Nike Headband Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Nike Headband sales on Amazon US totaled 76,550 units in July 2026 (▲ 8.6% vs. the prior month), generating an estimated $865,318 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.4% of unit volume and 76.7% of revenue, while a typical listing is priced at $12.46. The keyword itself pulled 21,332 Amazon queries over the same period (▼ 5.8% MoM).
Zooming out to the 12-month window ending July 2026, the nike headband Top 50 moved 771,800 units and $7,948,914 in cumulative sales — an average of 64,317 units and $662,409 per month. Monthly throughput topped out at 104,300 units in November 2025 and dipped to 30,950 in May 2026, leaving the latest reading 39.1% higher than August 2025.
Nike Headband Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
76.5K
▲ 8.6% MoM
Monthly Revenue 2026/07
$865.3K
▲ 11.9% MoM
Top 10 Market Share 2026/07
78.4%
Nike Headband Market Share & Sales Concentration on Amazon US — July 2026
The most-sold nike headband listing on Amazon US in July 2026 is ASIN B0BNSF38C9 (Brand: Kitsch), which sold 20,000 units at $9.99 apiece — equal to 26.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 60,000 units and $663,370 in July 2026 — 78.4% of unit volume and 76.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Nike Headband' on Amazon
July 2026
Is 78.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BNSF38C9
Kitsch Zig Zag Headbands for Women - Black and Tortoise, 2 pcs | Fashion Accessories for Slicked Back Styles | Comfortable Wavy Headbands | Comb Headband with Teeth
20K
▲ 0.0%vs. prior month
$199.8K
latest month
12-month trend
B091669827
Pilamor Sports Headbands for Men 5 Pack,Sweatbands for Men Workout,Running
10K
▲ 25.0%vs. prior month
$96.7K
latest month
12-month trend
B0F12HQNR8
HSEM Headbands for Women - 6 Pack Wide Elastic Hair Bands | Stretchy Sweatbands Hair Bands | Soft Sports Thin Head Bands | Non-Slip Accessories Bands for Fashion, Washing Face, Workouts, Yoga, Daily Use
8K
▲ 14.3%vs. prior month
$78.9K
latest month
12-month trend
B08S384T5Z
Acozycoo Headbands for Men,5 Pack Mens Moisture Wicking Workout Sweatband | Athletic Headbands,Keep in Place During Exercise,Sports Headband for Running,Cycling,Basketball,Gym,Fitness,Unisex Hairband
6K
▲ 0.0%vs. prior month
$66.5K
latest month
12-month trend
B0GKFKNP4D
Sweat Band, 5 Pack Headband Moisture Wicking for Running Sports
4K
▲ 33.3%vs. prior month
$51.1K
latest month
12-month trend
B0FGZQGRCY
HSEM Headbands for Women, Wide Elastic Head Bands, Non-Slip Thick Hair Bands, Sports Stretchy Sweat Bands, Large Knotted Soft Headband for Washing Face, Makeup, Workout, Spa, Running, Fashion, 6-Pack
4K
▲ 0.0%vs. prior month
$53.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Nike Headband Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Kitsch is the best-performing nike headband brand in July 2026, moving 20,000 units across 1 ASIN for 33.3% of Top 10 volume. HSEM follows with 12,000 units (20.0%), ahead of Pilamor on 10,000 units (16.7%).
With 8 brands splitting the Top 10 and 70.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $11.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Kitsch
1 ASIN in Top 10
33.3%
Units
20K
Revenue
$199.8K
Avg. price
$9.99
B0BNSF38C9
$9.99·★3.8·7.2K revsKitsch Zig Zag Headbands for Women - Black and Tortoise, 2 pcs | Fashion Accessories for Slicked Back Styles | Comfortable Wavy Headbands | Comb Headband with Teeth
Units sold20K
HSEM
2 ASINs in Top 10
20.0%
Units
12K
Revenue
$132.3K
Avg. price
$11.99
B0F12HQNR8
$9.99·★4.3·1.8K revsHSEM Headbands for Women - 6 Pack Wide Elastic Hair Bands | Stretchy Sweatbands Hair Bands | Soft Sports Thin Head Bands | Non-Slip Accessories Bands for Fashion, Washing Face, Workouts, Yoga, Daily Use
Units sold8KB0FGZQGRCY
$13.99·★4.3·876 revsHSEM Headbands for Women, Wide Elastic Head Bands, Non-Slip Thick Hair Bands, Sports Stretchy Sweat Bands, Large Knotted Soft Headband for Washing Face, Makeup, Workout, Spa, Running, Fashion, 6-Pack
Units sold4K
Pilamor
1 ASIN in Top 10
16.7%
Units
10K
Revenue
$96.7K
Avg. price
$9.99
B091669827
$9.99·★4.5·9K revsPilamor Sports Headbands for Men 5 Pack,Sweatbands for Men Workout,Running
Units sold10K
Trending Nike Headband Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B00MURUOJ8 booked 2K units at $20.75, with ▲ 150.0% MoM change. On the growth side, B08D78NR7Y leads positive momentum with ▲ 150.0% MoM growth on 500 units, with B00B4EJGP6 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00MURUOJ8
Nike Dri-Fit Skull Cap
Price
$20.75
Rating
4.6
Reviews
1K
Latest month sales
B08D78NR7Y
Tokyo Misfit Japanese Headbands for Men & Women, Sweat Band, Workout, Yoga, Fashion, Running, Sports, Basketball, Bandana
Price
$14.98
Rating
4.4
Reviews
1.5K
Latest month sales
B00B4EJGP6
Nike Speed Performance Headband - Unisex
Unlock to view ASIN details and product titles
Price
$14.93
Rating
4.5
Reviews
2.6K
Latest month sales
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