Neutrogena Hydro Boost Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Neutrogena Hydro Boost sales on Amazon US totaled 753,000 units in July 2026 (▼ 15.1% vs. the prior month), generating an estimated $12,584,790 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.4% of unit volume and 66.0% of revenue, while a typical listing is priced at $16.22. The keyword itself pulled 49,585 Amazon queries over the same period (▼ 14.7% MoM).
Zooming out to the 12-month window ending July 2026, the neutrogena hydro boost Top 50 moved 9,224,600 units and $151,623,619 in cumulative sales — an average of 768,717 units and $12,635,302 per month. Monthly throughput topped out at 887,300 units in June 2026 and dipped to 629,250 in May 2026, leaving the latest reading 3.9% higher than August 2025.
Neutrogena Hydro Boost Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
753K
▼ 15.1% MoM
Monthly Revenue 2026/07
$12.6M
▼ 14.8% MoM
Top 10 Market Share 2026/07
66.4%
Neutrogena Hydro Boost Market Share & Sales Concentration on Amazon US — July 2026
The most-sold neutrogena hydro boost listing on Amazon US in July 2026 is ASIN B00U2VQZDS (Brand: Neutrogena), which sold 100,000 units at $9.97 apiece — equal to 13.3% of every unit tracked in this report.
The Top 10 ASINs account for 500,000 units and $8,304,500 in July 2026 — 66.4% of unit volume and 66.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Neutrogena Hydro Boost' on Amazon
July 2026
Is 66.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00U2VQZDS
Neutrogena Makeup Remover Micellar Wipes, 2 Pack of 25 Ct | Plant-Based Micellar Water Cleansing Cloths, Gently Removes Oil, Dirt & Waterproof Makeup, No Heavy Residue, Alcohol-Free
100K
▲ 0.0%vs. prior month
$997K
latest month
12-month trend
B01N9SPQHQ
La Roche-Posay Toleriane Double Repair Face Moisturizer
100K
▲ 0.0%vs. prior month
$2.5M
latest month
12-month trend
B0B2RM68G2
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B0BBSP2JNQ
SimplyVital Face Moisturizer Retinol Collagen Hyaluronic Acid Cream 1.7 oz | Anti-Aging, Moisturizer Face Cream for Women & Men, Visibly Firming, Hydrating Neck Care, Day & Night Skin Care, Silky Feel
50K
▼ 16.7%vs. prior month
$1.1M
latest month
12-month trend
B005IHT94S
Neutrogena Ultra Sheer Dry Touch Sunscreen Lotion, SPF 70, 3 fl. oz | Broad Spectrum for UVA/UVB Protection, Lightweight, Water-Resistant up to 80 Minutes, Oxybenzone-Free
40K
▼ 20.0%vs. prior month
$395.2K
latest month
12-month trend
B07XC569XF
Neutrogena Hydro Boost Cleansing Wipes Makeup Remover, 25 Ct | Micellar Cleansing Cloths, Gently Removes Oil, Dirt, Waterproof Makeup, Hydrating Hyaluronic Acid
30K
▼ 40.0%vs. prior month
$359.1K
latest month
12-month trend
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Best Neutrogena Hydro Boost Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Neutrogena is the best-performing neutrogena hydro boost brand in July 2026, moving 190,000 units across 4 ASINs for 38.0% of Top 10 volume. La Roche-Posay follows with 100,000 units (20.0%), ahead of BIODANCE on 100,000 units (20.0%).
With 6 brands splitting the Top 10 and 78.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.45 to $24.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Neutrogena
4 ASINs in Top 10
38.0%
Units
190K
Revenue
$1.9M
Avg. price
$10.45
B00U2VQZDS
$9.97·★4.8·121.2K revsNeutrogena Makeup Remover Micellar Wipes, 2 Pack of 25 Ct | Plant-Based Micellar Water Cleansing Cloths, Gently Removes Oil, Dirt & Waterproof Makeup, No Heavy Residue, Alcohol-Free
Units sold100KB005IHT94S
$9.88·★4.5·39.8K revsNeutrogena Ultra Sheer Dry Touch Sunscreen Lotion, SPF 70, 3 fl. oz | Broad Spectrum for UVA/UVB Protection, Lightweight, Water-Resistant up to 80 Minutes, Oxybenzone-Free
Units sold40KB07XC569XF
$11.97·★4.8·18.3K revsNeutrogena Hydro Boost Cleansing Wipes Makeup Remover, 25 Ct | Micellar Cleansing Cloths, Gently Removes Oil, Dirt, Waterproof Makeup, Hydrating Hyaluronic Acid
Units sold30KB0C9L29ZYS
$9.97·★4.6·6.2K revsNeutrogena Ultra Gentle Daily Face Moisturizer, Fragrance-Free, 3.4 fl. oz | Suitable for Sensitive Skin, Vitamin B3, Pro-Vitamin B5, Vitamin E, Hydrating Moisturizer
Units sold20K
La Roche-Posay
1 ASIN in Top 10
20.0%
Units
100K
Revenue
$2.5M
Avg. price
$24.99
B01N9SPQHQ
$24.99·★4.6·50K revsLa Roche-Posay Toleriane Double Repair Face Moisturizer
Units sold100K
BIODANCE
1 ASIN in Top 10
20.0%
Units
100K
Revenue
$1.8M
Avg. price
$19.00
B0B2RM68G2
$19.00·★4.5·45.7K revsBIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
Units sold100K
Trending Neutrogena Hydro Boost Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0C7JJG6BB booked 20K units at $14.99, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C7JJG6BB
CeraVe Acne Control Cleanser, Face Wash with 2% Salicylic Acid, 16 oz | Skin Care with Niacinamide, Acne Face Wash, Acne Treatment For Face, Ceramides, Fragrance Free, Gentle, Oil Absorbing Clay
Price
$14.99
Rating
4.7
Reviews
23.3K
Latest month sales
B0C9L29ZYS
Neutrogena Ultra Gentle Daily Face Moisturizer, Fragrance-Free, 3.4 fl. oz | Suitable for Sensitive Skin, Vitamin B3, Pro-Vitamin B5, Vitamin E, Hydrating Moisturizer
Price
$9.97
Rating
4.6
Reviews
6.2K
Latest month sales
B00U1YCRD8
CeraVe Renewing Salicylic Acid Cleanser, BHA Exfoliating Face Wash, 8oz | Skin Care with Hyaluronic Acid & Niacinamide, Facial Cleanser, Face Cleanser, Ceramides, Fragrance Free, Non-Comedogenic
Unlock to view ASIN details and product titles
Price
$12.37
Rating
4.7
Reviews
83.1K
Latest month sales
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