La Roche Posay Face Moisturizer Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
La Roche Posay Face Moisturizer sales on Amazon US totaled 1,145,000 units in July 2026 (▼ 31.1% vs. the prior month), generating an estimated $24,212,900 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.0% of unit volume and 46.3% of revenue, while a typical listing is priced at $21.31. The keyword itself pulled 26,032 Amazon queries over the same period (▲ 2.4% MoM).
Zooming out to the 12-month window ending July 2026, the la roche posay face moisturizer Top 50 moved 13,087,350 units and $275,983,630 in cumulative sales — an average of 1,090,613 units and $22,998,636 per month. Monthly throughput topped out at 1,663,000 units in June 2026 and dipped to 676,000 in May 2026, leaving the latest reading 34.2% higher than August 2025.
La Roche Posay Face Moisturizer Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
1.1M
▼ 31.1% MoM
Monthly Revenue 2026/07
$24.2M
▼ 32.4% MoM
Top 10 Market Share 2026/07
48.0%
La Roche Posay Face Moisturizer Market Share & Sales Concentration on Amazon US — July 2026
The most-sold la roche posay face moisturizer listing on Amazon US in July 2026 is ASIN B01N9SPQHQ (Brand: La Roche-Posay), which sold 100,000 units at $24.99 apiece — equal to 8.7% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 550,000 units and $11,217,500 in July 2026 — 48.0% of unit volume and 46.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'La Roche Posay Face Moisturizer' on Amazon
July 2026
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Top 5 Volume Share breakdown
B01N9SPQHQ
La Roche-Posay Toleriane Double Repair Face Moisturizer
100K
▲ 0.0%vs. prior month
$2.5M
latest month
12-month trend
B01N7T7JKJ
La Roche-Posay Toleriane Hydrating Gentle Facial Cleanser, with Niacinamide | Face cleanser with niacinamide & ceramides, safe for sensitive skin. Daily face wash for normal to dry skin, fragrance free.
60K
▼ 25.0%vs. prior month
$1.2M
latest month
12-month trend
B0060OUV5Y
La Roche-Posay Cicaplast Balm B5, Barrier Repair Cream for Dry Skin | Skin healing cream with centella asiatica, shea butter & panthenol. Multi-purpose face, body & hand balm. Baby safe.
60K
▲ 0.0%vs. prior month
$857.4K
latest month
12-month trend
B01N1LL62W
CeraVe Foaming Facial Cleanser, Face Wash for Oily Skin, 16fl oz | Skin Care with Hyaluronic Acid & Niacinamide, Makeup Remover, Daily Face Wash For Men & Women, Fragrance Free, Oil Control
50K
▲ 25.0%vs. prior month
$795K
latest month
12-month trend
B0FKGJYFC8
Dr.Althea 345 Relief Cream, 1.69 Fl Oz (Ver.2 - Pack of 1) | PDRN & Hyaluronic Acid for Instant Hydration, Blemish, Post-Acne Vegan Face Moisturizer with Centella, Non-comedogenic
50K
▼ 50.0%vs. prior month
$1.3M
latest month
12-month trend
B000NWGCZ2
Vanicream Moisturizing Cream, Body & Face Moisturizer, 16 Oz Pump Dispenser | Formulated without Common Irritants for Sensitive Skin, Restores Moisture and Soothes Irritated, Cracked or Itchy Skin
50K
▼ 16.7%vs. prior month
$678K
latest month
12-month trend
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Best La Roche Posay Face Moisturizer Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
La Roche-Posay is the best-performing la roche posay face moisturizer brand in July 2026, moving 260,000 units across 4 ASINs for 47.3% of Top 10 volume. ANUA follows with 90,000 units (16.4%), ahead of CeraVe on 50,000 units (9.1%).
With 6 brands splitting the Top 10 and 72.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.97 to $22.50, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
La Roche-Posay
4 ASINs in Top 10
47.3%
Units
260K
Revenue
$5.4M
Avg. price
$20.98
B01N9SPQHQ
$24.99·★4.6·51.3K revsLa Roche-Posay Toleriane Double Repair Face Moisturizer
Units sold100KB01N7T7JKJ
$19.97·★4.6·39.5K revsLa Roche-Posay Toleriane Hydrating Gentle Facial Cleanser, with Niacinamide | Face cleanser with niacinamide & ceramides, safe for sensitive skin. Daily face wash for normal to dry skin, fragrance free.
Units sold60KB0060OUV5Y
$18.99·★4.7·22.6K revsLa Roche-Posay Cicaplast Balm B5, Barrier Repair Cream for Dry Skin | Skin healing cream with centella asiatica, shea butter & panthenol. Multi-purpose face, body & hand balm. Baby safe.
Units sold60KB01N34XW93
$19.97·★4.7·45.8K revsLa Roche-Posay Toleriane Purifying Foaming Facial Cleanser with Niacinamide | Oil free face wash for sensitive skin with niacinamide and ceramides. Pore cleanser that won’t dry out skin and is soap free.
Units sold40K
ANUA
2 ASINs in Top 10
16.4%
Units
90K
Revenue
$1.9M
Avg. price
$22.50
B0FVT77ZLL
$21.00·★4.5·5.9K revsANUA PDRN Collagen Glow Facial Serum Spray, 3.38 fl oz | Hydrating Face Mist, Hyaluronic Acid, dewy glass finish, All Skin Types, Instant Plumping, Firming Care, Korean Skincare
Units sold50KB0DWFLY18Y
$24.00·★4.6·5K revsANUA PDRN Hyaluronic Acid 100 Moisturizing Cream, 2.02 fl oz | Lightweight, Non-Greasy Hydrating Face Moisturizer with Salmon DNA for Glass Skin, Korean Skincare
Units sold40K
CeraVe
1 ASIN in Top 10
9.1%
Units
50K
Revenue
$795K
Avg. price
$15.97
B01N1LL62W
$15.97·★4.8·104.2K revsCeraVe Foaming Facial Cleanser, Face Wash for Oily Skin, 16fl oz | Skin Care with Hyaluronic Acid & Niacinamide, Makeup Remover, Daily Face Wash For Men & Women, Fragrance Free, Oil Control
Units sold50K
Trending La Roche Posay Face Moisturizer Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B01N1LL62W booked 50K units at $15.97, with ▲ 25.0% MoM change. On the growth side, B0C9L29ZYS leads positive momentum with ▲ 100.0% MoM growth on 20K units, with B09VVBFF1R close behind at ▲ 16.7% MoM on 7K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01N1LL62W
CeraVe Foaming Facial Cleanser, Face Wash for Oily Skin, 16fl oz | Skin Care with Hyaluronic Acid & Niacinamide, Makeup Remover, Daily Face Wash For Men & Women, Fragrance Free, Oil Control
Price
$15.97
Rating
4.8
Reviews
104.2K
Latest month sales
B0C9L29ZYS
Neutrogena Ultra Gentle Daily Face Moisturizer, Fragrance-Free, 3.4 fl. oz | Suitable for Sensitive Skin, Vitamin B3, Pro-Vitamin B5, Vitamin E, Hydrating Moisturizer
Price
$9.97
Rating
4.6
Reviews
6.3K
Latest month sales
B09VVBFF1R
Aveeno Daily Moisturizing Face Lotion, Fragrance-Free, 5 oz | Soothing Prebiotic Oat, Lightweight Non-Greasy Facial Moisturizer, Normal to Dry, Sensitive Skin, 24-Hour Moisture
Unlock to view ASIN details and product titles
Price
$8.39
Rating
4.6
Reviews
4.2K
Latest month sales
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