License Plate Cover Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
License Plate Cover sales on Amazon US totaled 96,200 units in July 2026 (▲ 4.6% vs. the prior month), generating an estimated $1,065,088 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.3% of unit volume and 47.5% of revenue, while a typical listing is priced at $14.13. The keyword itself pulled 27,692 Amazon queries over the same period (▲ 10.8% MoM).
Zooming out to the 12-month window ending July 2026, the license plate cover Top 50 moved 953,200 units and $10,472,782 in cumulative sales — an average of 79,433 units and $872,732 per month. Monthly throughput topped out at 96,200 units in July 2026 and dipped to 55,500 in May 2026, leaving the latest reading 12.3% higher than August 2025.
License Plate Cover Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
96.2K
▲ 4.6% MoM
Monthly Revenue 2026/07
$1.1M
▲ 2.9% MoM
Top 10 Market Share 2026/07
61.3%
License Plate Cover Market Share & Sales Concentration on Amazon US — July 2026
The most-sold license plate cover listing on Amazon US in July 2026 is ASIN B07YZFM2FQ (Brand: Aujen), which sold 10,000 units at $11.99 apiece — equal to 10.4% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 59,000 units and $505,410 in July 2026 — 61.3% of unit volume and 47.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'License Plate Cover' on Amazon
July 2026









Is 61.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07YZFM2FQ
Aujen Silicone License Plate Frames Black, 2 Pack Car License Plate Frame, Universal US Black License Plate Holders Brackets Rust-Proof, Weather & Rattle-Proof, Car Accessories
10K
▲ 0.0%vs. prior month
$113.2K
latest month
12-month trend

B0BNPV2VTZ
Aujen Silicone License Plate Frames,2 Pack Black Side-Opening License Bracket Holder with Easy Installation, License Plate Frame Without Obstruction.Rustproof, Rattle Proof & Weatherproof Universal
9K
▲ 50.0%vs. prior month
$83.8K
latest month
12-month trend

B0BNPKS3J4
2PCS Premium Matte Black License Plate Frames, Solid Rust-Proof Aluminum Holder with 2 Holes, Universal Car Frame for Women and Man, Including Screws, by Lengnoyp.
9K
▲ 80.0%vs. prior month
$56.5K
latest month
12-month trend

B0972S4R8L
LivTee Rustproof License Plate Screws for Securing License Plates Frames and Covers on Cars and Trucks, 4 Sets Premium Stainless Steel Self Tapping Mounting Bolts (Black Zinc Plated)
8K
▲ 33.3%vs. prior month
$47.9K
latest month
12-month trend

B07X5XCYX7
Aujen Silicone License Plate Frames Black, 1 Pack Car License Plate Frame, Universal US Car Black License Plate Holders Brackets Rust-Proof, Rattle-Proof, Weather-Proof Car Accessories(Black)
6K
▼ 40.0%vs. prior month
$44.8K
latest month
12-month trend

B0BNVLL9NC
QUANQIUFEI 2 Pack License Plate Frames, Stainless Steel Car License Plate Cover Car Accessories with Screw Caps (Black)
5K
▼ 28.6%vs. prior month
$31.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best License Plate Cover Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Aujen is the best-performing license plate cover brand in July 2026, moving 25,000 units across 3 ASINs for 42.4% of Top 10 volume. lengnoyp follows with 9,000 units (15.3%), ahead of LivTee on 8,000 units (13.6%).
With 7 brands splitting the Top 10 and 71.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.99 to $9.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Aujen
3 ASINs in Top 10
42.4%
Units
25K
Revenue
$241.8K
Avg. price
$9.49

B07YZFM2FQ
$11.99·★4.7·34K revsAujen Silicone License Plate Frames Black, 2 Pack Car License Plate Frame, Universal US Black License Plate Holders Brackets Rust-Proof, Weather & Rattle-Proof, Car Accessories
Units sold10K
B0BNPV2VTZ
$8.49·★4.5·6.7K revsAujen Silicone License Plate Frames,2 Pack Black Side-Opening License Bracket Holder with Easy Installation, License Plate Frame Without Obstruction.Rustproof, Rattle Proof & Weatherproof Universal
Units sold9K
B07X5XCYX7
$7.99·★4.7·34K revsAujen Silicone License Plate Frames Black, 1 Pack Car License Plate Frame, Universal US Car Black License Plate Holders Brackets Rust-Proof, Rattle-Proof, Weather-Proof Car Accessories(Black)
Units sold6K
lengnoyp
1 ASIN in Top 10
15.3%
Units
9K
Revenue
$56.5K
Avg. price
$6.98

B0BNPKS3J4
$6.98·★4.6·4.2K revs2PCS Premium Matte Black License Plate Frames, Solid Rust-Proof Aluminum Holder with 2 Holes, Universal Car Frame for Women and Man, Including Screws, by Lengnoyp.
Units sold9K
LivTee
1 ASIN in Top 10
13.6%
Units
8K
Revenue
$47.9K
Avg. price
$5.99

B0972S4R8L
$5.99·★4.4·3K revsLivTee Rustproof License Plate Screws for Securing License Plates Frames and Covers on Cars and Trucks, 4 Sets Premium Stainless Steel Self Tapping Mounting Bolts (Black Zinc Plated)
Units sold8K
Trending License Plate Cover Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0FY9PQ9CX leads positive momentum with ▲ 3900.0% MoM growth on 2K units, with B0C7QTKJGR close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0FY9PQ9CX
2 Pack Transparent License Plate Shield UV Protective Trim for US Plates | Unbreakable Plastic Shields (12.2" x 6.3"), Gray
Price
$12.60
Rating
4.0
Reviews
149
Latest month sales

B0C7QTKJGR
lengnoyp Solid Silver License Plate Frames 2 Pack, 2 Holes Rust-Proof License Plate Holder, Universal Car Stainless Steel License Plate Frame for Women & Man (Screws & Chrome Caps) by Lengnoyp
Price
$7.16
Rating
4.5
Reviews
3.3K
Latest month sales

B0BNPKS3J4
2PCS Premium Matte Black License Plate Frames, Solid Rust-Proof Aluminum Holder with 2 Holes, Universal Car Frame for Women and Man, Including Screws, by Lengnoyp.
Unlock to view ASIN details and product titles
Price
$6.98
Rating
4.6
Reviews
4.2K
Latest month sales
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