Kirby Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Kirby sales on Amazon US totaled 15,150 units in July 2026 (▼ 23.1% vs. the prior month), generating an estimated $531,744 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.8% of unit volume and 66.4% of revenue, while a typical listing is priced at $27.29. The keyword itself pulled 27,818 Amazon queries over the same period (▼ 5.5% MoM).

Zooming out to the 12-month window ending July 2026, the kirby Top 50 moved 253,000 units and $9,753,482 in cumulative sales — an average of 21,083 units and $812,790 per month. Monthly throughput topped out at 51,900 units in December 2025 and dipped to 13,600 in August 2025, leaving the latest reading 11.4% higher than August 2025.

253KTotal units sold · Last 12 months
$9.8MTotal revenue · Last 12 months
27.8K▼ 5.5% MoM
Monthly search volume
$27.29Avg. price · July 2026

Kirby Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales13.6K
Revenue$342.7K

2025/09

Sales14.3K
Revenue$439.3K

2025/10

Sales16.5K
Revenue$540.6K

2025/11

Sales48.6K
Revenue$2.4M

2025/12

Sales51.9K
Revenue$2.3M

2026/01

Sales14.3K
Revenue$448.3K

2026/02

Sales14.8K
Revenue$453.7K

2026/03

Sales14.8K
Revenue$417.6K

2026/04

Sales14.6K
Revenue$464.6K

2026/05

Sales14.7K
Revenue$687K

2026/06

Sales19.7K
Revenue$807.1K
15.2K

2026/07

Sales15.2K
Revenue$531.7K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

15.2K

▼ 23.1% MoM

Monthly Revenue 2026/07

$531.7K

▼ 34.5% MoM

Top 10 Market Share 2026/07

56.8%

See the Top 10 ASINs driving 56.8% of sales

Kirby Market Share & Sales Concentration on Amazon US — July 2026

The most-sold kirby listing on Amazon US in July 2026 is ASIN B01FI3FGCU (Brand: Kirby), which sold 2,000 units at $23.46 apiece — equal to 13.2% of every unit tracked in this report.

The Top 10 ASINs account for 8,600 units and $353,150 in July 2026 — 56.8% of unit volume and 66.4% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Kirby' on Amazon

July 2026
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56.8% Volume Share 8.6K units sold
66.4% Revenue Share $353.1K estimated
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Top 5 Volume Share breakdown

B01FI3FGCU 13.2%
B0GTWSJ5BW 13.2%
B008MNW5P0 6.6%
B0FN13VMCC 6.6%
B00ZOLEXNA 4.0%
Others 56.4%
#1
Kirby Micron Magic Plus HEPA Filter Bags 6-Pack | Part #204814 | Compatible with F-Style & Twist-Style Vacuums

B01FI3FGCU

Kirby Micron Magic Plus HEPA Filter Bags 6-Pack | Part #204814 | Compatible with F-Style & Twist-Style Vacuums

$23.46· 4.8·10.8K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$47.4K

latest month

Monthly Trend

12-month trend

#2
Yoshi™ and the Mysterious Book

B0GTWSJ5BW

Yoshi™ and the Mysterious Book

$69.00· 4.7·314 reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$138K

latest month

Monthly Trend

12-month trend

#3
Kirby Vacuum Belt 3-Pack | Genuine OEM Replacement Part #301291G | Compatible with All Kirby Upright Vacuum Models

B008MNW5P0

Kirby Vacuum Belt 3-Pack | Genuine OEM Replacement Part #301291G | Compatible with All Kirby Upright Vacuum Models

$5.99· 4.8·9.3K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$6.1K

latest month

Monthly Trend

12-month trend

#4
Kirby Air Riders for Nintendo Switch 2

B0FN13VMCC

Kirby Air Riders for Nintendo Switch 2

$69.99· 4.8·769 reviews
Monthly Sales

1K

▼ 75.0%

vs. prior month

Revenue

$69.5K

latest month

Monthly Trend

12-month trend

#5
Little Buddy Kirby Adventure All Star Collection 5.5" Stuffed Plush, Multicolored

B00ZOLEXNA

Little Buddy Kirby Adventure All Star Collection 5.5" Stuffed Plush, Multicolored

$12.88· 4.8·6.1K reviews
Monthly Sales

600

▼ 14.3%

vs. prior month

Revenue

$7.9K

latest month

Monthly Trend

12-month trend

#6
Club Mocchi Mocchi Kirby Sleeping Kirby Collectible Plush - 6 Inch | Officially Licensed Kirby Toys, Soft and Squishy, Gaming Gifts, Game Room Decor, Video Game Collectibles, Ages 3 Years+

B08X1XWVDT

Club Mocchi Mocchi Kirby Sleeping Kirby Collectible Plush - 6 Inch | Officially Licensed Kirby Toys, Soft and Squishy, Gaming Gifts, Game Room Decor, Video Game Collectibles, Ages 3 Years+

$17.99· 4.8·4.1K reviews
Monthly Sales

400

▲ 0.0%

vs. prior month

Revenue

$7.2K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Kirby Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Nintendo is the best-performing kirby brand in July 2026, moving 4,200 units across 5 ASINs for 48.8% of Top 10 volume. Kirby follows with 3,000 units (34.9%), ahead of Little Buddy on 600 units (7.0%).

With 5 brands splitting the Top 10 and 90.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.88 to $65.74, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

48.8%
34.9%
9.3%
Nintendo
Kirby
Little Buddy
Other brands
1

Nintendo

5 ASINs in Top 10

48.8%

Units

4.2K

Revenue

$282K

Avg. price

$65.74

  • Yoshi™ and the Mysterious Book

    B0GTWSJ5BW

    $69.00·4.7·314 revs

    Yoshi™ and the Mysterious Book

    Units sold2K
  • Kirby Air Riders for Nintendo Switch 2

    B0FN13VMCC

    $69.99·4.8·769 revs

    Kirby Air Riders for Nintendo Switch 2

    Units sold1K
  • Kirby’s Return to Dream Land™ Deluxe - Nintendo Switch

    B0BF7XR94T

    $50.70·4.8·2.3K revs

    Kirby’s Return to Dream Land™ Deluxe - Nintendo Switch

    Units sold400
  • Kirby’s Return to Dream Land Deluxe - Nintendo Switch [Digital Code]

    B0BLP8D8XN

    $59.99·4.8·140 revs

    Kirby’s Return to Dream Land Deluxe - Nintendo Switch [Digital Code]

    Units sold400
  • Kirby™ and the Forgotten Land – Nintendo Switch™ 2 Edition + Star-Crossed World

    B0F66GWKZS

    $79.00·4.8·344 revs

    Kirby™ and the Forgotten Land – Nintendo Switch™ 2 Edition + Star-Crossed World

    Units sold400
2

Kirby

2 ASINs in Top 10

34.9%

Units

3K

Revenue

$53.5K

Avg. price

$14.73

  • Kirby Micron Magic Plus HEPA Filter Bags 6-Pack | Part #204814 | Compatible with F-Style & Twist-Style Vacuums

    B01FI3FGCU

    $23.46·4.8·10.8K revs

    Kirby Micron Magic Plus HEPA Filter Bags 6-Pack | Part #204814 | Compatible with F-Style & Twist-Style Vacuums

    Units sold2K
  • Kirby Vacuum Belt 3-Pack | Genuine OEM Replacement Part #301291G | Compatible with All Kirby Upright Vacuum Models

    B008MNW5P0

    $5.99·4.8·9.3K revs

    Kirby Vacuum Belt 3-Pack | Genuine OEM Replacement Part #301291G | Compatible with All Kirby Upright Vacuum Models

    Units sold1K
3

Little Buddy

1 ASIN in Top 10

7.0%

Units

600

Revenue

$7.9K

Avg. price

$12.88

  • Little Buddy Kirby Adventure All Star Collection 5.5" Stuffed Plush, Multicolored

    B00ZOLEXNA

    $12.88·4.8·6.1K revs

    Little Buddy Kirby Adventure All Star Collection 5.5" Stuffed Plush, Multicolored

    Units sold600

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