Pajamas For Women Set Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pajamas For Women Set sales on Amazon US totaled 30,500 units in July 2026 (▼ 20.4% vs. the prior month), generating an estimated $565,738 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 39.3% of unit volume and 43.8% of revenue, while a typical listing is priced at $17.78. The keyword itself pulled 338,881 Amazon queries over the same period (▼ 22.6% MoM).
Zooming out to the 12-month window ending July 2026, the pajamas for women set Top 50 moved 241,950 units and $4,974,736 in cumulative sales — an average of 20,163 units and $414,561 per month. Monthly throughput topped out at 38,300 units in June 2026 and dipped to 11,750 in January 2026, leaving the latest reading 91.8% higher than August 2025.
Pajamas For Women Set Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
30.5K
▼ 20.4% MoM
Monthly Revenue 2026/07
$565.7K
▼ 24.4% MoM
Top 10 Market Share 2026/07
39.3%
Pajamas For Women Set Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pajamas for women set listing on Amazon US in July 2026 is ASIN B0DGV8TM17 (Brand: Hanes), which sold 2,000 units at $25.99 apiece — equal to 6.6% of every unit tracked in this report.
The Top 10 ASINs account for 12,000 units and $247,890 in July 2026 — 39.3% of unit volume and 43.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pajamas For Women Set' on Amazon
July 2026
Is 39.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0DGV8TM17
Hanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
2K
▼ 33.3%vs. prior month
$50.8K
latest month
12-month trend
B0DXBYDK56
Trendy Queen Women's 2 Piece Matching Summer Lounge Set with Pockets
2K
▼ 33.3%vs. prior month
$70K
latest month
12-month trend
B06ZZW7D2Y
Ekouaer Pajamas Set for Women Short Sleeve Sleepwear Button Down Pj XS-XXXL | Summer 2 Piece Lounge Set, Soft Fabric, Drawstring Waistband, for Bridesmaid Bride Party, Plus Size, Petite, Cute Pattern
1K
▼ 50.0%vs. prior month
$15.5K
latest month
12-month trend
B071Y32HFP
Ekouaer Pajamas Set for Women Short Sleeve Sleepwear Button Down Pj XS-XXXL
1K
▲ 0.0%vs. prior month
$15.9K
latest month
12-month trend
B0CX2L2TMG
Hanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
1K
▼ 66.7%vs. prior month
$26.8K
latest month
12-month trend
B0CZP1NHSV
Ekouaer Womens Pajama Sets Shorts Soft 2 Piece Lounge Set with Chest Pocket
1K
▲ 0.0%vs. prior month
$15.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pajamas For Women Set Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hanes is the best-performing pajamas for women set brand in July 2026, moving 3,000 units across 2 ASINs for 25.0% of Top 10 volume. Ekouaer follows with 3,000 units (25.0%), ahead of Trendy Queen on 2,000 units (16.7%).
With 7 brands splitting the Top 10 and 66.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.99 to $34.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hanes
2 ASINs in Top 10
25.0%
Units
3K
Revenue
$77.5K
Avg. price
$25.99
B0DGV8TM17
$25.99·★4.4·3.3K revsHanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
Units sold2KB0CX2L2TMG
$25.99·★4.3·3.4K revsHanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
Units sold1K
Ekouaer
3 ASINs in Top 10
25.0%
Units
3K
Revenue
$46.5K
Avg. price
$14.99
B06ZZW7D2Y
$14.99·★4.6·9.1K revsEkouaer Pajamas Set for Women Short Sleeve Sleepwear Button Down Pj XS-XXXL | Summer 2 Piece Lounge Set, Soft Fabric, Drawstring Waistband, for Bridesmaid Bride Party, Plus Size, Petite, Cute Pattern
Units sold1KB071Y32HFP
$14.99·★4.6·9K revsEkouaer Pajamas Set for Women Short Sleeve Sleepwear Button Down Pj XS-XXXL
Units sold1KB0CZP1NHSV
$14.99·★4.6·2.9K revsEkouaer Womens Pajama Sets Shorts Soft 2 Piece Lounge Set with Chest Pocket
Units sold1K
Trendy Queen
1 ASIN in Top 10
16.7%
Units
2K
Revenue
$70K
Avg. price
$34.99
B0DXBYDK56
$34.99·★4.2·2.6K revsTrendy Queen Women's 2 Piece Matching Summer Lounge Set with Pockets
Units sold2K
Trending Pajamas For Women Set Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0D8Y6KCFV booked 1K units at $14.99, with ▲ 42.9% MoM change. On the growth side, B0B6C1K8FD leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0G6KMFKRV close behind at ▲ 150.0% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D8Y6KCFV
Addtoo Womens Summer Pajama Sets 2 Piece Short Sleeve Casual Loungewear
Price
$14.99
Rating
4.7
Reviews
554
Latest month sales
B0B6C1K8FD
Ekouaer Silk Pajama for Women Short Sleeve Satin Pj Set Two Piece XS-XXL
Price
$16.99
Rating
4.4
Reviews
5.9K
Latest month sales
B0G6KMFKRV
Ekouaer Womens Pajama Sets Button Up Pjs 2 Piece Short Sleeve Sleepwear
Unlock to view ASIN details and product titles
Price
$16.99
Rating
4.7
Reviews
365
Latest month sales
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