Mist Fan Portable Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Mist Fan Portable sales on Amazon US totaled 255,200 units in July 2026 (▼ 7.9% vs. the prior month), generating an estimated $6,618,970 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.8% of unit volume and 38.5% of revenue, while a typical listing is priced at $48.06. The keyword itself pulled 9,432 Amazon queries over the same period (▼ 44.8% MoM).
Zooming out to the 12-month window ending July 2026, the mist fan portable Top 50 moved 1,103,050 units and $24,770,976 in cumulative sales — an average of 91,921 units and $2,064,248 per month. Monthly throughput topped out at 277,100 units in June 2026 and dipped to 20,250 in January 2026, leaving the latest reading 82.7% higher than August 2025.
Mist Fan Portable Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
255.2K
▼ 7.9% MoM
Monthly Revenue 2026/07
$6.6M
▼ 12.7% MoM
Top 10 Market Share 2026/07
67.8%
Mist Fan Portable Market Share & Sales Concentration on Amazon US — July 2026
The most-sold mist fan portable listing on Amazon US in July 2026 is ASIN B07QK9C9KT (Brand: JISULIFE), which sold 50,000 units at $12.33 apiece — equal to 19.6% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 173,000 units and $2,547,260 in July 2026 — 67.8% of unit volume and 38.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Mist Fan Portable' on Amazon
July 2026
![Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige (ASIN B0DLFCN4J5), rank #2 by monthly sales volume for 'Mist Fan Portable' on Amazon](https://m.media-amazon.com/images/I/61-gWIgUjpL._AC_UY512_.jpg)








Is 67.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07QK9C9KT
JISULIFE 3 IN 1 Portable Fan with Power Bank & Flashlight Featured | 19H Max Cooling, USB Rechargeable, Pocket-Sized Handheld Fan for Travel, Cruise, Concerts, Makeup, Summer Gifts for Women
50K
▼ 16.7%vs. prior month
$634.5K
latest month
12-month trend
![Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige](https://m.media-amazon.com/images/I/61-gWIgUjpL._AC_UY512_.jpg)
B0DLFCN4J5
Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige
40K
▲ 0.0%vs. prior month
$372.4K
latest month
12-month trend

B0F43SPZCY
Portable Handheld Turbo Fan - 5 Gear High Speed 4000mAh Rechargeable Mini Personal Hand Fan Blow Cold Air, Battery Operated Travel Essentials, Beach Vacation, Gifts for Women, Men (Black)
20K
▼ 50.0%vs. prior month
$365K
latest month
12-month trend

B0D97YVVQ2
PlayHot Portable Handheld Turbo Fan, Travel Essentials, Gifts for Women/Men | 5-Speed, Up to 12H, 10m/s Airflow, USB-C Rechargeable, LED Display, 3-in-1 Foldable Personal Fan for Cruise, Beach, Vacation
10K
▲ 0.0%vs. prior month
$180.8K
latest month
12-month trend

B0FG2WDNWL
PlayHot Portable Handheld Cooling Fan, Travel Essentials, Gifts for Women | Instant Cooling, 10m/s Airflow, 5-Speed, 10H Max, USB-C Rechargeable, LED Display, 3-in-1 Foldable for Cruise, Beach Vacation
10K
▲ 0.0%vs. prior month
$199.3K
latest month
12-month trend

B0GKMVTD6V
Mini Portable Handheld Turbo Fan – Small but Mighty, Whisper-Quiet, Long-Lasting, 5-Speed High-Velocity Rechargeable battery Fan, Personal Fan for Outdoor, Travel, Gifts for Women & Men(Black)
10K
▲ 0.0%vs. prior month
$199.9K
latest month
12-month trend
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Best Mist Fan Portable Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
JISULIFE is the best-performing mist fan portable brand in July 2026, moving 50,000 units across 1 ASIN for 28.9% of Top 10 volume. Aecooly follows with 40,000 units (23.1%), ahead of PlayHot on 30,000 units (17.3%).
With 8 brands splitting the Top 10 and 69.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.49 to $17.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
JISULIFE
1 ASIN in Top 10
28.9%
Units
50K
Revenue
$634.5K
Avg. price
$12.33

B07QK9C9KT
$12.33·★4.6·78.5K revsJISULIFE 3 IN 1 Portable Fan with Power Bank & Flashlight Featured | 19H Max Cooling, USB Rechargeable, Pocket-Sized Handheld Fan for Travel, Cruise, Concerts, Makeup, Summer Gifts for Women
Units sold50K
Aecooly
1 ASIN in Top 10
23.1%
Units
40K
Revenue
$372.4K
Avg. price
$8.49
![Aecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige](https://m.media-amazon.com/images/I/61-gWIgUjpL._AC_UY512_.jpg)
B0DLFCN4J5
$8.49·★4.6·5.5K revsAecooly Slim Portable Fan, Thin Handheld Fan, USB Rechargeable | Mini Personal [24H Max Cooling Time], Battery Powered Small Foldable Pocket for Travel, Summer, Gifts for Women, Girls -Beige
Units sold40K
PlayHot
3 ASINs in Top 10
17.3%
Units
30K
Revenue
$562.6K
Avg. price
$17.99

B0D97YVVQ2
$16.98·★4.4·10.5K revsPlayHot Portable Handheld Turbo Fan, Travel Essentials, Gifts for Women/Men | 5-Speed, Up to 12H, 10m/s Airflow, USB-C Rechargeable, LED Display, 3-in-1 Foldable Personal Fan for Cruise, Beach, Vacation
Units sold10K
B0FG2WDNWL
$19.99·★4.2·1.5K revsPlayHot Portable Handheld Cooling Fan, Travel Essentials, Gifts for Women | Instant Cooling, 10m/s Airflow, 5-Speed, 10H Max, USB-C Rechargeable, LED Display, 3-in-1 Foldable for Cruise, Beach Vacation
Units sold10K
B0DHVHCWQG
$16.99·★4.4·10.5K revsPlayHot Portable Handheld Turbo Fan, Travel Essentials, Gifts for Women/Men | 5-Speed, Up to 12H, 10m/s Airflow, USB-C Rechargeable, LED Display, 3-in-1 Foldable Personal Fan for Cruise, Beach, Vacation
Units sold10K
Trending Mist Fan Portable Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0G25D2HG4 booked 9K units at $18.99, with ▲ 80.0% MoM change. On the growth side, B00ATSJQ2Q leads positive momentum with ▲ 500.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0G25D2HG4
SHEWIND Portable Handheld Fan with Ice Cooling-5 Gear High Speed Turbo Personal Fan Rechargeable,Up to 11 Hrs,Mini Fan Handheld,Europe Travel Essentials Accessories, Beach Vacation, Gifts for Women
Price
$18.99
Rating
4.2
Reviews
562
Latest month sales

B0CP9H3VX6
SWEETFULL Portable Misting Fan - 180° Foldable Handheld Personal Fan with Mist Spray, 3 Speeds, 30ml Water Tank, USB Rechargeable for Travel, Outdoors, Makeup, Camping, Home, and Office Use
Price
$16.99
Rating
4.3
Reviews
1.4K
Latest month sales

B00ATSJQ2Q
O2COOL Deluxe Handheld Misting Fan Battery Powered Grey | Yes
Unlock to view ASIN details and product titles
Price
$13.99
Rating
4.0
Reviews
4.2K
Latest month sales
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