Kirby Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Kirby sales on Amazon US totaled 20,000 units in July 2026 (▼ 25.5% vs. the prior month), generating an estimated $656,224 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.0% of unit volume and 67.1% of revenue, while a typical listing is priced at $27.95. The keyword itself pulled 28,180 Amazon queries over the same period (▲ 1.1% MoM).
Zooming out to the 12-month window ending July 2026, the kirby Top 50 moved 303,200 units and $12,880,796 in cumulative sales — an average of 25,267 units and $1,073,400 per month. Monthly throughput topped out at 68,750 units in November 2025 and dipped to 13,250 in August 2025, leaving the latest reading 50.9% higher than August 2025.
Kirby Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
20K
▼ 25.5% MoM
Monthly Revenue 2026/07
$656.2K
▼ 42.4% MoM
Top 10 Market Share 2026/07
64.0%
Kirby Market Share & Sales Concentration on Amazon US — July 2026
The most-sold kirby listing on Amazon US in July 2026 is ASIN B0FJ49G284 (Brand: LEGO), which sold 4,000 units at $14.99 apiece — equal to 20.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 12,800 units and $440,244 in July 2026 — 64.0% of unit volume and 67.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Kirby' on Amazon
July 2026




![Kirby Air Riders Standard - Nintendo Switch 2 [Digital Code] (ASIN B0FPNLT2WX), rank #6 by monthly sales volume for 'Kirby' on Amazon](https://m.media-amazon.com/images/I/719QJPJO8gL._AC_UY512_.jpg)




Is 64.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0FJ49G284
LEGO Birthday Party Cake - Building Toy for Boys & Girls, Ages 7+ - Birthday Decoration with 10 Candle Accessories - Craft for Kids - 40815
4K
▲ 33.3%vs. prior month
$60K
latest month
12-month trend

B01FI3FGCU
Kirby Micron Magic Plus HEPA Filter Bags 6-Pack | Part #204814 | Compatible with F-Style & Twist-Style Vacuums
2K
▲ 0.0%vs. prior month
$47.4K
latest month
12-month trend

B0GTWSJ5BW
Yoshi™ and the Mysterious Book
2K
▼ 33.3%vs. prior month
$138K
latest month
12-month trend

B008MNW5P0
Kirby Vacuum Belt 3-Pack | Genuine OEM Replacement Part #301291G | Compatible with All Kirby Upright Vacuum Models
1K
▲ 0.0%vs. prior month
$6.1K
latest month
12-month trend

B0FN13VMCC
Kirby Air Riders for Nintendo Switch 2
1K
▼ 75.0%vs. prior month
$69.5K
latest month
12-month trend
![Kirby Air Riders Standard - Nintendo Switch 2 [Digital Code]](https://m.media-amazon.com/images/I/719QJPJO8gL._AC_UY512_.jpg)
B0FPNLT2WX
Kirby Air Riders Standard - Nintendo Switch 2 [Digital Code]
1K
▼ 75.0%vs. prior month
$70K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Kirby Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nintendo is the best-performing kirby brand in July 2026, moving 4,400 units across 4 ASINs for 34.4% of Top 10 volume. LEGO follows with 4,000 units (31.3%), ahead of Kirby on 3,000 units (23.4%).
With 6 brands splitting the Top 10 and 89.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.71 to $72.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nintendo
4 ASINs in Top 10
34.4%
Units
4.4K
Revenue
$309.1K
Avg. price
$72.00

B0GTWSJ5BW
$69.00·★4.7·322 revsYoshi™ and the Mysterious Book
Units sold2K
B0FN13VMCC
$69.99·★4.8·773 revsKirby Air Riders for Nintendo Switch 2
Units sold1K![Kirby Air Riders Standard - Nintendo Switch 2 [Digital Code]](https://m.media-amazon.com/images/I/719QJPJO8gL._AC_UY512_.jpg)
B0FPNLT2WX
$69.99·★4.5·64 revsKirby Air Riders Standard - Nintendo Switch 2 [Digital Code]
Units sold1K
B0F66GWKZS
$79.00·★4.8·345 revsKirby™ and the Forgotten Land – Nintendo Switch™ 2 Edition + Star-Crossed World
Units sold400
LEGO
1 ASIN in Top 10
31.3%
Units
4K
Revenue
$60K
Avg. price
$14.99

B0FJ49G284
$14.99·★4.9·77 revsLEGO Birthday Party Cake - Building Toy for Boys & Girls, Ages 7+ - Birthday Decoration with 10 Candle Accessories - Craft for Kids - 40815
Units sold4K
Kirby
2 ASINs in Top 10
23.4%
Units
3K
Revenue
$53.5K
Avg. price
$14.71

B01FI3FGCU
$23.44·★4.8·10.8K revsKirby Micron Magic Plus HEPA Filter Bags 6-Pack | Part #204814 | Compatible with F-Style & Twist-Style Vacuums
Units sold2K
B008MNW5P0
$5.99·★4.8·9.3K revsKirby Vacuum Belt 3-Pack | Genuine OEM Replacement Part #301291G | Compatible with All Kirby Upright Vacuum Models
Units sold1K
Trending Kirby Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B08X1XWVDT booked 400 units at $24.81, with ▲ 0.0% MoM change. On the growth side, B08PVGJM58 leads positive momentum with ▲ 200.0% MoM growth on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B08X1XWVDT
Club Mocchi Mocchi Kirby Sleeping Kirby Collectible Plush - 6 Inch | Officially Licensed Kirby Toys, Soft and Squishy, Gaming Gifts, Game Room Decor, Video Game Collectibles, Ages 3 Years+
Price
$24.81
Rating
4.8
Reviews
4.1K
Latest month sales

B0FP17R4J8
50pcs Kirby Game Stickers for Kids, Cool Waterproof Vinyl Decal for Teen Adult Boy Laptop, Travel Case, Phone, Bike, Water Bottle, Guitar, Computer, Skateboard (Black)
Price
$6.99
Rating
4.8
Reviews
115
Latest month sales

B08PVGJM58
15 Pack Micron Magic Vacuum Bags Compatible with Kirby Vacuums Part 204814 | Filter Plus Bags Fit for Kirby Avalir Sentria Ultimate G Series Models, Twist-Style Replaces 204811 205811 by Cabiclean
Unlock to view ASIN details and product titles
Price
$23.99
Rating
4.9
Reviews
434
Latest month sales
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