Lily Pad Toy Toy Story 5 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lily Pad Toy Toy Story 5 sales on Amazon US totaled 84,100 units in July 2026 (▲ 33.0% vs. the prior month), generating an estimated $2,141,810 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.9% of unit volume and 49.0% of revenue, while a typical listing is priced at $25.93. The keyword itself pulled 6,130 Amazon queries over the same period (▼ 42.6% MoM).
Zooming out to the 12-month window ending July 2026, the lily pad toy toy story 5 Top 50 moved 298,550 units and $7,991,031 in cumulative sales — an average of 24,879 units and $665,919 per month. Monthly throughput topped out at 84,100 units in July 2026 and dipped to 7,950 in January 2026, leaving the latest reading 732.7% higher than August 2025.
Lily Pad Toy Toy Story 5 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
84.1K
▲ 33.0% MoM
Monthly Revenue 2026/07
$2.1M
▲ 33.0% MoM
Top 10 Market Share 2026/07
49.9%
Lily Pad Toy Toy Story 5 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lily pad toy toy story 5 listing on Amazon US in July 2026 is ASIN B0GMQMZ96P (Brand: LeapFrog), which sold 10,000 units at $27.97 apiece — equal to 11.9% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 42,000 units and $1,050,460 in July 2026 — 49.9% of unit volume and 49.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lily Pad Toy Toy Story 5' on Amazon
July 2026
Is 49.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0GMQMZ96P
LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad
10K
▲ 66.7%vs. prior month
$279.7K
latest month
12-month trend
B0FHKMK8F6
Mattel Disney and Pixar Toy Story 5 Rex Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design
6K
▲ 50.0%vs. prior month
$59.8K
latest month
12-month trend
B0FJVWDTSH
Melissa & Doug Sticker Wow!™ 24-Page Activity Pad and Sticker Stamper, 300 Stickers, Arts and Crafts Fidget Toy Collectible Character – Disney Buzz Lightyear - for Kids Ages 3+ - FSC Certified
5K
▼ 16.7%vs. prior month
$65K
latest month
12-month trend
B0GYW7CWW2
Belkin Disney Pixar Toy Story 5 Lilypad iPad A16 Kids Case, 11th/10th Gen | Shockproof Protective Kids Case for iPad A16 11th Gen and 10th Gen with Easy-grip Handle, Kickstand, Durable Non-toxic Design
4K
vs. prior month
$199.5K
latest month
12-month trend
B08KXTWZH9
Disney Store Official Zurg Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys
3K
▲ 50.0%vs. prior month
$119.9K
latest month
12-month trend
B0FJZKWC8R
Mattel Disney and Pixar Toy Story 5 Ragdoll Edition Jessie | 7-inch Soft Playscale Action Figure, Movie Accurate, Collectable
3K
▲ 275.0%vs. prior month
$65.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Lily Pad Toy Toy Story 5 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Mattel is the best-performing lily pad toy toy story 5 brand in July 2026, moving 12,000 units across 3 ASINs for 28.6% of Top 10 volume. LeapFrog follows with 10,000 units (23.8%), ahead of Melissa & Doug on 5,000 units (11.9%).
With 7 brands splitting the Top 10 and 64.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.99 to $27.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Mattel
3 ASINs in Top 10
28.6%
Units
12K
Revenue
$197.6K
Avg. price
$18.04
B0FHKMK8F6
$9.97·★4.7·1.2K revsMattel Disney and Pixar Toy Story 5 Rex Action Figure | 7-inch Playscale, 1 Key Character, 8+ Posable Joints, Movie-Accurate Design
Units sold6KB0FJZKWC8R
$19.97·★4.8·192 revsMattel Disney and Pixar Toy Story 5 Ragdoll Edition Jessie | 7-inch Soft Playscale Action Figure, Movie Accurate, Collectable
Units sold3KB0FK1BM949
$24.17·★4.4·446 revsMattel Disney and Pixar Toy Story 5 Interactables Forky | 7-inch Playscale Talking Figure, Movie Phrases, Converses with Other Characters in the Line
Units sold3K
LeapFrog
1 ASIN in Top 10
23.8%
Units
10K
Revenue
$279.7K
Avg. price
$27.97
B0GMQMZ96P
$27.97·★4.7·214 revsLeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad
Units sold10K
Melissa & Doug
1 ASIN in Top 10
11.9%
Units
5K
Revenue
$65K
Avg. price
$12.99
B0FJVWDTSH
$12.99·★4.6·186 revsMelissa & Doug Sticker Wow!™ 24-Page Activity Pad and Sticker Stamper, 300 Stickers, Arts and Crafts Fidget Toy Collectible Character – Disney Buzz Lightyear - for Kids Ages 3+ - FSC Certified
Units sold5K
Trending Lily Pad Toy Toy Story 5 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0GYW7CWW2 booked 4K units at $49.88.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GYW7CWW2
Belkin Disney Pixar Toy Story 5 Lilypad iPad A16 Kids Case, 11th/10th Gen | Shockproof Protective Kids Case for iPad A16 11th Gen and 10th Gen with Easy-grip Handle, Kickstand, Durable Non-toxic Design
Price
$49.88
Rating
4.2
Reviews
281
Latest month sales
B0FJZKWC8R
Mattel Disney and Pixar Toy Story 5 Ragdoll Edition Jessie | 7-inch Soft Playscale Action Figure, Movie Accurate, Collectable
Price
$19.97
Rating
4.8
Reviews
192
Latest month sales
B0FK1BM949
Mattel Disney and Pixar Toy Story 5 Interactables Forky | 7-inch Playscale Talking Figure, Movie Phrases, Converses with Other Characters in the Line
Unlock to view ASIN details and product titles
Price
$24.17
Rating
4.4
Reviews
446
Latest month sales
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