face Oil, Moisturizing Cocoa Butter Formula (1 Fl Oz) | Hydrating Face Moisturizer, Vitamin E, C & 10 Pure Facial Oil Blend, Helps Reduce Fine Lines & Dark Spots, Rosehip Fragrance
10K
▲ 0.0%vs. prior month
$77.3K
latest month
12-month trend
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Trending Palmers Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B000Z4QQRM leads positive momentum with ▲ 3900.0% MoM growth on 2K units, with B0GQJKL84Y close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B000Z4QQRM
Palmer's Tummy Butter for Stretch Marks & Weight Changes (4.4 Oz) | An intensive formula with Collagen and Elastin to improve the appearance of stretch marks. Ideal for nighttime use.
Price
$13.24
Rating
4.6
Reviews
6.5K
Latest month sales

B0GQJKL84Y
Palmer's Tahitian Vanilla Body Lotion with Cocoa Butter (33.8 Fl Oz) | Moisture Drenching, Hydrating Lotion with Shea Butter, Coconut Oil & Vitamin E, 72-Hour Moisture, Dermatologist Approved
Price
$13.49
Rating
4.7
Reviews
112
Latest month sales

B01J8LETQC
Palmer's Intensive Heel Repair Foot Balm Stick with Cocoa Butter (0.9 Oz) | A no mess applicator stick with Shea Butter and Peppermint Oil to soften calluses and dry, cracked feet for 48 hour moisture
Unlock to view ASIN details and product titles
Price
$7.99
Rating
4.4
Reviews
1.6K
Latest month sales
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