Leisure Hydration Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Leisure Hydration sales on Amazon US totaled 154,000 units in July 2026 (▼ 14.0% vs. the prior month), generating an estimated $2,956,772 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.2% of unit volume and 55.6% of revenue, while a typical listing is priced at $17.90. The keyword itself pulled 11,803 Amazon queries over the same period (▼ 29.0% MoM).
Zooming out to the 12-month window ending July 2026, the leisure hydration Top 50 moved 1,327,550 units and $24,207,087 in cumulative sales — an average of 110,629 units and $2,017,257 per month. Monthly throughput topped out at 179,000 units in June 2026 and dipped to 84,700 in December 2025, leaving the latest reading 46.5% higher than August 2025.
Leisure Hydration Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
154K
▼ 14.0% MoM
Monthly Revenue 2026/07
$3M
▼ 11.6% MoM
Top 10 Market Share 2026/07
53.2%
Leisure Hydration Market Share & Sales Concentration on Amazon US — July 2026
The most-sold leisure hydration listing on Amazon US in July 2026 is ASIN B087865C1V (Brand: BODYARMOR), which sold 10,000 units at $5.97 apiece — equal to 6.5% of every unit tracked in this report.
The Top 10 ASINs account for 82,000 units and $1,644,780 in July 2026 — 53.2% of unit volume and 55.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Leisure Hydration' on Amazon
July 2026
Is 53.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B087865C1V
BODYARMOR LYTE Sports Drink, Peach Mango Electrolyte Drink, 12 Oz (8 Pk) | Low-Calorie Hydration Drink with Coconut Water & Only 15 Calories, 740mg Electrolytes, Vitamins B & D + Antioxidants Vitamins
10K
▲ 0.0%vs. prior month
$67.4K
latest month
12-month trend
B0B6242P2W
Ultima Replenisher Tropical Variety Electrolyte Packets, 20 Stickpacks | Daily Zero Sugar Powder Hydration Packets with 6 Key Electrolytes & Minerals - Sugar Free, Plant Based & Keto Friendly
10K
▼ 50.0%vs. prior month
$209.9K
latest month
12-month trend
B0D5ZW8WVK
LMNT Sparkling Electrolyte Drink - Variety Pack | 12-Count
10K
▲ 0.0%vs. prior month
$329.9K
latest month
12-month trend
B0F4ZBZ2XP
Gatorade Thirst Quencher, 3-Flavor Variety, 12 Fl Oz Cans (Pack of 18)
10K
▲ 0.0%vs. prior month
$169.8K
latest month
12-month trend
B0CTKX72Z4
DripDrop Hydration Sugar Free Electrolyte Packets, Variety Pack, 32 Count | Lemon Lime, Watermelon, Peach, Passion Fruit; Zero Sugar Single Serve Powder Drink Mix; 3X Electrolytes, Vitamin C, Magnesium
9K
▼ 10.0%vs. prior month
$279.4K
latest month
12-month trend
B07RWF8L2V
Cure Hydration - Electrolyte Drink Powder Berry Pomegranate 14 Packets | Plant-Based Dehydration Relief Mix Made with Coconut Water, No Added Sugar, Vegan, Non-GMO, Gluten Free, FSA-HSA Eligible
8K
▼ 11.1%vs. prior month
$191.9K
latest month
12-month trend
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Best Leisure Hydration Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Cure Hydration is the best-performing leisure hydration brand in July 2026, moving 15,000 units across 2 ASINs for 18.3% of Top 10 volume. BODYARMOR follows with 10,000 units (12.2%), ahead of Ultima Replenisher on 10,000 units (12.2%).
Volume is spread across 9 brands, with the top three holding 42.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.97 to $23.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Cure Hydration
2 ASINs in Top 10
18.3%
Units
15K
Revenue
$359.9K
Avg. price
$23.99
B07RWF8L2V
$23.99·★4.6·2.3K revsCure Hydration - Electrolyte Drink Powder Berry Pomegranate 14 Packets | Plant-Based Dehydration Relief Mix Made with Coconut Water, No Added Sugar, Vegan, Non-GMO, Gluten Free, FSA-HSA Eligible
Units sold8KB07LFLRGQ6
$23.99·★4.6·1.3K revsCure Hydration - Electrolyte Drink Powder Lemonade 14 Packets | Plant-Based Dehydration Relief Mix Made with Coconut Water, No Added Sugar, Vegan, Non-GMO, Gluten Free, FSA-HSA Eligible
Units sold7K
BODYARMOR
1 ASIN in Top 10
12.2%
Units
10K
Revenue
$67.4K
Avg. price
$5.97
B087865C1V
$5.97·★4.8·2.9K revsBODYARMOR LYTE Sports Drink, Peach Mango Electrolyte Drink, 12 Oz (8 Pk) | Low-Calorie Hydration Drink with Coconut Water & Only 15 Calories, 740mg Electrolytes, Vitamins B & D + Antioxidants Vitamins
Units sold10K
Ultima Replenisher
1 ASIN in Top 10
12.2%
Units
10K
Revenue
$209.9K
Avg. price
$20.99
B0B6242P2W
$20.99·★4.6·4.2K revsUltima Replenisher Tropical Variety Electrolyte Packets, 20 Stickpacks | Daily Zero Sugar Powder Hydration Packets with 6 Key Electrolytes & Minerals - Sugar Free, Plant Based & Keto Friendly
Units sold10K
Trending Leisure Hydration Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07LFLRGQ6 booked 7K units at $23.99, with ▲ 0.0% MoM change. On the growth side, B0GHMB2WJJ leads positive momentum with ▲ 400.0% MoM growth on 5K units, with B0GR7518TS close behind at ▲ 400.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07LFLRGQ6
Cure Hydration - Electrolyte Drink Powder Lemonade 14 Packets | Plant-Based Dehydration Relief Mix Made with Coconut Water, No Added Sugar, Vegan, Non-GMO, Gluten Free, FSA-HSA Eligible
Price
$23.99
Rating
4.6
Reviews
1.3K
Latest month sales
B0GHMB2WJJ
Electrolytes Powder Packets Sugar Free, 30 Sticks High Sodium Hydration Packets, Electrolyte Drink Mix with Lemon Lime Watermelon Peach Berry Kiwi Tropical Punch Lychee Cranberry, 10.5OZ
Price
$18.99
Rating
4.6
Reviews
273
Latest month sales
B0GR7518TS
TRIP Tropical Mango Functional Water, 12 FZ
Unlock to view ASIN details and product titles
Price
$2.99
Rating
3.0
Reviews
2
Latest month sales
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