Mini Dumpling Squishy Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Mini Dumpling Squishy sales on Amazon US totaled 199,300 units in July 2026 (▼ 3.1% vs. the prior month), generating an estimated $2,166,783 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.2% of unit volume and 50.6% of revenue, while a typical listing is priced at $14.23. The keyword itself pulled 40,551 Amazon queries over the same period (▼ 12.4% MoM).

Zooming out to the 12-month window ending July 2026, the mini dumpling squishy Top 50 moved 1,182,300 units and $12,209,194 in cumulative sales — an average of 98,525 units and $1,017,433 per month. Monthly throughput topped out at 205,600 units in June 2026 and dipped to 43,250 in January 2026, leaving the latest reading 275.3% higher than August 2025.

1.2MTotal units sold · Last 12 months
$12.2MTotal revenue · Last 12 months
40.6K▼ 12.4% MoM
Monthly search volume
$14.23Avg. price · July 2026

Mini Dumpling Squishy Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales53.1K
Revenue$484.5K

2025/09

Sales50.8K
Revenue$489K

2025/10

Sales53K
Revenue$475.8K

2025/11

Sales73.9K
Revenue$679.7K

2025/12

Sales84.8K
Revenue$909.7K

2026/01

Sales43.3K
Revenue$408K

2026/02

Sales84.8K
Revenue$817.4K

2026/03

Sales121.9K
Revenue$1.3M

2026/04

Sales139.6K
Revenue$1.6M

2026/05

Sales72.2K
Revenue$834.9K

2026/06

Sales205.6K
Revenue$2M
199.3K

2026/07

Sales199.3K
Revenue$2.2M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

199.3K

▼ 3.1% MoM

Monthly Revenue 2026/07

$2.2M

▲ 6.1% MoM

Top 10 Market Share 2026/07

61.2%

See the Top 10 ASINs driving 61.2% of sales

Mini Dumpling Squishy Market Share & Sales Concentration on Amazon US — July 2026

The most-sold mini dumpling squishy listing on Amazon US in July 2026 is ASIN B0DG2VRFV7 (Brand: Mantyplay), which sold 30,000 units at $8.99 apiece — equal to 15.1% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 122,000 units and $1,097,360 in July 2026 — 61.2% of unit volume and 50.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Mini Dumpling Squishy' on Amazon

July 2026
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61.2% Volume Share 122K units sold
50.6% Revenue Share $1.1M estimated
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Top 5 Volume Share breakdown

B0DG2VRFV7 15.1%
B0G3P428LL 10.0%
B0BVNSDG2W 5.0%
B0GH7H2GZF 5.0%
B0GY7YN8BZ 5.0%
Others 59.9%
#1
30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

B0DG2VRFV7

30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

$8.99· 4.6·4.7K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$261.9K

latest month

Monthly Trend

12-month trend

#2
160 Pcs Fidget Toys Party Favors Pack, Randomly Selected Pop Sensory Set Gifts Stickers for Kids Adults Boy Girl Stocking Stuffers Autistic Bulk Goodie Bag Filler Treasure Box Classroom Prizes School

B0G3P428LL

160 Pcs Fidget Toys Party Favors Pack, Randomly Selected Pop Sensory Set Gifts Stickers for Kids Adults Boy Girl Stocking Stuffers Autistic Bulk Goodie Bag Filler Treasure Box Classroom Prizes School

$15.99· 4.2·1.4K reviews
Monthly Sales

20K

▲ 233.3%

vs. prior month

Revenue

$240.4K

latest month

Monthly Trend

12-month trend

#3
nobasco Squishies, 32 Pack Mochi Squishy Toys - Kawaii Cat Squishys Slow Rising Animals - Party Favors, Goodie Bag, Birthday Gifts, Mini Squishies Stress Reliever Toy

B0BVNSDG2W

nobasco Squishies, 32 Pack Mochi Squishy Toys - Kawaii Cat Squishys Slow Rising Animals - Party Favors, Goodie Bag, Birthday Gifts, Mini Squishies Stress Reliever Toy

$7.99· 4.6·5.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$73.1K

latest month

Monthly Trend

12-month trend

#4
Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

B0GH7H2GZF

Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

$4.98· 3.7·1.1K reviews
Monthly Sales

10K

▼ 66.7%

vs. prior month

Revenue

$53.7K

latest month

Monthly Trend

12-month trend

#5
Cheese Squishy Stress Relief Original Sensory Food Squishy Stress Relief Fidget Toy Stress Balls for Adults (Yellow-1PC)

B0GY7YN8BZ

Cheese Squishy Stress Relief Original Sensory Food Squishy Stress Relief Fidget Toy Stress Balls for Adults (Yellow-1PC)

$8.99· 2.4·657 reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$95.1K

latest month

Monthly Trend

12-month trend

#6
Vodolo Silicone Stress Relief Squishy,2 PCS Cookie Sticky Taba Squishy Fidget Toys Adults,Ultra-Soft Squeeze Toys,Fun Silicone Enjoy Decompression Toy,Soft and Relaxing Squeezing Toy

B0F1MHNYQ6

Vodolo Silicone Stress Relief Squishy,2 PCS Cookie Sticky Taba Squishy Fidget Toys Adults,Ultra-Soft Squeeze Toys,Fun Silicone Enjoy Decompression Toy,Soft and Relaxing Squeezing Toy

$5.99· 4.0·666 reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$59.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Mini Dumpling Squishy Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Mantyplay is the best-performing mini dumpling squishy brand in July 2026, moving 30,000 units across 1 ASIN for 24.6% of Top 10 volume. Generic follows with 24,000 units (19.7%), ahead of TwCare on 20,000 units (16.4%).

With 8 brands splitting the Top 10 and 60.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.32 to $15.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

24.6%
19.7%
16.4%
39.3%
Mantyplay
Generic
TwCare
Other brands
1

Mantyplay

1 ASIN in Top 10

24.6%

Units

30K

Revenue

$261.9K

Avg. price

$8.99

  • 30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

    B0DG2VRFV7

    $8.99·4.6·4.7K revs

    30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

    Units sold30K
2

Generic

3 ASINs in Top 10

19.7%

Units

24K

Revenue

$200.8K

Avg. price

$8.32

  • Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school

    B0F7M16P52

    $5.99·3.9·1.8K revs

    Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school

    Units sold9K
  • Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school

    B0DPV6Q119

    $9.98·3.9·1.8K revs

    Butter Slow Rising Squishy,Squishy Toy,Dumpling Stress Balls,Fidget Toy | butter squishy Party Favor Gift squeeze toy back to school

    Units sold8K
  • Bread Butter Squishy,Slow Rising Squishy,Stress Balls,Fidget Toy | Party Favor Gift squeeze toy Stress Relief back to school cheese squishy

    B0FMRQ4B3W

    $8.98·4.4·776 revs

    Bread Butter Squishy,Slow Rising Squishy,Stress Balls,Fidget Toy | Party Favor Gift squeeze toy Stress Relief back to school cheese squishy

    Units sold7K
3

TwCare

1 ASIN in Top 10

16.4%

Units

20K

Revenue

$240.4K

Avg. price

$15.99

  • 160 Pcs Fidget Toys Party Favors Pack, Randomly Selected Pop Sensory Set Gifts Stickers for Kids Adults Boy Girl Stocking Stuffers Autistic Bulk Goodie Bag Filler Treasure Box Classroom Prizes School

    B0G3P428LL

    $15.99·4.2·1.4K revs

    160 Pcs Fidget Toys Party Favors Pack, Randomly Selected Pop Sensory Set Gifts Stickers for Kids Adults Boy Girl Stocking Stuffers Autistic Bulk Goodie Bag Filler Treasure Box Classroom Prizes School

    Units sold20K

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