Lipton Tea Bags Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lipton Tea Bags sales on Amazon US totaled 103,900 units in July 2026 (▼ 12.8% vs. the prior month), generating an estimated $1,091,991 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.6% of unit volume and 47.9% of revenue, while a typical listing is priced at $15.52. The keyword itself pulled 36,120 Amazon queries over the same period (▲ 9.8% MoM).
Zooming out to the 12-month window ending July 2026, the lipton tea bags Top 50 moved 1,033,200 units and $11,507,576 in cumulative sales — an average of 86,100 units and $958,965 per month. Monthly throughput topped out at 119,100 units in June 2026 and dipped to 53,200 in August 2025, leaving the latest reading 95.3% higher than August 2025.
Lipton Tea Bags Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
103.9K
▼ 12.8% MoM
Monthly Revenue 2026/07
$1.1M
▼ 18.9% MoM
Top 10 Market Share 2026/07
61.6%
Lipton Tea Bags Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lipton tea bags listing on Amazon US in July 2026 is ASIN B0DX5XQNRH (Brand: Lipton), which sold 10,000 units at $4.97 apiece — equal to 9.6% of every unit tracked in this report.
The Top 10 ASINs account for 64,000 units and $523,090 in July 2026 — 61.6% of unit volume and 47.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lipton Tea Bags' on Amazon
July 2026
Is 61.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DX5XQNRH
Lipton Black Tea Bags, Hot or Iced High Caffeine Tea, 100 Total Bags | 100 Lipton black tea bags with a blend of orange pekoe, pekoe cut black tea leaves picked at the peak of freshness
10K
▲ 0.0%vs. prior month
$49.1K
latest month
12-month trend
B009UQXD90
Twinings Earl Grey Black Bergamot Caffeinated Tea Bags, 100 CT Box (1 Pack) | Classic Tradition, Black Tea with Citrus, Naturally Caffeinated, 100 Foil Lined Individually Wrapped Bags, Enjoy Hot or Iced
10K
▲ 11.1%vs. prior month
$132.4K
latest month
12-month trend
B07X1HW96F
Amazon Saver Classic Black Tea, 8 Oz, 100 Ct
9K
▲ 0.0%vs. prior month
$19.6K
latest month
12-month trend
B0DXWNFWQX
Lipton Decaf Black Tea Bags, Hot or Iced Caffeine Free Tea, 50 Tea Bags | Decaffeinated black tea bags featuring an aromatic blend of tea leaves from Malawi for hot or iced tea brewing.
8K
▲ 0.0%vs. prior month
$34.6K
latest month
12-month trend
B0DX6CXGR5
Lipton Unsweetened Iced Tea Bags, Gallon-Sized Zero Calories, 24 Total Tea Bags | 100% Rainforest Alliance certified. Each Unsweetened Black Iced Tea Bags make 1 Gallon of Tea.
6K
▼ 14.3%vs. prior month
$53.8K
latest month
12-month trend
B08MWDTNTZ
Tetley, British Blend Black Tea, 320 Count, Hot or Iced, Rich & Robust Black Tea
5K
▼ 37.5%vs. prior month
$75.8K
latest month
12-month trend
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Best Lipton Tea Bags Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lipton is the best-performing lipton tea bags brand in July 2026, moving 32,000 units across 5 ASINs for 50.0% of Top 10 volume. Twinings follows with 10,000 units (15.6%), ahead of Amazon Saver on 9,000 units (14.1%).
With 6 brands splitting the Top 10 and 79.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.18 to $14.34, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lipton
5 ASINs in Top 10
50.0%
Units
32K
Revenue
$241.3K
Avg. price
$8.84
B0DX5XQNRH
$4.97·★4.8·1.3K revsLipton Black Tea Bags, Hot or Iced High Caffeine Tea, 100 Total Bags | 100 Lipton black tea bags with a blend of orange pekoe, pekoe cut black tea leaves picked at the peak of freshness
Units sold10KB0DXWNFWQX
$4.32·★4.7·819 revsLipton Decaf Black Tea Bags, Hot or Iced Caffeine Free Tea, 50 Tea Bags | Decaffeinated black tea bags featuring an aromatic blend of tea leaves from Malawi for hot or iced tea brewing.
Units sold8KB0DX6CXGR5
$8.97·★4.8·794 revsLipton Unsweetened Iced Tea Bags, Gallon-Sized Zero Calories, 24 Total Tea Bags | 100% Rainforest Alliance certified. Each Unsweetened Black Iced Tea Bags make 1 Gallon of Tea.
Units sold6KB014USXY14
$7.27·★4.7·3.4K revsLipton Iced Tea Lemon, 16.9 Fl Oz Bottles (Pack of 12)
Units sold4KB0DX4T6SR8
$18.68·★4.8·656 revsLipton Unsweetened Black Iced Tea K-Cup Pods, 24 Pack for Keurig | Rainforest Alliance Certified Tea Pods with Smooth Crisp Flavor, Brew Hot over Ice for Refreshing Beverage.
Units sold4K
Twinings
1 ASIN in Top 10
15.6%
Units
10K
Revenue
$132.4K
Avg. price
$14.34
B009UQXD90
$14.34·★4.7·13.1K revsTwinings Earl Grey Black Bergamot Caffeinated Tea Bags, 100 CT Box (1 Pack) | Classic Tradition, Black Tea with Citrus, Naturally Caffeinated, 100 Foil Lined Individually Wrapped Bags, Enjoy Hot or Iced
Units sold10K
Amazon Saver
1 ASIN in Top 10
14.1%
Units
9K
Revenue
$19.6K
Avg. price
$2.18
B07X1HW96F
$2.18·★4.5·5.1K revsAmazon Saver Classic Black Tea, 8 Oz, 100 Ct
Units sold9K
Trending Lipton Tea Bags Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0007R72HK booked 4K units at $6.99, with ▲ 0.0% MoM change. On the growth side, B0D61P5YRD leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0DX4Z5HYK close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0007R72HK
Taylors of Harrogate English Breakfast Black Tea, 50ct (Pack of 1)
Price
$6.99
Rating
4.6
Reviews
4.5K
Latest month sales
B0D61P5YRD
Lipton Signature Blend Green Tea Bags, Unsweetened Teabags for Hot Tea or Iced Tea with Caffeine and Flavonoids, 40 Total Tea Bags | Lipton Signature Blend Green Tea, Unsweetened Teabags for Hot Tea or Iced Tea with Caffeine and Flavonoids, 40 Total Tea Bags
Price
$4.96
Rating
4.7
Reviews
1.7K
Latest month sales
B0DX4Z5HYK
Lipton Unsweetened Iced Tea Bags, Family Size Zero Calories, 48 Tea Bags | 48 Unsweetened Family Size(1 Quart) Black Tea Bags. Zero Calories Rainforest Alliance Certified for Iced Tea Brewing
Unlock to view ASIN details and product titles
Price
$4.83
Rating
4.8
Reviews
313
Latest month sales
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