Lilyeve Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lilyeve sales on Amazon US totaled 165,500 units in July 2026 (▼ 11.7% vs. the prior month), generating an estimated $5,989,685 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.8% of unit volume and 64.5% of revenue, while a typical listing is priced at $31.69. The keyword itself pulled 23,028 Amazon queries over the same period (▼ 24.3% MoM).
Zooming out to the 12-month window ending July 2026, the lilyeve Top 50 moved 1,677,900 units and $67,077,744 in cumulative sales — an average of 139,825 units and $5,589,812 per month. Monthly throughput topped out at 187,400 units in June 2026 and dipped to 84,000 in May 2026, leaving the latest reading 53.2% higher than August 2025.
Lilyeve Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
165.5K
▼ 11.7% MoM
Monthly Revenue 2026/07
$6M
▼ 13.1% MoM
Top 10 Market Share 2026/07
56.8%
Lilyeve Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lilyeve listing on Amazon US in July 2026 is ASIN B0B57PZ2B2 (Brand: Nutrafol), which sold 20,000 units at $88.00 apiece — equal to 12.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 94,000 units and $3,863,280 in July 2026 — 56.8% of unit volume and 64.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lilyeve' on Amazon
July 2026
Is 56.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0B57PZ2B2
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Pouch | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
20K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B0CGS2D8J8
Dr. Groot Miracle in Shower Moisturizing Treatment for Hair Loss, Korean Hair Care Rinse, Rosemary Oil for Smooth, Healthier-Looking Hair in 5 Seconds, Scalp Revitalizing Solution
10K
▲ 0.0%vs. prior month
$330K
latest month
12-month trend
B0CGSLVL8T
Dr. Groot Hair Thickening Shampoo, Korean Hair Care with Biotin, Rosemary Oil to Help Volumize Thinning, Damaged Hair, Hydrate Hair and Scalp, Biotin Shampoo, Scalp Revitalizing Solution
10K
▼ 50.0%vs. prior month
$330K
latest month
12-month trend
B0DK22L979
Dr. Groot Award-Winning Hair Thickening Serum for Hair Loss, Thinning Hair, Korean Hair Care, Scalp Treatment, Clinically Tested, Thicker, Reduces Oil, Roll On
10K
▲ 0.0%vs. prior month
$260K
latest month
12-month trend
B01MU9AUX7
AROMATICA Root Enhancer Rosemary Water for Hair Growth Spray | Rosemary hair oil & caffeine & biotin, Korean hair care for hair thinning & loss, free from silicone, paraben and sulfate
9K
▼ 10.0%vs. prior month
$158.8K
latest month
12-month trend
B0DC6W8HL2
Botanic Hearth Rosemary & Rice Water Hair Growth Spray - 6.8 Fl oz | Leave In Conditioner, Root Enhancer, Korean Scalp Treatment, Anti-Itch & Hair Strengthening Spray Suitable for Women & Men
9K
▲ 28.6%vs. prior month
$109.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Lilyeve Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr. Groot is the best-performing lilyeve brand in July 2026, moving 30,000 units across 3 ASINs for 31.9% of Top 10 volume. Nutrafol follows with 20,000 units (21.3%), ahead of AROMATICA on 9,000 units (9.6%).
With 8 brands splitting the Top 10 and 62.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $17.64 to $88.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr. Groot
3 ASINs in Top 10
31.9%
Units
30K
Revenue
$920K
Avg. price
$29.00
B0CGS2D8J8
$27.99·★4.4·2.1K revsDr. Groot Miracle in Shower Moisturizing Treatment for Hair Loss, Korean Hair Care Rinse, Rosemary Oil for Smooth, Healthier-Looking Hair in 5 Seconds, Scalp Revitalizing Solution
Units sold10KB0CGSLVL8T
$33.00·★4.4·2.6K revsDr. Groot Hair Thickening Shampoo, Korean Hair Care with Biotin, Rosemary Oil to Help Volumize Thinning, Damaged Hair, Hydrate Hair and Scalp, Biotin Shampoo, Scalp Revitalizing Solution
Units sold10KB0DK22L979
$26.00·★2.9·285 revsDr. Groot Award-Winning Hair Thickening Serum for Hair Loss, Thinning Hair, Korean Hair Care, Scalp Treatment, Clinically Tested, Thicker, Reduces Oil, Roll On
Units sold10K
Nutrafol
1 ASIN in Top 10
21.3%
Units
20K
Revenue
$1.8M
Avg. price
$88.00
B0B57PZ2B2
$88.00·★4.4·3.9K revsNutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Pouch | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold20K
AROMATICA
1 ASIN in Top 10
9.6%
Units
9K
Revenue
$158.8K
Avg. price
$17.64
B01MU9AUX7
$17.64·★4.5·4.5K revsAROMATICA Root Enhancer Rosemary Water for Hair Growth Spray | Rosemary hair oil & caffeine & biotin, Korean hair care for hair thinning & loss, free from silicone, paraben and sulfate
Units sold9K
Trending Lilyeve Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0BYYDZBH1 booked 7K units at $29.95, with ▲ 16.7% MoM change. On the growth side, B0GXXCY7Q5 leads positive momentum with ▲ 566.7% MoM growth on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BYYDZBH1
Hair Growth Vitamins for Women | Biotin 10,000mcg, Collagen, Patented OptiMSM®, goMCT®, Saw Palmetto | Naturally Supports Stronger & Healthier Hair, Skin and Nails |Non GMO + Made in USA|60 Day Supply
Price
$29.95
Rating
4.5
Reviews
3.8K
Latest month sales
B0GGQMYLXM
VT COSMETICS PDRN Reedle Shot Brush Hair Serum, Cooling & Refreshing Scalp Care with Vegan PDRN, Caffeine & Spicule Complex, Lightweight & Non-Greasy Daily Scalp Solution, 3.38 fl oz / 100 mL
Price
$25.00
Rating
4.5
Reviews
211
Latest month sales
B0GXXCY7Q5
Fino Premium Touch Hair Mask, Deep Repair Japanese Hair Treatment, 8.1 oz | 8 Serum Ingredients, For Dry & Damaged Hair, Silky-Smooth & Hydrated Finish
Unlock to view ASIN details and product titles
Price
$14.98
Rating
4.3
Reviews
110
Latest month sales
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