Maternity Clothes Summer Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Maternity Clothes Summer sales on Amazon US totaled 43,400 units in July 2026 (▼ 21.4% vs. the prior month), generating an estimated $899,599 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.4% of unit volume and 45.9% of revenue, while a typical listing is priced at $21.39. The keyword itself pulled 2,052 Amazon queries over the same period (▼ 82.5% MoM).
Zooming out to the 12-month window ending July 2026, the maternity clothes summer Top 50 moved 337,800 units and $6,584,667 in cumulative sales — an average of 28,150 units and $548,722 per month. Monthly throughput topped out at 55,200 units in June 2026 and dipped to 13,050 in December 2025, leaving the latest reading 61.6% higher than August 2025.
Maternity Clothes Summer Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
43.4K
▼ 21.4% MoM
Monthly Revenue 2026/07
$899.6K
▼ 23.0% MoM
Top 10 Market Share 2026/07
48.4%
Maternity Clothes Summer Market Share & Sales Concentration on Amazon US — July 2026
The most-sold maternity clothes summer listing on Amazon US in July 2026 is ASIN B0D5HHDTX1 (Brand: MARZXIN), which sold 4,000 units at $23.98 apiece — equal to 9.2% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 21,000 units and $412,630 in July 2026 — 48.4% of unit volume and 45.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Maternity Clothes Summer' on Amazon
July 2026
Is 48.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0D5HHDTX1
MARZXIN Women 2 Piece Short Set with Vertical Stripes Summer Cruise Outfits
4K
▲ 0.0%vs. prior month
$122.8K
latest month
12-month trend
B09P9L9DYC
Angelhood Women Nursing Bras for Breastfeeding 5 Pack, Maternity Sleep Bra | Seamless Pregnancy Full Bust Bralettes with Extenders, Wireless V Neck Bralette, Ultra Comfort Postpartum Essentials Bra Pack
3K
▲ 0.0%vs. prior month
$65.3K
latest month
12-month trend
B0C69DCX7J
ANRABESS Women Athletic Dress Summer Tennis Workout Built in Shorts
3K
▼ 25.0%vs. prior month
$75.5K
latest month
12-month trend
B0CZ6LWXF8
Walifrey Maternity Leggings with Pockets Over the Belly
2K
▲ 0.0%vs. prior month
$18.2K
latest month
12-month trend
B07K1NMJZK
Peauty “Baby Bump” Seamless Maternity Shapewear, High Waisted Mid-Thigh Pregnancy Underwear Prevent Chafing Belly Support
2K
▲ 0.0%vs. prior month
$28.9K
latest month
12-month trend
B08RN62C4C
WIHOLL Womens Summer T-Shirts Short Sleeve V Neck Dolman Tops with Side Shirring Loose Fit Shirts Spring Fashion
2K
▲ 0.0%vs. prior month
$17.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Maternity Clothes Summer Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
MARZXIN is the best-performing maternity clothes summer brand in July 2026, moving 4,000 units across 1 ASIN for 19.0% of Top 10 volume. ANRABESS follows with 4,000 units (19.0%), ahead of Angelhood on 3,000 units (14.3%).
Volume is spread across 9 brands, with the top three holding 52.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $17.49 to $23.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
MARZXIN
1 ASIN in Top 10
19.0%
Units
4K
Revenue
$122.8K
Avg. price
$23.98
B0D5HHDTX1
$23.98·★4.4·807 revsMARZXIN Women 2 Piece Short Set with Vertical Stripes Summer Cruise Outfits
Units sold4K
ANRABESS
2 ASINs in Top 10
19.0%
Units
4K
Revenue
$90.5K
Avg. price
$17.49
B0C69DCX7J
$19.99·★4.0·6.9K revsANRABESS Women Athletic Dress Summer Tennis Workout Built in Shorts
Units sold3KB0C13Y52VK
$14.99·★4.4·6.5K revsANRABESS Jumpsuits for Women Summer Casual Sleeveless Overalls
Units sold1K
Angelhood
1 ASIN in Top 10
14.3%
Units
3K
Revenue
$65.3K
Avg. price
$19.99
B09P9L9DYC
$19.99·★4.5·3.9K revsAngelhood Women Nursing Bras for Breastfeeding 5 Pack, Maternity Sleep Bra | Seamless Pregnancy Full Bust Bralettes with Extenders, Wireless V Neck Bralette, Ultra Comfort Postpartum Essentials Bra Pack
Units sold3K
Trending Maternity Clothes Summer Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B08C9VX729 booked 1K units at $19.99, with ▲ 0.0% MoM change. On the growth side, B0FBRLL17L leads positive momentum with ▲ 100.0% MoM growth on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08C9VX729
Intimate Portal Cotton Maternity Underwear Under the Bump Bikini Panties
Price
$19.99
Rating
4.7
Reviews
33K
Latest month sales
B0C13Y52VK
ANRABESS Jumpsuits for Women Summer Casual Sleeveless Overalls
Price
$14.99
Rating
4.4
Reviews
6.5K
Latest month sales
B0FBRLL17L
BLENCOT Maternity Jeans for Women Wide Leg Pregnancy Pants | High Waisted Stretchy Trendy Loose Casual Work Denim, Postpartum Outfits with Pockets
Unlock to view ASIN details and product titles
Price
$26.85
Rating
4.1
Reviews
539
Latest month sales
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