Mario Birthday Decorations Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Mario Birthday Decorations sales on Amazon US totaled 23,150 units in July 2026 (▼ 14.4% vs. the prior month), generating an estimated $300,591 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.1% of unit volume and 40.1% of revenue, while a typical listing is priced at $16.19. The keyword itself pulled 27,005 Amazon queries over the same period (▲ 1.3% MoM).

Zooming out to the 12-month window ending July 2026, the mario birthday decorations Top 50 moved 186,400 units and $2,252,801 in cumulative sales — an average of 15,533 units and $187,733 per month. Monthly throughput topped out at 27,050 units in June 2026 and dipped to 7,750 in December 2025, leaving the latest reading 107.6% higher than August 2025.

186.4KTotal units sold · Last 12 months
$2.3MTotal revenue · Last 12 months
27K▲ 1.3% MoM
Monthly search volume
$16.19Avg. price · July 2026

Mario Birthday Decorations Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales11.2K
Revenue$119K

2025/09

Sales11.3K
Revenue$140.9K

2025/10

Sales13.7K
Revenue$164.5K

2025/11

Sales9.1K
Revenue$94.7K

2025/12

Sales7.8K
Revenue$81.2K

2026/01

Sales12.6K
Revenue$158.2K

2026/02

Sales10.1K
Revenue$160.3K

2026/03

Sales17.2K
Revenue$222.2K

2026/04

Sales26.6K
Revenue$312.4K

2026/05

Sales16.9K
Revenue$189.2K

2026/06

Sales27.1K
Revenue$309.4K
23.1K

2026/07

Sales23.1K
Revenue$300.6K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

23.1K

▼ 14.4% MoM

Monthly Revenue 2026/07

$300.6K

▼ 2.9% MoM

Top 10 Market Share 2026/07

50.1%

See the Top 10 ASINs driving 50.1% of sales

Mario Birthday Decorations Market Share & Sales Concentration on Amazon US — July 2026

The most-sold mario birthday decorations listing on Amazon US in July 2026 is ASIN B08W8F9BLW (Brand: Funables), which sold 5,000 units at $3.99 apiece — equal to 21.6% of every unit tracked in this report and 5.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 11,600 units and $120,668 in July 2026 — 50.1% of unit volume and 40.1% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Mario Birthday Decorations' on Amazon

July 2026
ASINSIGHT Logo
50.1% Volume Share 11.6K units sold
40.1% Revenue Share $120.7K estimated
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Top 5 Volume Share breakdown

B08W8F9BLW 21.6%
B0GSV24DDX 4.3%
B00J7W3M2A 4.3%
B0CPFHJ55W 3.5%
B00SP0QZS8 3.0%
Others 63.3%
#1
Funables Super Mario Fruit Snacks, Assorted Fruit, 0.8 oz, 10 Ct | Mario, Luigi, Princess Peach, Yoshi shapes, real fruit puree, gluten free, fat free, vitamins A C E, lunchbox

B08W8F9BLW

Funables Super Mario Fruit Snacks, Assorted Fruit, 0.8 oz, 10 Ct | Mario, Luigi, Princess Peach, Yoshi shapes, real fruit puree, gluten free, fat free, vitamins A C E, lunchbox

$3.99· 4.7·3.9K reviews
Monthly Sales

5K

▼ 44.4%

vs. prior month

Revenue

$19.4K

latest month

Monthly Trend

12-month trend

#2
8-Piece Super Mario Aluminum Balloon Set - Super Mario & Classic Design, Vibrant 3D Cartoon Shape, Party Decoration Essential, Durable Foil Material

B0GSV24DDX

8-Piece Super Mario Aluminum Balloon Set - Super Mario & Classic Design, Vibrant 3D Cartoon Shape, Party Decoration Essential, Durable Foil Material

$15.99· 4.5·75 reviews
Monthly Sales

1K

▲ 100.0%

vs. prior month

Revenue

$16K

latest month

Monthly Trend

12-month trend

#3
RoomMates RMK2351SCS Nintendo New Super Mario Bros Build a Scene Peel and Stick Wall Decals, Multicolored

B00J7W3M2A

RoomMates RMK2351SCS Nintendo New Super Mario Bros Build a Scene Peel and Stick Wall Decals, Multicolored

$12.77· 4.8·7.8K reviews
Monthly Sales

1K

▲ 100.0%

vs. prior month

Revenue

$12.8K

latest month

Monthly Trend

12-month trend

#4
Red Blue Yellow Green Balloons 12 Inch Rainbow Colorful Latex Party Balloon | 50Pcs Carnival Circus Multicolor Confetti Helium Balloons for Cartoon Kids Birthday Baby Shower Video Game Theme Party Decor

B0CPFHJ55W

Red Blue Yellow Green Balloons 12 Inch Rainbow Colorful Latex Party Balloon | 50Pcs Carnival Circus Multicolor Confetti Helium Balloons for Cartoon Kids Birthday Baby Shower Video Game Theme Party Decor

$9.99· 4.7·1.4K reviews
Monthly Sales

800

▼ 11.1%

vs. prior month

Revenue

$8K

latest month

Monthly Trend

12-month trend

#5
DecoSet® Mario Kart™ Cake Topper, 3 Piece Cake Decoration with Race Kart Toppers & Checkered Flag Decoration, Collectible Character Karts for Hours of Fun After the Party

B00SP0QZS8

DecoSet® Mario Kart™ Cake Topper, 3 Piece Cake Decoration with Race Kart Toppers & Checkered Flag Decoration, Collectible Character Karts for Hours of Fun After the Party

$8.71· 4.6·2.6K reviews
Monthly Sales

700

▲ 0.0%

vs. prior month

Revenue

$6.2K

latest month

Monthly Trend

12-month trend

#6
12PCS Star Foil Balloons Super Gold Coin Balloon Yellow Star Balloons for Video Game Themed Birthday Party Decorations for Boys Girls Party Supply

B0F2MDFQHT

12PCS Star Foil Balloons Super Gold Coin Balloon Yellow Star Balloons for Video Game Themed Birthday Party Decorations for Boys Girls Party Supply

$13.90· 4.7·129 reviews
Monthly Sales

700

▼ 22.2%

vs. prior month

Revenue

$9.7K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Mario Birthday Decorations Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Funables is the best-performing mario birthday decorations brand in July 2026, moving 5,000 units across 1 ASIN for 43.1% of Top 10 volume. PEACHPUNK follows with 1,200 units (10.3%), ahead of 88xiaoyun on 1,000 units (8.6%).

With 9 brands splitting the Top 10 and 62.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.99 to $16.49, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

43.1%
10.3%
8.6%
37.9%
Funables
PEACHPUNK
88xiaoyun
Other brands
1

Funables

1 ASIN in Top 10

43.1%

Units

5K

Revenue

$19.4K

Avg. price

$3.99

  • Funables Super Mario Fruit Snacks, Assorted Fruit, 0.8 oz, 10 Ct | Mario, Luigi, Princess Peach, Yoshi shapes, real fruit puree, gluten free, fat free, vitamins A C E, lunchbox

    B08W8F9BLW

    $3.99·4.7·3.9K revs

    Funables Super Mario Fruit Snacks, Assorted Fruit, 0.8 oz, 10 Ct | Mario, Luigi, Princess Peach, Yoshi shapes, real fruit puree, gluten free, fat free, vitamins A C E, lunchbox

    Units sold5K
2

PEACHPUNK

2 ASINs in Top 10

10.3%

Units

1.2K

Revenue

$19.8K

Avg. price

$16.49

  • 27Pcs Mario Shoe Decoration Charms for Croc Clog Sandals, Shoe Accessories Charms for Adults

    B0GV7KPKCL

    $12.99·4.6·35 revs

    27Pcs Mario Shoe Decoration Charms for Croc Clog Sandals, Shoe Accessories Charms for Adults

    Units sold600
  • FOR Mario Cake Topper Figures Set 6Pcs Mario Cake Decorations for Party Supplier Birthday

    B0GWQQCG8Y

    $19.99·3.8·50 revs

    FOR Mario Cake Topper Figures Set 6Pcs Mario Cake Decorations for Party Supplier Birthday

    Units sold600
3

88xiaoyun

1 ASIN in Top 10

8.6%

Units

1K

Revenue

$16K

Avg. price

$15.99

  • 8-Piece Super Mario Aluminum Balloon Set - Super Mario & Classic Design, Vibrant 3D Cartoon Shape, Party Decoration Essential, Durable Foil Material

    B0GSV24DDX

    $15.99·4.5·75 revs

    8-Piece Super Mario Aluminum Balloon Set - Super Mario & Classic Design, Vibrant 3D Cartoon Shape, Party Decoration Essential, Durable Foil Material

    Units sold1K

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