Birthday Decorations For Men Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Birthday Decorations For Men sales on Amazon US totaled 201,000 units in July 2026 (▲ 11.3% vs. the prior month), generating an estimated $2,076,440 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.2% of unit volume and 61.8% of revenue, while a typical listing is priced at $9.23. The keyword itself pulled 46,294 Amazon queries over the same period (▲ 21.6% MoM).
Zooming out to the 12-month window ending July 2026, the birthday decorations for men Top 50 moved 1,998,750 units and $23,313,781 in cumulative sales — an average of 166,563 units and $1,942,815 per month. Monthly throughput topped out at 230,700 units in December 2025 and dipped to 98,200 in May 2026, leaving the latest reading 49.9% higher than August 2025.
Birthday Decorations For Men Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
201K
▲ 11.3% MoM
Monthly Revenue 2026/07
$2.1M
▲ 4.4% MoM
Top 10 Market Share 2026/07
54.2%
Birthday Decorations For Men Market Share & Sales Concentration on Amazon US — July 2026
The most-sold birthday decorations for men listing on Amazon US in July 2026 is ASIN B0CTJGJL2T (Brand: GODONLIF), which sold 50,000 units at $19.99 apiece — equal to 24.9% of every unit tracked in this report and 5.6× the volume of the No. 2 listing.
The Top 10 ASINs account for 109,000 units and $1,283,120 in July 2026 — 54.2% of unit volume and 61.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Birthday Decorations For Men' on Amazon
July 2026
Is 54.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CTJGJL2T
GODONLIF Candle Warmer Lamp with Timer, Birthday Gifts for Women Home Decor | 24h Cycle Timer Dimmable Wax Melt Warmer with 2 Bulbs, Fall Decor for Home Living Room Halloween Decorations Gifts for Mom
50K
▲ 25.0%vs. prior month
$799.5K
latest month
12-month trend
B08X6LYL5V
PHD CAKE Gold Long Thin Metallic Birthday Candles, Cake Candles, Birthday Parties, Wedding Decorations, Party Candles, Cake Decorations
9K
▲ 12.5%vs. prior month
$53.5K
latest month
12-month trend
B0BWRJF5DX
2 Pack Blue Party Decorations Ocean Party Decor Supplies Blue Party Streamers Birthday Decorations Tinsel Foil Fringe Curtains Photo Booth Props Celebration Decorations
8K
▼ 11.1%vs. prior month
$45.6K
latest month
12-month trend
B06WVB8P3B
Luditek Sound Activated Party Lights with Remote DJ Lighting, Disco Ball Strobe Stage Light for Home Room Dance Parties Birthday Karaoke Stocking Stuffers New Years Eve Halloween Christmas Decorations
7K
▲ 133.3%vs. prior month
$67.7K
latest month
12-month trend
B0F88FJ56K
A little Birthday Toast to you - Funny Happy Birthday Gifts for Women, Men, Mom, Dad, Sister, Best Friend - Unique Birthday Decorations Crochet Toast Gift Card for Her Him Coworker Gifts Ideas
7K
▲ 16.7%vs. prior month
$66.4K
latest month
12-month trend
B0CGM15P4L
Blue Balloons Metallic Blue Balloon, 60Pcs 12Inch Chrome Blue Balloons Kit Macaron Light Pearl Navy Blue Latex Balloons for Birthday Wedding Party Decoration
6K
▲ 0.0%vs. prior month
$41.9K
latest month
12-month trend
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Best Birthday Decorations For Men Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GODONLIF is the best-performing birthday decorations for men brand in July 2026, moving 50,000 units across 1 ASIN for 45.9% of Top 10 volume. K.E.J. follows with 13,000 units (11.9%), ahead of PHD CAKE on 9,000 units (8.3%).
With 9 brands splitting the Top 10 and 66.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.97 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GODONLIF
1 ASIN in Top 10
45.9%
Units
50K
Revenue
$799.5K
Avg. price
$19.99
B0CTJGJL2T
$19.99·★4.6·10.2K revsGODONLIF Candle Warmer Lamp with Timer, Birthday Gifts for Women Home Decor | 24h Cycle Timer Dimmable Wax Melt Warmer with 2 Bulbs, Fall Decor for Home Living Room Halloween Decorations Gifts for Mom
Units sold50K
K.E.J.
2 ASINs in Top 10
11.9%
Units
13K
Revenue
$74.1K
Avg. price
$5.97
B0BWRJF5DX
$5.97·★4.4·11.9K revs2 Pack Blue Party Decorations Ocean Party Decor Supplies Blue Party Streamers Birthday Decorations Tinsel Foil Fringe Curtains Photo Booth Props Celebration Decorations
Units sold8KB0BWR49R77
$5.97·★4.4·11.9K revs2 Pack Silver Foil Curtain Party Streamers Metallic Tinsel Foil Fringe Photo Booth Backdrop for Birthday Wedding Engagement Baby Shower Bachelorette Christmas Holiday Celebration Party Decorations
Units sold5K
PHD CAKE
1 ASIN in Top 10
8.3%
Units
9K
Revenue
$53.5K
Avg. price
$5.98
B08X6LYL5V
$5.98·★4.8·6.7K revsPHD CAKE Gold Long Thin Metallic Birthday Candles, Cake Candles, Birthday Parties, Wedding Decorations, Party Candles, Cake Decorations
Units sold9K
Trending Birthday Decorations For Men Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B06WVB8P3B booked 7K units at $9.99, with ▲ 133.3% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B06WVB8P3B
Luditek Sound Activated Party Lights with Remote DJ Lighting, Disco Ball Strobe Stage Light for Home Room Dance Parties Birthday Karaoke Stocking Stuffers New Years Eve Halloween Christmas Decorations
Price
$9.99
Rating
4.6
Reviews
45.2K
Latest month sales
B0BWR49R77
2 Pack Silver Foil Curtain Party Streamers Metallic Tinsel Foil Fringe Photo Booth Backdrop for Birthday Wedding Engagement Baby Shower Bachelorette Christmas Holiday Celebration Party Decorations
Price
$5.97
Rating
4.4
Reviews
11.9K
Latest month sales
B0CTZ7S1M3
Fulmoon Older Wiser Hotter Banner Birthday sign, Champaign Gold | Funny Birthday Decorations for Women men 30th 40th 50th 60th 70th 80th Birthday Party Backdrop Gift
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.7
Reviews
2K
Latest month sales
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