Oura Ring Dupe Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Oura Ring Dupe sales on Amazon US totaled 8,350 units in July 2026 (▼ 50.4% vs. the prior month), generating an estimated $1,986,822 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 85.0% of unit volume and 97.1% of revenue, while a typical listing is priced at $80.59. The keyword itself pulled 10,566 Amazon queries over the same period (▼ 32.2% MoM).
Zooming out to the 12-month window ending July 2026, the oura ring dupe Top 50 moved 67,100 units and $17,694,509 in cumulative sales — an average of 5,592 units and $1,474,542 per month. Monthly throughput topped out at 16,850 units in June 2026 and dipped to 1,900 in September 2025, leaving the latest reading 328.2% higher than August 2025.
Oura Ring Dupe Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
8.3K
▼ 50.4% MoM
Monthly Revenue 2026/07
$2M
▼ 61.6% MoM
Top 10 Market Share 2026/07
85.0%
Oura Ring Dupe Market Share & Sales Concentration on Amazon US — July 2026
The most-sold oura ring dupe listing on Amazon US in July 2026 is ASIN B0GRJZZ885 (Brand: OURA), which sold 2,000 units at $399.00 apiece — equal to 24.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 7,100 units and $1,928,409 in July 2026 — 85.0% of unit volume and 97.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Oura Ring Dupe' on Amazon
July 2026
Is 85.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0GRJZZ885
OURA Oura Ring 5 Smart Ring - Silver - Size 10 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
2K
▲ 0.0%vs. prior month
$798K
latest month
12-month trend
B0GRK9KZ2P
Oura Ring 5 Smart Ring - Gold - Size 8 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
1K
▼ 66.7%vs. prior month
$499K
latest month
12-month trend
B0FW569YY5
Smart Health Ring, Featuring Stress and Sleep Monitoring Functions, Compatible with iOS and Android,Waterproof Fitness Tracker for Women & Men, No Subscription Fee. (Rose Gold, 8)
1K
▲ 0.0%vs. prior month
$55K
latest month
12-month trend
B0H49K8GZ2
New Health Tracking Smart Ring with Sleep Stress Exercise Monitor, IP68 Waterproof, Long Battery Life, No Subscription, Compatible with iOS Android (Rose Gold, 9)
500
vs. prior month
$30K
latest month
12-month trend
B0GVSK3M2N
RingConn Gen 3 Smart Ring - Vascular Trends(Size 9, Royal Gold) | No App Subscription, Vibration Alerts, Sleep, Fitness & Heart Rate, 14-Day Battery Life, Size Before You Buy
500
▲ 0.0%vs. prior month
$174.5K
latest month
12-month trend
B0D9WWB3WX
OURA Ring 4 Smart Ring - Silver - Size 9 | Sleep, Activity, Women’s Health, AI Advisor, Up to 8 Days of Battery Life, Size Before You Buy, Android & iOS Compatible
500
▼ 91.7%vs. prior month
$173.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Oura Ring Dupe Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OURA is the best-performing oura ring dupe brand in July 2026, moving 3,500 units across 3 ASINs for 49.3% of Top 10 volume. prxxhri follows with 1,500 units (21.1%), ahead of RingConn on 1,000 units (14.1%).
With 6 brands splitting the Top 10 and 84.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $76.98 to $415.67, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OURA
3 ASINs in Top 10
49.3%
Units
3.5K
Revenue
$1.5M
Avg. price
$415.67
B0GRJZZ885
$399.00·★4.4·1.8K revsOURA Oura Ring 5 Smart Ring - Silver - Size 10 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold2KB0GRK9KZ2P
$499.00·★4.4·1.8K revsOura Ring 5 Smart Ring - Gold - Size 8 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold1KB0D9WWB3WX
$349.00·★4.0·9.1K revsOURA Ring 4 Smart Ring - Silver - Size 9 | Sleep, Activity, Women’s Health, AI Advisor, Up to 8 Days of Battery Life, Size Before You Buy, Android & iOS Compatible
Units sold500
prxxhri
2 ASINs in Top 10
21.1%
Units
1.5K
Revenue
$85K
Avg. price
$76.98
B0FW569YY5
$53.97·★4.2·386 revsSmart Health Ring, Featuring Stress and Sleep Monitoring Functions, Compatible with iOS and Android,Waterproof Fitness Tracker for Women & Men, No Subscription Fee. (Rose Gold, 8)
Units sold1KB0H49K8GZ2
$99.99·★2.7·14 revsNew Health Tracking Smart Ring with Sleep Stress Exercise Monitor, IP68 Waterproof, Long Battery Life, No Subscription, Compatible with iOS Android (Rose Gold, 9)
Units sold500
RingConn
2 ASINs in Top 10
14.1%
Units
1K
Revenue
$318.2K
Avg. price
$309.00
B0GVSK3M2N
$349.00·★4.3·705 revsRingConn Gen 3 Smart Ring - Vascular Trends(Size 9, Royal Gold) | No App Subscription, Vibration Alerts, Sleep, Fitness & Heart Rate, 14-Day Battery Life, Size Before You Buy
Units sold500B0DG2SWCB2
$269.00·★4.1·6.9K revsRingConn Gen 2 Smart Ring - Sleep Apnea Monitoring(Gold, Size 8) | No APP Subscription, 12-Day Battery Life, Stress/Heart Rate/Women's Health Tracker, Android & iOS Compatible
Units sold500
Trending Oura Ring Dupe Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0H49K8GZ2 booked 500 units at $99.99.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0H49K8GZ2
New Health Tracking Smart Ring with Sleep Stress Exercise Monitor, IP68 Waterproof, Long Battery Life, No Subscription, Compatible with iOS Android (Rose Gold, 9)
Price
$99.99
Rating
2.7
Reviews
14
Latest month sales
B0GXV6VFCW
Mirlray Smart Ring for Women & Men, Smart Ring Health Tracker, Blood Oxygen & Heart Rate Monitor, Long Lasting Battery Sleep Ring, Waterproof Fitness Ring (Rose Gold, 7)
Price
$25.99
Rating
3.8
Reviews
50
Latest month sales
B0H25XB2PV
New Smart Ring Health Tracker for Women & Men, Sleep Exercise Health Monitoring, Daily Tracking, iOS/Android Compatible, IP68 Waterproof, No Subscription Required, 5‑Day Battery Life (Silver, 7)
Unlock to view ASIN details and product titles
Price
$53.98
Rating
4.8
Reviews
166
Latest month sales
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