Mole Repellent Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

Bonide is the best-performing mole repellent brand in July 2026, moving 23,000 units across 3 ASINs for 41.1% of Top 10 volume. SoFyre follows with 8,000 units (14.3%), ahead of Victor on 5,000 units (8.9%).

With 8 brands splitting the Top 10 and 64.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.35 to $49.99, which frames the price band a competing listing has to justify.

Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0G3VC6FB2 booked 4K units at $17.75, with ▲ 33.3% MoM change. On the growth side, B0GJ4V55CD leads positive momentum with ▲ 700.0% MoM growth on 800 units, with B0GK6XV2XN close behind at ▲ 50.0% MoM on 3K units.

The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.