Lilly Pad Toy Story 5 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Lilly Pad Toy Story 5 sales on Amazon US totaled 102,200 units in July 2026 (▲ 7.1% vs. the prior month), generating an estimated $3,061,950 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.8% of unit volume and 61.3% of revenue, while a typical listing is priced at $27.18. The keyword itself pulled 11,464 Amazon queries over the same period (▼ 54.9% MoM).

Zooming out to the 12-month window ending July 2026, the lilly pad toy story 5 Top 50 moved 577,450 units and $19,012,888 in cumulative sales — an average of 48,121 units and $1,584,407 per month. Monthly throughput topped out at 102,200 units in July 2026 and dipped to 17,900 in May 2026, leaving the latest reading 287.9% higher than August 2025.

577.5KTotal units sold · Last 12 months
$19MTotal revenue · Last 12 months
11.5K▼ 54.9% MoM
Monthly search volume
$27.18Avg. price · July 2026

Lilly Pad Toy Story 5 Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales26.4K
Revenue$819.6K

2025/09

Sales25.8K
Revenue$839.8K

2025/10

Sales37.8K
Revenue$1.3M

2025/11

Sales80K
Revenue$2.7M

2025/12

Sales85.1K
Revenue$2.9M

2026/01

Sales17.9K
Revenue$630K

2026/02

Sales25.2K
Revenue$885K

2026/03

Sales34.3K
Revenue$1.2M

2026/04

Sales29.5K
Revenue$1M

2026/05

Sales17.9K
Revenue$608.9K

2026/06

Sales95.4K
Revenue$3.1M
102.2K

2026/07

Sales102.2K
Revenue$3.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

102.2K

▲ 7.1% MoM

Monthly Revenue 2026/07

$3.1M

▼ 1.1% MoM

Top 10 Market Share 2026/07

55.8%

See the Top 10 ASINs driving 55.8% of sales

Lilly Pad Toy Story 5 Market Share & Sales Concentration on Amazon US — July 2026

The most-sold lilly pad toy story 5 listing on Amazon US in July 2026 is ASIN B07PQFT83F (Brand: Disney), which sold 10,000 units at $39.95 apiece — equal to 9.8% of every unit tracked in this report.

The Top 10 ASINs account for 57,000 units and $1,878,040 in July 2026 — 55.8% of unit volume and 61.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Lilly Pad Toy Story 5' on Amazon

July 2026
ASINSIGHT Logo
55.8% Volume Share 57K units sold
61.3% Revenue Share $1.9M estimated
Free Beta

Is 55.8% Top 10 share highly concentrated?

Ask AI to evaluate competition, market structure, and entry opportunities using ASINSIGHT’s tracked Amazon sales, ranking, and keyword data.

Compare the Top 10How competitive is this market?Is there room for new sellers?
Analyze this market with AI

Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data

Top 5 Volume Share breakdown

B07PQFT83F 9.8%
B07QTZ8238 9.8%
B0GMQMZ96P 9.8%
B07PN7FP76 4.9%
B0FJVWDTSH 4.9%
Others 60.9%
#1
Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Phrases, Interacts with Other Figures and Toys

B07PQFT83F

Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Phrases, Interacts with Other Figures and Toys

$39.95·★ 4.7·49.4K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$399.5K

latest month

Monthly Trend

12-month trend

#2
Disney Store Official Sheriff Woody Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

B07QTZ8238

Disney Store Official Sheriff Woody Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

$39.88·★ 4.7·49.4K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$398.8K

latest month

Monthly Trend

12-month trend

#3
LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

B0GMQMZ96P

LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

$27.97·★ 4.7·201 reviews
Monthly Sales

10K

▲ 66.7%

vs. prior month

Revenue

$279.7K

latest month

Monthly Trend

12-month trend

#4
Disney Store Official Jessie Interactive Talking Action Figure from Toy Story, Features Sounds and Phrases from The Movies, Interacts with Other Figures and Toys

B07PN7FP76

Disney Store Official Jessie Interactive Talking Action Figure from Toy Story, Features Sounds and Phrases from The Movies, Interacts with Other Figures and Toys

$39.90·★ 4.7·49.4K reviews
Monthly Sales

5K

▼ 50.0%

vs. prior month

Revenue

$199.5K

latest month

Monthly Trend

12-month trend

#5
Melissa & Doug Sticker Wow!™ 24-Page Activity Pad and Sticker Stamper, 300 Stickers, Arts and Crafts Fidget Toy Collectible Character – Disney Buzz Lightyear - for Kids Ages 3+ - FSC Certified

B0FJVWDTSH

Melissa & Doug Sticker Wow!™ 24-Page Activity Pad and Sticker Stamper, 300 Stickers, Arts and Crafts Fidget Toy Collectible Character – Disney Buzz Lightyear - for Kids Ages 3+ - FSC Certified

$12.99·★ 4.6·182 reviews
Monthly Sales

5K

▼ 16.7%

vs. prior month

Revenue

$65K

latest month

Monthly Trend

12-month trend

#6
Potato Head Disney Pixar Toy Story 5 Talkin' Mr. Potato Head with 25+ Sounds and Phrases, Preschool Toys for Kids 2+

B0FCYSNGZ1

Potato Head Disney Pixar Toy Story 5 Talkin' Mr. Potato Head with 25+ Sounds and Phrases, Preschool Toys for Kids 2+

$19.99·★ 4.8·142 reviews
Monthly Sales

4K

▲ 400.0%

vs. prior month

Revenue

$80K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Lilly Pad Toy Story 5 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Disney Store is the best-performing lilly pad toy story 5 brand in July 2026, moving 18,000 units across 3 ASINs for 31.6% of Top 10 volume. Disney follows with 13,000 units (22.8%), ahead of LeapFrog on 10,000 units (17.5%).

With 7 brands splitting the Top 10 and 71.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $27.97 to $39.91, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

31.6%
22.8%
17.5%
28.1%
Disney Store
Disney
LeapFrog
Other brands
1

Disney Store

3 ASINs in Top 10

31.6%

Units

18K

Revenue

$718.1K

Avg. price

$39.91

  • Disney Store Official Sheriff Woody Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

    B07QTZ8238

    $39.88·★4.7·49.4K revs

    Disney Store Official Sheriff Woody Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

    Units sold10K
  • Disney Store Official Jessie Interactive Talking Action Figure from Toy Story, Features Sounds and Phrases from The Movies, Interacts with Other Figures and Toys

    B07PN7FP76

    $39.90·★4.7·49.4K revs

    Disney Store Official Jessie Interactive Talking Action Figure from Toy Story, Features Sounds and Phrases from The Movies, Interacts with Other Figures and Toys

    Units sold5K
  • Disney Store Official Zurg Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

    B08KXTWZH9

    $39.95·★4.7·49.4K revs

    Disney Store Official Zurg Talking Action Figure from Toy Story, Features Sounds and Phrases from the Movies, Interacts with Other Figures and Toys

    Units sold3K
2

Disney

2 ASINs in Top 10

22.8%

Units

13K

Revenue

$463.5K

Avg. price

$37.97

  • Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Phrases, Interacts with Other Figures and Toys

    B07PQFT83F

    $39.95·★4.7·49.4K revs

    Disney Store Official Buzz Lightyear Interactive Talking Action Figure from Toy Story, Features 10+ English Phrases, Interacts with Other Figures and Toys

    Units sold10K
  • Disney Pixar Toy Story 5 Draw & Erase Lilypad Set, Frog Glow Board & Pen | 8.5-in Light-up Drawing Pad with 4 Dry Erase Markers, 2 Stencils, Wipe-off Cloth, and Travel Magnetic Doodle Board

    B0GKZMLY1Y

    $35.98·★4.4·115 revs

    Disney Pixar Toy Story 5 Draw & Erase Lilypad Set, Frog Glow Board & Pen | 8.5-in Light-up Drawing Pad with 4 Dry Erase Markers, 2 Stencils, Wipe-off Cloth, and Travel Magnetic Doodle Board

    Units sold3K
3

LeapFrog

1 ASIN in Top 10

17.5%

Units

10K

Revenue

$279.7K

Avg. price

$27.97

  • LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

    B0GMQMZ96P

    $27.97·★4.7·201 revs

    LeapFrog Disney and Pixar Toy Story 5 Explore and Learn Lilypad

    Units sold10K

One Amazon dataset. Two ways to use it.

Every number in this lilly pad toy story 5 report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.

Web AppExplore & Monitor

Explore the full data

Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.

  • Organic vs. ad traffic shifts per product
  • Hourly rank and search-volume tracking
  • Competitor ASINs and historical trends
Explore the full data

Starts with a free ASINSIGHT account

MCPAsk & AnalyzeFree Beta

Analyze the data your way

Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.

  • Combine product, keyword, sales & ranking data freely
  • Follow up in your own words, no fixed reports
  • Works in ChatGPT, Claude & Cursor
Analyze with ASINSIGHT MCP

20,000 credits/mo free, no credit card

ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|