Paint By Numbers Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Paint By Numbers sales on Amazon US totaled 31,650 units in July 2026 (▲ 14.5% vs. the prior month), generating an estimated $335,016 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.5% of unit volume and 49.4% of revenue, while a typical listing is priced at $14.39. The keyword itself pulled 41,266 Amazon queries over the same period (▲ 7.1% MoM).
Zooming out to the 12-month window ending July 2026, the paint by numbers Top 50 moved 327,300 units and $3,671,241 in cumulative sales — an average of 27,275 units and $305,937 per month. Monthly throughput topped out at 48,400 units in December 2025 and dipped to 13,700 in May 2026, leaving the latest reading 67.5% higher than August 2025.
Paint By Numbers Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
31.6K
▲ 14.5% MoM
Monthly Revenue 2026/07
$335K
▲ 5.8% MoM
Top 10 Market Share 2026/07
64.5%
Paint By Numbers Market Share & Sales Concentration on Amazon US — July 2026
The most-sold paint by numbers listing on Amazon US in July 2026 is ASIN B0DK1XQ96N (Brand: ZQEATRY), which sold 7,000 units at $7.99 apiece — equal to 22.1% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 20,400 units and $165,480 in July 2026 — 64.5% of unit volume and 49.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Paint By Numbers' on Amazon
July 2026









Is 64.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0DK1XQ96N
ZQEATRY Sea Turtle Animal Special Shape Diamond Art Kits for Adults,5D Diamond Painting Kits for Beginner,DIY Diamond Crystal Rhinestones Painting Kits for Home Wall Decor Gift 11.8 X 11.8inch
7K
▲ 40.0%vs. prior month
$53.2K
latest month
12-month trend

B0CXJ4XRFP
11 Pcs Detail Paint Brushes with Triangular Handles for Acrylic, Model, Art | Paint by Numbers Kit for Adults, Paint Brushe for Acrylic Painting, Face, Citadel, Figurine, Watercolor,Oil
3K
▲ 50.0%vs. prior month
$19.8K
latest month
12-month trend

B0C4D1NHN4
WIVICO 4Pcs Diamond Painting Bookmarks, Diamond Pearl Art Kits for Adults | DIY Diamond Dots Paint By Numbers Kit,Gifts for Book Lovers(Mandala)
2K
▲ 0.0%vs. prior month
$18K
latest month
12-month trend

B0D2WCJM6Y
Hydrangea Diamond Painting Kits for Adults,Flowers Diamond Art 12x16inch | Diamond Art Kits for Adults 5D Diamond Painting Flowers,DIY Full Drill Diamond Painting Flower Gem Art and Crafts
2K
▲ 0.0%vs. prior month
$10.9K
latest month
12-month trend

B0DMS2L5QF
Diamond Art Painting Kits for Adults, Sea of Flowers 5D Diamond Painting | Flowers DIY Full Round Gem Crystal Art paint by Diamond Dots, Home Wall Decor 12x 16 In
2K
▲ 100.0%vs. prior month
$10.2K
latest month
12-month trend

B0CR5S6FX3
PANDAFLY Detail Paint Brushes Set for Fine Detailing & Art Painting, 15pcs | Miniature Paint Brush Set with Triangular Handles - for Acrylic, Watercolor, Oil, Models, Face, Figurine & Paint by Number
1K
▲ 11.1%vs. prior month
$12.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Paint By Numbers Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
ZQEATRY is the best-performing paint by numbers brand in July 2026, moving 7,000 units across 1 ASIN for 34.3% of Top 10 volume. Blablaovy follows with 3,000 units (14.7%), ahead of Wivico on 2,000 units (9.8%).
Volume is spread across 10 brands, with the top three holding 58.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.99 to $8.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
ZQEATRY
1 ASIN in Top 10
34.3%
Units
7K
Revenue
$53.2K
Avg. price
$7.99

B0DK1XQ96N
$7.99·★4.6·1.5K revsZQEATRY Sea Turtle Animal Special Shape Diamond Art Kits for Adults,5D Diamond Painting Kits for Beginner,DIY Diamond Crystal Rhinestones Painting Kits for Home Wall Decor Gift 11.8 X 11.8inch
Units sold7K
Blablaovy
1 ASIN in Top 10
14.7%
Units
3K
Revenue
$19.8K
Avg. price
$6.99

B0CXJ4XRFP
$6.99·★4.6·2.2K revs11 Pcs Detail Paint Brushes with Triangular Handles for Acrylic, Model, Art | Paint by Numbers Kit for Adults, Paint Brushe for Acrylic Painting, Face, Citadel, Figurine, Watercolor,Oil
Units sold3K
Wivico
1 ASIN in Top 10
9.8%
Units
2K
Revenue
$18K
Avg. price
$8.99

B0C4D1NHN4
$8.99·★4.7·1.5K revsWIVICO 4Pcs Diamond Painting Bookmarks, Diamond Pearl Art Kits for Adults | DIY Diamond Dots Paint By Numbers Kit,Gifts for Book Lovers(Mandala)
Units sold2K
Trending Paint By Numbers Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0F3J2KNPD leads positive momentum with ▲ 150.0% MoM growth on 500 units, with B0DMS2L5QF close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0F3J2KNPD
Faith Hope Love Wishing Bottle Paint by Number Canvas Kit for Adults | DIY Beginner Easy Paint by Number Kits ,Oil Paint by Color Acrylic Painting Home Wall Decor
Price
$2.99
Rating
4.3
Reviews
634
Latest month sales

B0DMS2L5QF
Diamond Art Painting Kits for Adults, Sea of Flowers 5D Diamond Painting | Flowers DIY Full Round Gem Crystal Art paint by Diamond Dots, Home Wall Decor 12x 16 In
Price
$5.00
Rating
4.6
Reviews
1.2K
Latest month sales

B0GKLYRRL2
GEMOUJ Duck Paint by Numbers Kits for Adult,Colorful Duck Paint by Numbers Kit for Adults Beginners, DIY Animal Acrylic Painting on Canvas for Adult, Home Wall Decor 16 x 20 inch
Unlock to view ASIN details and product titles
Price
$7.99
Rating
4.1
Reviews
62
Latest month sales
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