Kirkland Minoxidil Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Kirkland Minoxidil sales on Amazon US totaled 314,550 units in July 2026 (▼ 5.0% vs. the prior month), generating an estimated $16,506,899 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.7% of unit volume and 83.6% of revenue, while a typical listing is priced at $29.29. The keyword itself pulled 33,990 Amazon queries over the same period (▲ 3.3% MoM).
Zooming out to the 12-month window ending July 2026, the kirkland minoxidil Top 50 moved 3,275,550 units and $189,840,249 in cumulative sales — an average of 272,963 units and $15,820,021 per month. Monthly throughput topped out at 331,000 units in June 2026 and dipped to 174,950 in May 2026, leaving the latest reading 18.6% higher than August 2025.
Kirkland Minoxidil Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
314.6K
▼ 5.0% MoM
Monthly Revenue 2026/07
$16.5M
▼ 7.2% MoM
Top 10 Market Share 2026/07
68.7%
Kirkland Minoxidil Market Share & Sales Concentration on Amazon US — July 2026
The most-sold kirkland minoxidil listing on Amazon US in July 2026 is ASIN B07QZ5CTTF (Brand: Nutrafol), which sold 90,000 units at $88.00 apiece — equal to 28.6% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 216,000 units and $13,800,220 in July 2026 — 68.7% of unit volume and 83.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Kirkland Minoxidil' on Amazon
July 2026
Is 68.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07QZ5CTTF
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
90K
▼ 10.0%vs. prior month
$7.9M
latest month
12-month trend
B0012BNVE8
Men's Rogaine 5% Minoxidil Topical Foam, Unscented, 3 Mo Supply, 3x 2.11 Oz | Hair Regrowth Foam, Topical Hair Loss Treatment for Men, Regrow Fuller, Thicker Hair, Unscented, Aerosol, 3-Month Supply
30K
▼ 25.0%vs. prior month
$1.5M
latest month
12-month trend
B00LTZEEGQ
Nutrafol Men Hair Growth Supplements, Ages 18-49, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
30K
▲ 0.0%vs. prior month
$2.6M
latest month
12-month trend
B0000Y8H3S
Men's Rogaine Extra Strength 5% Minoxidil Topical Solution, 3 x 2 fl. oz | Hair Loss & Regrowth Topical Treatment for Men, Unscented, Follicle Booster Liquid, 3-Month Supply
10K
▲ 0.0%vs. prior month
$499.7K
latest month
12-month trend
B00M6I5SMY
Women's Rogaine 5% Minoxidil Foam, 2-Month Supply, 2.11 oz | Topical Once-A-Day Hair Loss Treatment, Regrow Fuller Thicker Hair, Unscented
10K
▲ 100.0%vs. prior month
$299.7K
latest month
12-month trend
B00M6I5SNI
Women's Rogaine Hair Growth Foam, 5% Topical Minoxidil, 4 Mo, 2x 2.11 Oz | Once-a-Day Hair Loss Treatment for Women, Regrow Fuller, Thicker Hair, Unscented, 4-Month Supply
10K
▼ 50.0%vs. prior month
$444.9K
latest month
12-month trend
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Best Kirkland Minoxidil Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nutrafol is the best-performing kirkland minoxidil brand in July 2026, moving 120,000 units across 2 ASINs for 55.6% of Top 10 volume. Rogaine follows with 68,000 units (31.5%), ahead of KIRKLAND on 20,000 units (9.3%).
With 4 brands splitting the Top 10 and 96.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.25 to $88.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nutrafol
2 ASINs in Top 10
55.6%
Units
120K
Revenue
$10.6M
Avg. price
$88.00
B07QZ5CTTF
$88.00·★4.1·15.6K revsNutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold90KB00LTZEEGQ
$88.00·★3.9·5.8K revsNutrafol Men Hair Growth Supplements, Ages 18-49, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold30K
Rogaine
5 ASINs in Top 10
31.5%
Units
68K
Revenue
$2.8M
Avg. price
$37.87
B0012BNVE8
$49.97·★4.2·28.7K revsMen's Rogaine 5% Minoxidil Topical Foam, Unscented, 3 Mo Supply, 3x 2.11 Oz | Hair Regrowth Foam, Topical Hair Loss Treatment for Men, Regrow Fuller, Thicker Hair, Unscented, Aerosol, 3-Month Supply
Units sold30KB0000Y8H3S
$49.97·★4.2·13.4K revsMen's Rogaine Extra Strength 5% Minoxidil Topical Solution, 3 x 2 fl. oz | Hair Loss & Regrowth Topical Treatment for Men, Unscented, Follicle Booster Liquid, 3-Month Supply
Units sold10KB00M6I5SMY
$29.97·★4.1·31.7K revsWomen's Rogaine 5% Minoxidil Foam, 2-Month Supply, 2.11 oz | Topical Once-A-Day Hair Loss Treatment, Regrow Fuller Thicker Hair, Unscented
Units sold10KB00M6I5SNI
$44.97·★4.1·31.7K revsWomen's Rogaine Hair Growth Foam, 5% Topical Minoxidil, 4 Mo, 2x 2.11 Oz | Once-a-Day Hair Loss Treatment for Women, Regrow Fuller, Thicker Hair, Unscented, 4-Month Supply
Units sold10KB0DHSRJJ6H
$14.49·★4.2·1.6K revsRogaine Men's Thickening 2 in 1 Shampoo + Conditioner, Hair Thickening Shampoo & Conditioner with Rosemary Oil, Keratin & Citric Acid Leaves Hair Visibly Thicker, Not Minoxidil, 8.4 fl. oz
Units sold8K
KIRKLAND
2 ASINs in Top 10
9.3%
Units
20K
Revenue
$292.9K
Avg. price
$14.25
B0CP6LXPLK
$15.59·★4.4·1.4K revsMinoxidil Liquid Extra Strength Hair Regrowth Treatment for Men, 5% Topical Solution, 6 Months Supply - Dropper Applicator and Bonus Free Instructional Guide Included
Units sold10KB0FPFMT1MS
$12.90·★4.4·135 revsKIRKLAND Minoxidil for Men Liquid, Extra Strength Hair Regrowth Treatment 5%, 6 Months Supply - Upgraded Dropper Applicator and Bonus Free Guide Included
Units sold10K
Trending Kirkland Minoxidil Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B00M6I5SMY booked 10K units at $29.97, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00M6I5SMY
Women's Rogaine 5% Minoxidil Foam, 2-Month Supply, 2.11 oz | Topical Once-A-Day Hair Loss Treatment, Regrow Fuller Thicker Hair, Unscented
Price
$29.97
Rating
4.1
Reviews
31.7K
Latest month sales
B0FPLWRD1Y
Minoxidil for Men and Women, Hair Growth Serum with Biotin, Rosemary and Batana for Hair Beard Regrowth Treatments Extra Strength Hair Loss Solution, Clinically Proven to Regrow Thicker, 60ML
Price
$12.74
Rating
4.5
Reviews
246
Latest month sales
B0DHSRJJ6H
Rogaine Men's Thickening 2 in 1 Shampoo + Conditioner, Hair Thickening Shampoo & Conditioner with Rosemary Oil, Keratin & Citric Acid Leaves Hair Visibly Thicker, Not Minoxidil, 8.4 fl. oz
Unlock to view ASIN details and product titles
Price
$14.49
Rating
4.2
Reviews
1.6K
Latest month sales
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