Mancala Board Game Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Mancala Board Game sales on Amazon US totaled 90,350 units in July 2026 (▼ 14.4% vs. the prior month), generating an estimated $1,668,545 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.2% of unit volume and 57.8% of revenue, while a typical listing is priced at $21.63. The keyword itself pulled 14,685 Amazon queries over the same period (▼ 2.2% MoM).
Zooming out to the 12-month window ending July 2026, the mancala board game Top 50 moved 1,436,900 units and $27,153,214 in cumulative sales — an average of 119,742 units and $2,262,768 per month. Monthly throughput topped out at 344,800 units in November 2025 and dipped to 43,000 in May 2026, leaving the latest reading 15.8% higher than August 2025.
Mancala Board Game Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
90.3K
▼ 14.4% MoM
Monthly Revenue 2026/07
$1.7M
▼ 18.0% MoM
Top 10 Market Share 2026/07
64.2%
Mancala Board Game Market Share & Sales Concentration on Amazon US — July 2026
The most-sold mancala board game listing on Amazon US in July 2026 is ASIN B00000DMF5 (Brand: Hasbro Gaming), which sold 10,000 units at $14.22 apiece — equal to 11.1% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 58,000 units and $963,780 in July 2026 — 64.2% of unit volume and 57.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Mancala Board Game' on Amazon
July 2026
Is 64.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00000DMF5
Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)
10K
▲ 0.0%vs. prior month
$129.8K
latest month
12-month trend
B0FHKZ4BP1
Official Hasbro Games Connect 4 Game (2025 Edition) | All-in-1 Storage, Carrying Case, Score Tracker | Ages 6+ | 2 Players | Family Games for Kids
8K
▲ 60.0%vs. prior month
$79.8K
latest month
12-month trend
B0DYK1ZH2D
CATAN Board Game (6th Edition) Trade, Build & Settle in the Classic Strategy Game for Family, Kids & Adults, Ages 10+, 3-4 Players, 60-90 Min Playtime
7K
▼ 30.0%vs. prior month
$282.4K
latest month
12-month trend
B00000IZJB
Pressman Rummikub - The Original Rummy Tile Game | Exciting Family Game of Strategy and Luck | Promotes STEM Skills | For Kids, Teens, Adults | 2-4 Players, Ages 8+
7K
▲ 16.7%vs. prior month
$129.6K
latest month
12-month trend
B08MVWB4SC
Hasbro Gaming Guess Who? Plus Board Game with People & Pet Cards | 2 Players | The Original Guessing Game for Kids | Ages 6+ (Amazon Exclusive)
6K
▼ 40.0%vs. prior month
$109.3K
latest month
12-month trend
B01819WCK2
Kangaroo Multiplayers Strategy Checker Board Game for Kids & Adults - Portable Educational Travel Cardboard Checkers - Includes Large Board w/ 24 Checkers (12 Red and 12- Black) 15x15 Inches | Multiplayers Strategy Portable Educational Travel Cardboard Checkers Board Game & Tic Tac Toe
5K
▲ 0.0%vs. prior month
$49.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Mancala Board Game Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hasbro Gaming is the best-performing mancala board game brand in July 2026, moving 28,000 units across 4 ASINs for 48.3% of Top 10 volume. CATAN follows with 7,000 units (12.1%), ahead of Pressman on 7,000 units (12.1%).
With 7 brands splitting the Top 10 and 72.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $16.04 to $39.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hasbro Gaming
4 ASINs in Top 10
48.3%
Units
28K
Revenue
$392K
Avg. price
$16.04
B00000DMF5
$14.22·★4.8·37.6K revsHasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)
Units sold10KB0FHKZ4BP1
$9.97·★4.8·253 revsOfficial Hasbro Games Connect 4 Game (2025 Edition) | All-in-1 Storage, Carrying Case, Score Tracker | Ages 6+ | 2 Players | Family Games for Kids
Units sold8KB08MVWB4SC
$19.99·★4.6·7.1K revsHasbro Gaming Guess Who? Plus Board Game with People & Pet Cards | 2 Players | The Original Guessing Game for Kids | Ages 6+ (Amazon Exclusive)
Units sold6KB06Y1N3PTX
$19.99·★4.7·21.8K revsHasbro Gaming Battleship with Planes Strategy Board Game for Ages 7 and Up (Amazon Exclusive)
Units sold4K
CATAN
1 ASIN in Top 10
12.1%
Units
7K
Revenue
$282.4K
Avg. price
$39.99
B0DYK1ZH2D
$39.99·★4.5·1.3K revsCATAN Board Game (6th Edition) Trade, Build & Settle in the Classic Strategy Game for Family, Kids & Adults, Ages 10+, 3-4 Players, 60-90 Min Playtime
Units sold7K
Pressman
1 ASIN in Top 10
12.1%
Units
7K
Revenue
$129.6K
Avg. price
$19.30
B00000IZJB
$19.30·★4.8·35K revsPressman Rummikub - The Original Rummy Tile Game | Exciting Family Game of Strategy and Luck | Promotes STEM Skills | For Kids, Teens, Adults | 2-4 Players, Ages 8+
Units sold7K
Trending Mancala Board Game Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B000GBA60W booked 3K units at $19.99, with ▲ 0.0% MoM change. On the growth side, B01ECIKH8A leads positive momentum with ▲ 700.0% MoM growth on 400 units, with B0GXV76664 close behind at ▲ 200.0% MoM on 600 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000GBA60W
Hasbro Gaming Jenga Wooden Blocks Stacking Tumbling Tower Game | Party Games for Kids & Families | Stocking Stuffers | Ages 6+ (Amazon Exclusive)
Price
$19.99
Rating
4.8
Reviews
23.9K
Latest month sales
B01ECIKH8A
Classic Mancala - Fun Board Game for Friends and Family - Timeless Strategy Game
Price
$13.77
Rating
4.8
Reviews
4K
Latest month sales
B0GXV76664
Magnet Game, Magnetic Game Chess Board Games for Kids 8-12, Magnet Game with String for Family Games Night, Fidget Toy for Kids and Adult, 2 Player Game (Magnetic Game with String)
Unlock to view ASIN details and product titles
Price
$13.98
Rating
4.6
Reviews
21
Latest month sales
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