Pack N Play Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pack N Play sales on Amazon US totaled 106,100 units in July 2026 (▼ 9.0% vs. the prior month), generating an estimated $6,681,770 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.8% of unit volume and 35.2% of revenue, while a typical listing is priced at $83.95. The keyword itself pulled 90,977 Amazon queries over the same period (▼ 7.6% MoM).
Zooming out to the 12-month window ending July 2026, the pack n play Top 50 moved 943,400 units and $58,528,768 in cumulative sales — an average of 78,617 units and $4,877,397 per month. Monthly throughput topped out at 116,600 units in June 2026 and dipped to 48,200 in May 2026, leaving the latest reading 43.4% higher than August 2025.
Pack N Play Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
106.1K
▼ 9.0% MoM
Monthly Revenue 2026/07
$6.7M
▼ 17.6% MoM
Top 10 Market Share 2026/07
52.8%
Pack N Play Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pack n play listing on Amazon US in July 2026 is ASIN B0FBCTFLP3 (Brand: Hiccapop), which sold 10,000 units at $39.99 apiece — equal to 9.4% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 56,000 units and $2,354,080 in July 2026 — 52.8% of unit volume and 35.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pack N Play' on Amazon
July 2026









Is 52.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0FBCTFLP3
Hiccapop Playard Mattress Pad, Pack and Play Mattress with Carry Bag, 1.25"
10K
▲ 0.0%vs. prior month
$399.9K
latest month
12-month trend

B0BVLX15R2
Hiaksedt Baby Playpen 50x50 Inch, Play Pens for Babies and Toddlers | Baby Fence for Indoor & Outdoor, Sturdy Safety Play Yard with Soft Breathable Mesh, Anti-Fall, Grey
8K
▲ 0.0%vs. prior month
$325.6K
latest month
12-month trend

B09MWHG3ZT
Graco Pack 'n Play® On The Go™ Playard, Kaden
7K
▲ 0.0%vs. prior month
$513.1K
latest month
12-month trend

B0CBQRXNVW
Fisher-Price Baby Playmat Glow and Grow Kick & Play Piano Gym, Blue Musical Learning Toy with Developmental Activities for Newborns 0+ Months
7K
▲ 75.0%vs. prior month
$293.8K
latest month
12-month trend

B0D9781GDC
Yoofoss 2-Pack Pack and Play Sheets Fitted 38x26 (Green+Giraff) | Ultra Soft & Breathable, Mini Crib Sheets for Playard and Pack n Play Mattress
5K
▼ 28.6%vs. prior month
$50K
latest month
12-month trend

B0CR1G23PF
YENING Pack and Play Mattress Topper Baby Pack N Play Mattresses for Playpen and Playard with Washable Cover 38"x26"x1", 1 Pack Firm Foam
5K
▲ 25.0%vs. prior month
$120.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Pack N Play Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hiccapop is the best-performing pack n play brand in July 2026, moving 10,000 units across 1 ASIN for 17.9% of Top 10 volume. Hiaksedt follows with 8,000 units (14.3%), ahead of Graco on 7,000 units (12.5%).
Volume is spread across 10 brands, with the top three holding 44.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $39.99 to $79.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hiccapop
1 ASIN in Top 10
17.9%
Units
10K
Revenue
$399.9K
Avg. price
$39.99

B0FBCTFLP3
$39.99·★4.8·24.2K revsHiccapop Playard Mattress Pad, Pack and Play Mattress with Carry Bag, 1.25"
Units sold10K
Hiaksedt
1 ASIN in Top 10
14.3%
Units
8K
Revenue
$325.6K
Avg. price
$39.99

B0BVLX15R2
$39.99·★4.5·4.9K revsHiaksedt Baby Playpen 50x50 Inch, Play Pens for Babies and Toddlers | Baby Fence for Indoor & Outdoor, Sturdy Safety Play Yard with Soft Breathable Mesh, Anti-Fall, Grey
Units sold8K
Graco
1 ASIN in Top 10
12.5%
Units
7K
Revenue
$513.1K
Avg. price
$79.99

B09MWHG3ZT
$79.99·★4.8·2.9K revsGraco Pack 'n Play® On The Go™ Playard, Kaden
Units sold7K
Trending Pack N Play Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0C5QXPFKB booked 3K units at $49.96, with ▲ 50.0% MoM change. On the growth side, B0FBRND77P leads positive momentum with ▲ 100.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0C5QXPFKB
Fshibila 74" ×50" Large Baby Playpen, Baby Playard for Babies and Toddlers, Baby Fence Play Pens for Indoor & Outdoor, Sturdy Safety Play Yard with Soft Breathable Mesh, Anti-Fall, Grey
Price
$49.96
Rating
4.4
Reviews
2.7K
Latest month sales

B0CH2TZPL8
XVISHX Baby Playpen 50 x 50 Inch Play Pen Playards, Playpen for Babies and Toddlers, Baby Playard for Indoor & Outdoor Active Center Game Fence, with Skin-Friendly Fabric and Soft Breathable Mesh Grey
Price
$39.95
Rating
4.5
Reviews
2.1K
Latest month sales

B0FBRND77P
Uanlauo Beige Small Baby Playpen - 47x47in Playpen for Babies and Toddlers | Safe Indoor Play Pen, Baby Pen with Side Storage Bag and Breathable Mesh, Playard with 2 pull-up rings, Anti-slip Suction Cup
Unlock to view ASIN details and product titles
Price
$39.99
Rating
4.5
Reviews
1.4K
Latest month sales
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