Mario Birthday Decorations Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Mario Birthday Decorations sales on Amazon US totaled 24,350 units in July 2026 (▼ 15.5% vs. the prior month), generating an estimated $295,763 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.3% of unit volume and 39.1% of revenue, while a typical listing is priced at $14.67. The keyword itself pulled 26,872 Amazon queries over the same period (▼ 2.9% MoM).
Zooming out to the 12-month window ending July 2026, the mario birthday decorations Top 50 moved 199,800 units and $2,172,188 in cumulative sales — an average of 16,650 units and $181,016 per month. Monthly throughput topped out at 28,800 units in June 2026 and dipped to 8,450 in December 2025, leaving the latest reading 118.4% higher than August 2025.
Mario Birthday Decorations Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
24.4K
▼ 15.5% MoM
Monthly Revenue 2026/07
$295.8K
▼ 6.1% MoM
Top 10 Market Share 2026/07
49.3%
Mario Birthday Decorations Market Share & Sales Concentration on Amazon US — July 2026
The most-sold mario birthday decorations listing on Amazon US in July 2026 is ASIN B08W8F9BLW (Brand: Funables), which sold 5,000 units at $3.99 apiece — equal to 20.5% of every unit tracked in this report and 5.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 12,000 units and $115,736 in July 2026 — 49.3% of unit volume and 39.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Mario Birthday Decorations' on Amazon
July 2026
Is 49.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08W8F9BLW
Funables Super Mario Fruit Snacks, Assorted Fruit, 0.8 oz, 10 Ct | Mario, Luigi, Princess Peach, Yoshi shapes, real fruit puree, gluten free, fat free, vitamins A C E, lunchbox
5K
▼ 44.4%vs. prior month
$19.4K
latest month
12-month trend
B0GSV24DDX
8-Piece Super Mario Aluminum Balloon Set - Super Mario & Classic Design, Vibrant 3D Cartoon Shape, Party Decoration Essential, Durable Foil Material
1K
▲ 100.0%vs. prior month
$16K
latest month
12-month trend
B00J7W3M2A
RoomMates RMK2351SCS Nintendo New Super Mario Bros Build a Scene Peel and Stick Wall Decals, Multicolored
1K
▲ 100.0%vs. prior month
$12.8K
latest month
12-month trend
B0CPFHJ55W
Red Blue Yellow Green Balloons 12 Inch Rainbow Colorful Latex Party Balloon | 50Pcs Carnival Circus Multicolor Confetti Helium Balloons for Cartoon Kids Birthday Baby Shower Video Game Theme Party Decor
800
▼ 11.1%vs. prior month
$8K
latest month
12-month trend
B0F9WM7JP3
BEISHIDA 8 Rolls Red Yellow Blue and Green Crepe Paper Streamers for Carnival Circus Sesame Street Paw Party Decorations, Birthday DIY Craft Paper(1.8 Inch x 82 Ft/Roll)
800
▲ 14.3%vs. prior month
$7.1K
latest month
12-month trend
B0711V83QG
LuckyStar365 24 pcs Novelty Fake Mustaches, Mustache Party Supplies, Self Adhesive Mustaches for Masquerade Party & Performance
800
▼ 20.0%vs. prior month
$4.8K
latest month
12-month trend
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Best Mario Birthday Decorations Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Funables is the best-performing mario birthday decorations brand in July 2026, moving 5,000 units across 1 ASIN for 41.7% of Top 10 volume. 88xiaoyun follows with 1,000 units (8.3%), ahead of RoomMates on 1,000 units (8.3%).
Volume is spread across 10 brands, with the top three holding 58.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $3.99 to $15.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Funables
1 ASIN in Top 10
41.7%
Units
5K
Revenue
$19.4K
Avg. price
$3.99
B08W8F9BLW
$3.99·★4.7·3.9K revsFunables Super Mario Fruit Snacks, Assorted Fruit, 0.8 oz, 10 Ct | Mario, Luigi, Princess Peach, Yoshi shapes, real fruit puree, gluten free, fat free, vitamins A C E, lunchbox
Units sold5K
88xiaoyun
1 ASIN in Top 10
8.3%
Units
1K
Revenue
$16K
Avg. price
$15.99
B0GSV24DDX
$15.99·★4.5·75 revs8-Piece Super Mario Aluminum Balloon Set - Super Mario & Classic Design, Vibrant 3D Cartoon Shape, Party Decoration Essential, Durable Foil Material
Units sold1K
RoomMates
1 ASIN in Top 10
8.3%
Units
1K
Revenue
$12.8K
Avg. price
$12.77
B00J7W3M2A
$12.77·★4.8·7.8K revsRoomMates RMK2351SCS Nintendo New Super Mario Bros Build a Scene Peel and Stick Wall Decals, Multicolored
Units sold1K
Trending Mario Birthday Decorations Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0GSV24DDX booked 1K units at $15.99, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GSV24DDX
8-Piece Super Mario Aluminum Balloon Set - Super Mario & Classic Design, Vibrant 3D Cartoon Shape, Party Decoration Essential, Durable Foil Material
Price
$15.99
Rating
4.5
Reviews
75
Latest month sales
B00J7W3M2A
RoomMates RMK2351SCS Nintendo New Super Mario Bros Build a Scene Peel and Stick Wall Decals, Multicolored
Price
$12.77
Rating
4.8
Reviews
7.8K
Latest month sales
B00SP0QZS8
DecoSet® Mario Kart™ Cake Topper, 3 Piece Cake Decoration with Race Kart Toppers & Checkered Flag Decoration, Collectible Character Karts for Hours of Fun After the Party
Unlock to view ASIN details and product titles
Price
$8.70
Rating
4.6
Reviews
2.6K
Latest month sales
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