Motorola Phone Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Motorola Phone sales on Amazon US totaled 23,100 units in July 2026 (▼ 17.8% vs. the prior month), generating an estimated $3,738,672 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.1% of unit volume and 57.0% of revenue, while a typical listing is priced at $235.69. The keyword itself pulled 48,506 Amazon queries over the same period (▲ 10.9% MoM).

Zooming out to the 12-month window ending July 2026, the motorola phone Top 50 moved 244,300 units and $40,255,977 in cumulative sales — an average of 20,358 units and $3,354,665 per month. Monthly throughput topped out at 34,900 units in November 2025 and dipped to 11,950 in May 2026, leaving the latest reading 51.0% higher than August 2025.

244.3KTotal units sold · Last 12 months
$40.3MTotal revenue · Last 12 months
48.5K▲ 10.9% MoM
Monthly search volume
$235.69Avg. price · July 2026

Motorola Phone Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales15.3K
Revenue$2.9M

2025/09

Sales14.3K
Revenue$2.8M

2025/10

Sales19.4K
Revenue$3.4M

2025/11

Sales34.9K
Revenue$5.8M

2025/12

Sales25.1K
Revenue$3.9M

2026/01

Sales17.4K
Revenue$2.6M

2026/02

Sales17.1K
Revenue$2.8M

2026/03

Sales18.6K
Revenue$2.9M

2026/04

Sales18.9K
Revenue$2.9M

2026/05

Sales11.9K
Revenue$1.8M

2026/06

Sales28.1K
Revenue$4.6M
23.1K

2026/07

Sales23.1K
Revenue$3.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

23.1K

▼ 17.8% MoM

Monthly Revenue 2026/07

$3.7M

▼ 19.6% MoM

Top 10 Market Share 2026/07

67.1%

See the Top 10 ASINs driving 67.1% of sales

Motorola Phone Market Share & Sales Concentration on Amazon US — July 2026

The most-sold motorola phone listing on Amazon US in July 2026 is ASIN B0FXY1DZ78 (Brand: Samsung), which sold 3,000 units at $199.99 apiece — equal to 13.0% of every unit tracked in this report.

The Top 10 ASINs account for 15,500 units and $2,132,085 in July 2026 — 67.1% of unit volume and 57.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Motorola Phone' on Amazon

July 2026
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67.1% Volume Share 15.5K units sold
57.0% Revenue Share $2.1M estimated
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Top 5 Volume Share breakdown

B0FXY1DZ78 13.0%
B0CP6DDN1H 13.0%
B0DNRK51QQ 13.0%
B0FTG1LVZR 4.3%
B0FTG3Z4YT 4.3%
Others 52.4%
#1
Samsung Galaxy A17 5G Smart Phone 128GB, US 1 Yr Manufacturer Warranty Blue | Large AMOLED, High-Res Camera, Durable Design, Super Fast Charging, Expandable Storage, Circle to Search, 2025

B0FXY1DZ78

Samsung Galaxy A17 5G Smart Phone 128GB, US 1 Yr Manufacturer Warranty Blue | Large AMOLED, High-Res Camera, Durable Design, Super Fast Charging, Expandable Storage, Circle to Search, 2025

$199.99· 4.0·1.7K reviews
Monthly Sales

3K

▼ 40.0%

vs. prior month

Revenue

$583K

latest month

Monthly Trend

12-month trend

#2
Motorola Moto G Play LTE | Unlocked | Made for US 4/64GB | 50MP Camera | Sapphire Blue

B0CP6DDN1H

Motorola Moto G Play LTE | Unlocked | Made for US 4/64GB | 50MP Camera | Sapphire Blue

$99.99· 4.2·2K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$313.5K

latest month

Monthly Trend

12-month trend

#3
Moto G - 2025 | Unlocked | Made for US 4/128GB | 50MP Camera | Forest Gray

B0DNRK51QQ

Moto G - 2025 | Unlocked | Made for US 4/128GB | 50MP Camera | Forest Gray

$159.98· 4.3·1.4K reviews
Monthly Sales

3K

▲ 50.0%

vs. prior month

Revenue

$494.6K

latest month

Monthly Trend

12-month trend

#4
Tracfone Motorola Moto G 2025, 64GB, Saphire Blue (Locked to | Prepaid Smartphone- 6.6" 120Hz Display, 5G , 50MP Quad Pixel Camera, Long-Lasting Battery

B0FTG1LVZR

Tracfone Motorola Moto G 2025, 64GB, Saphire Blue (Locked to | Prepaid Smartphone- 6.6" 120Hz Display, 5G , 50MP Quad Pixel Camera, Long-Lasting Battery

$49.88· 4.4·249 reviews
Monthly Sales

1K

▲ 100.0%

vs. prior month

Revenue

$49.9K

latest month

Monthly Trend

12-month trend

#5
Tracfone Moto g Play 2024 Prepaid Phone with a 1-Yr Plan Included | Prepaid Smartphone with Full YR Plan Included bundled with 1500 Min/Text/Data for365 days of service - Locked to Tracfone

B0FTG3Z4YT

Tracfone Moto g Play 2024 Prepaid Phone with a 1-Yr Plan Included | Prepaid Smartphone with Full YR Plan Included bundled with 1500 Min/Text/Data for365 days of service - Locked to Tracfone

$49.99· 4.0·424 reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$50K

latest month

Monthly Trend

12-month trend

#6
Samsung Galaxy A16 4G LTE (128GB + 4GB) International Model SM-A165/DS - Factory Unlocked (NOT FOR SPECTRUM/CRICKET/XFINITY/VISIBLE) - Light Green + CASE

B0DM1RCBHR

Samsung Galaxy A16 4G LTE (128GB + 4GB) International Model SM-A165/DS - Factory Unlocked (NOT FOR SPECTRUM/CRICKET/XFINITY/VISIBLE) - Light Green + CASE

$159.94· 4.2·5.5K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$139.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Motorola Phone Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Motorola is the best-performing motorola phone brand in July 2026, moving 9,500 units across 6 ASINs for 61.3% of Top 10 volume. Samsung follows with 4,000 units (25.8%), ahead of Tracfone on 2,000 units (12.9%).

With 3 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $49.94 to $179.97, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

61.3%
25.8%
12.9%
Motorola
Samsung
Tracfone
1

Motorola

6 ASINs in Top 10

61.3%

Units

9.5K

Revenue

$1.3M

Avg. price

$151.72

  • Motorola Moto G Play LTE | Unlocked | Made for US 4/64GB | 50MP Camera | Sapphire Blue

    B0CP6DDN1H

    $99.99·4.2·2K revs

    Motorola Moto G Play LTE | Unlocked | Made for US 4/64GB | 50MP Camera | Sapphire Blue

    Units sold3K
  • Moto G - 2025 | Unlocked | Made for US 4/128GB | 50MP Camera | Forest Gray

    B0DNRK51QQ

    $159.98·4.3·1.4K revs

    Moto G - 2025 | Unlocked | Made for US 4/128GB | 50MP Camera | Forest Gray

    Units sold3K
  • Motorola Moto G 2025, 128GB + 4GB RAM, Forest Gray - Unlocked (Renewed)

    B0F5ZH7CJS

    $115.99·3.7·321 revs

    Motorola Moto G 2025, 128GB + 4GB RAM, Forest Gray - Unlocked (Renewed)

    Units sold1K
  • Motorola Moto G Stylus 5G | 2024 | Unlocked | Made for US 8/128GB | 50MP Camera | Caramel Latte

    B0FNS5XW5W

    $169.99·4.4·3.3K revs

    Motorola Moto G Stylus 5G | 2024 | Unlocked | Made for US 8/128GB | 50MP Camera | Caramel Latte

    Units sold1K
  • Moto G 5G | 2024 | Unlocked | Made for US 4/128GB | 50MP Camera | Sage Green

    B0CWHXVLXG

    $164.39·4.2·3.6K revs

    Moto G 5G | 2024 | Unlocked | Made for US 4/128GB | 50MP Camera | Sage Green

    Units sold1K
  • Motorola Moto G Stylus 5G | 2024 | Unlocked | Made for US 8/256GB | 50MP Camera | Caramel Latte

    B0D1ZFS9GH

    $199.99·4.4·3.3K revs

    Motorola Moto G Stylus 5G | 2024 | Unlocked | Made for US 8/256GB | 50MP Camera | Caramel Latte

    Units sold500
2

Samsung

2 ASINs in Top 10

25.8%

Units

4K

Revenue

$722.3K

Avg. price

$179.97

  • Samsung Galaxy A17 5G Smart Phone 128GB, US 1 Yr Manufacturer Warranty Blue | Large AMOLED, High-Res Camera, Durable Design, Super Fast Charging, Expandable Storage, Circle to Search, 2025

    B0FXY1DZ78

    $199.99·4.0·1.7K revs

    Samsung Galaxy A17 5G Smart Phone 128GB, US 1 Yr Manufacturer Warranty Blue | Large AMOLED, High-Res Camera, Durable Design, Super Fast Charging, Expandable Storage, Circle to Search, 2025

    Units sold3K
  • Samsung Galaxy A16 4G LTE (128GB + 4GB) International Model SM-A165/DS - Factory Unlocked (NOT FOR SPECTRUM/CRICKET/XFINITY/VISIBLE) - Light Green + CASE

    B0DM1RCBHR

    $159.94·4.2·5.5K revs

    Samsung Galaxy A16 4G LTE (128GB + 4GB) International Model SM-A165/DS - Factory Unlocked (NOT FOR SPECTRUM/CRICKET/XFINITY/VISIBLE) - Light Green + CASE

    Units sold1K
3

Tracfone

2 ASINs in Top 10

12.9%

Units

2K

Revenue

$99.9K

Avg. price

$49.94

  • Tracfone Motorola Moto G 2025, 64GB, Saphire Blue (Locked to | Prepaid Smartphone- 6.6" 120Hz Display, 5G , 50MP Quad Pixel Camera, Long-Lasting Battery

    B0FTG1LVZR

    $49.88·4.4·249 revs

    Tracfone Motorola Moto G 2025, 64GB, Saphire Blue (Locked to | Prepaid Smartphone- 6.6" 120Hz Display, 5G , 50MP Quad Pixel Camera, Long-Lasting Battery

    Units sold1K
  • Tracfone Moto g Play 2024 Prepaid Phone with a 1-Yr Plan Included | Prepaid Smartphone with Full YR Plan Included bundled with 1500 Min/Text/Data for365 days of service - Locked to Tracfone

    B0FTG3Z4YT

    $49.99·4.0·424 revs

    Tracfone Moto g Play 2024 Prepaid Phone with a 1-Yr Plan Included | Prepaid Smartphone with Full YR Plan Included bundled with 1500 Min/Text/Data for365 days of service - Locked to Tracfone

    Units sold1K

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