Maple Sugar Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

365 by Whole Foods Market is the best-performing maple sugar brand in July 2026, moving 46,000 units across 4 ASINs for 45.1% of Top 10 volume. IN THE RAW follows with 25,000 units (24.5%), ahead of Amazon Grocery on 20,000 units (19.6%).

With 5 brands splitting the Top 10 and 89.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.07 to $12.18, which frames the price band a competing listing has to justify.

Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DR3ST3Q5 booked 5K units at $24.27, with ▲ 150.0% MoM change. On the growth side, B0CHLZ5R9P leads positive momentum with ▲ 100.0% MoM growth on 100 units, with B0CZ4J954L close behind at ▲ 100.0% MoM on 100 units.

The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.