Meal Worms Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Meal Worms sales on Amazon US totaled 89,000 units in July 2026 (▼ 5.5% vs. the prior month), generating an estimated $2,607,224 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.8% of unit volume and 41.0% of revenue, while a typical listing is priced at $30.63. The keyword itself pulled 16,155 Amazon queries over the same period (▼ 10.1% MoM).
Zooming out to the 12-month window ending July 2026, the meal worms Top 50 moved 969,350 units and $29,730,558 in cumulative sales — an average of 80,779 units and $2,477,547 per month. Monthly throughput topped out at 95,050 units in April 2026 and dipped to 62,300 in May 2026, leaving the latest reading 10.8% higher than August 2025.
Meal Worms Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
89K
▼ 5.5% MoM
Monthly Revenue 2026/07
$2.6M
▼ 5.3% MoM
Top 10 Market Share 2026/07
43.8%
Meal Worms Market Share & Sales Concentration on Amazon US — July 2026
The most-sold meal worms listing on Amazon US in July 2026 is ASIN B004X77L2Q (Brand: Kaytee), which sold 6,000 units at $8.12 apiece — equal to 6.7% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 39,000 units and $1,069,390 in July 2026 — 43.8% of unit volume and 41.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Meal Worms' on Amazon
July 2026
Is 43.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B004X77L2Q
Kaytee Wild Bird Food Mealworms For Bluebirds, Wrens, Robins, Chickadees, Woodpeckers, Cardinals & Chickens, 3.5 Ounce
6K
▼ 25.0%vs. prior month
$48.7K
latest month
12-month trend
B01AR8UGZI
Hatortempt 10lb Dried Mealworms for Chickens & Wild Birds, Chicken Feed | Non-GMO - High-Protein Chicken Food for Laying Hens - Meal Worms Fed Organic Diet - Hand Inspected Treats - Duck Food
5K
▲ 0.0%vs. prior month
$297.1K
latest month
12-month trend
B01EUP8ZG6
Hatortempt 5lb Dried Mealworms for Chickens & Wild Birds, Chicken Feed | Non-GMO - High-Protein Chicken Food for Laying Hens - Meal Worms Fed Organic Diet - Hand Inspected Treats - Duck Food
4K
▼ 20.0%vs. prior month
$156.9K
latest month
12-month trend
B08THGBXZP
WORMSKING 5LB Dried Black Soldier Fly Larvae for Chickens | More Calcium Than Dried Mealworms, High Protein Poultry Treats, Duck Food, BSFL
4K
▲ 0.0%vs. prior month
$107.7K
latest month
12-month trend
B0DHKGCM5W
5LB Non-GMO Dried Black Soldier Fly Larvae for Chickens – 85X More Calcium Grubs Than Mealworms for Strong Eggshells & Healthy Growth - High Protein for Chickens, Birds, Ducks, Geese & Pets
4K
▲ 0.0%vs. prior month
$92.1K
latest month
12-month trend
B075D1CGJ7
Fluker's Culinary Coop Premium Chicken Treats, Dried Soldier Worms, Packed with Protein and Calcium, 100% Natural Rich Grubs for Chicken, Backyard Birds, and Reptiles, 16 oz
4K
▲ 0.0%vs. prior month
$35.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Meal Worms Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hatortempt is the best-performing meal worms brand in July 2026, moving 9,000 units across 2 ASINs for 23.1% of Top 10 volume. WORMSKING follows with 7,000 units (17.9%), ahead of Kaytee on 6,000 units (15.4%).
Volume is spread across 8 brands, with the top three holding 56.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.12 to $49.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hatortempt
2 ASINs in Top 10
23.1%
Units
9K
Revenue
$453.9K
Avg. price
$49.99
B01AR8UGZI
$59.99·★4.8·16.4K revsHatortempt 10lb Dried Mealworms for Chickens & Wild Birds, Chicken Feed | Non-GMO - High-Protein Chicken Food for Laying Hens - Meal Worms Fed Organic Diet - Hand Inspected Treats - Duck Food
Units sold5KB01EUP8ZG6
$39.99·★4.8·16.4K revsHatortempt 5lb Dried Mealworms for Chickens & Wild Birds, Chicken Feed | Non-GMO - High-Protein Chicken Food for Laying Hens - Meal Worms Fed Organic Diet - Hand Inspected Treats - Duck Food
Units sold4K
WORMSKING
2 ASINs in Top 10
17.9%
Units
7K
Revenue
$167.7K
Avg. price
$24.34
B08THGBXZP
$28.99·★4.7·5K revsWORMSKING 5LB Dried Black Soldier Fly Larvae for Chickens | More Calcium Than Dried Mealworms, High Protein Poultry Treats, Duck Food, BSFL
Units sold4KB08KXP6FX2
$19.69·★4.8·2.6K revsWORMSKING Dried Mealworms for Wild Birds and Chicken, 2LB | For Poultry, Tasty Bird Food, Great Bird Watching Gift
Units sold3K
Kaytee
1 ASIN in Top 10
15.4%
Units
6K
Revenue
$48.7K
Avg. price
$8.12
B004X77L2Q
$8.12·★4.6·12.5K revsKaytee Wild Bird Food Mealworms For Bluebirds, Wrens, Robins, Chickadees, Woodpeckers, Cardinals & Chickens, 3.5 Ounce
Units sold6K
Trending Meal Worms Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0C4P85WQG booked 3K units at $25.99, with ▲ 50.0% MoM change. On the growth side, B0C9RKY51D leads positive momentum with ▲ 100.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C4P85WQG
I LOVE WORMS Dried Black Soldier Fly Larvae (5lb), 100% Natural Non-GMO, Treat for Chickens, More Calcium Chicken Feed Than Mealworms
Price
$25.99
Rating
4.7
Reviews
3.1K
Latest month sales
B0C9Z7RP8L
Classic Flock 11 LB Dried Black Soldier Fly Larvae for Chickens, Bulk | High Protein & Calcium; 100% BSFL; Single Ingredient; Laying Hen, Poultry, Wild Bird & Bluebird Food
Price
$52.99
Rating
4.7
Reviews
1.2K
Latest month sales
B0C9RKY51D
Fluker’s Grub Bag All Natural Calcium Fortified Mealworm Treats, Packed with Protein, Rich in Nutrients, A Reptile Favorite, 3 oz
Unlock to view ASIN details and product titles
Price
$6.29
Rating
4.7
Reviews
607
Latest month sales
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