Kirby Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Kirby sales on Amazon US totaled 15,150 units in July 2026 (▼ 23.1% vs. the prior month), generating an estimated $531,744 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.8% of unit volume and 66.4% of revenue, while a typical listing is priced at $27.29. The keyword itself pulled 27,818 Amazon queries over the same period (▼ 5.5% MoM).
Zooming out to the 12-month window ending July 2026, the kirby Top 50 moved 253,000 units and $9,753,482 in cumulative sales — an average of 21,083 units and $812,790 per month. Monthly throughput topped out at 51,900 units in December 2025 and dipped to 13,600 in August 2025, leaving the latest reading 11.4% higher than August 2025.
Kirby Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
15.2K
▼ 23.1% MoM
Monthly Revenue 2026/07
$531.7K
▼ 34.5% MoM
Top 10 Market Share 2026/07
56.8%
Kirby Market Share & Sales Concentration on Amazon US — July 2026
The most-sold kirby listing on Amazon US in July 2026 is ASIN B01FI3FGCU (Brand: Kirby), which sold 2,000 units at $23.46 apiece — equal to 13.2% of every unit tracked in this report.
The Top 10 ASINs account for 8,600 units and $353,150 in July 2026 — 56.8% of unit volume and 66.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Kirby' on Amazon
July 2026






![Kirby’s Return to Dream Land Deluxe - Nintendo Switch [Digital Code] (ASIN B0BLP8D8XN), rank #8 by monthly sales volume for 'Kirby' on Amazon](https://m.media-amazon.com/images/I/81R3yDEuftL._AC_UY512_.jpg)


Is 56.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B01FI3FGCU
Kirby Micron Magic Plus HEPA Filter Bags 6-Pack | Part #204814 | Compatible with F-Style & Twist-Style Vacuums
2K
▲ 0.0%vs. prior month
$47.4K
latest month
12-month trend

B0GTWSJ5BW
Yoshi™ and the Mysterious Book
2K
▼ 33.3%vs. prior month
$138K
latest month
12-month trend

B008MNW5P0
Kirby Vacuum Belt 3-Pack | Genuine OEM Replacement Part #301291G | Compatible with All Kirby Upright Vacuum Models
1K
▲ 0.0%vs. prior month
$6.1K
latest month
12-month trend

B0FN13VMCC
Kirby Air Riders for Nintendo Switch 2
1K
▼ 75.0%vs. prior month
$69.5K
latest month
12-month trend

B00ZOLEXNA
Little Buddy Kirby Adventure All Star Collection 5.5" Stuffed Plush, Multicolored
600
▼ 14.3%vs. prior month
$7.9K
latest month
12-month trend

B08X1XWVDT
Club Mocchi Mocchi Kirby Sleeping Kirby Collectible Plush - 6 Inch | Officially Licensed Kirby Toys, Soft and Squishy, Gaming Gifts, Game Room Decor, Video Game Collectibles, Ages 3 Years+
400
▲ 0.0%vs. prior month
$7.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Kirby Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nintendo is the best-performing kirby brand in July 2026, moving 4,200 units across 5 ASINs for 48.8% of Top 10 volume. Kirby follows with 3,000 units (34.9%), ahead of Little Buddy on 600 units (7.0%).
With 5 brands splitting the Top 10 and 90.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.88 to $65.74, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nintendo
5 ASINs in Top 10
48.8%
Units
4.2K
Revenue
$282K
Avg. price
$65.74

B0GTWSJ5BW
$69.00·★4.7·314 revsYoshi™ and the Mysterious Book
Units sold2K
B0FN13VMCC
$69.99·★4.8·769 revsKirby Air Riders for Nintendo Switch 2
Units sold1K
B0BF7XR94T
$50.70·★4.8·2.3K revsKirby’s Return to Dream Land™ Deluxe - Nintendo Switch
Units sold400![Kirby’s Return to Dream Land Deluxe - Nintendo Switch [Digital Code]](https://m.media-amazon.com/images/I/81R3yDEuftL._AC_UY512_.jpg)
B0BLP8D8XN
$59.99·★4.8·140 revsKirby’s Return to Dream Land Deluxe - Nintendo Switch [Digital Code]
Units sold400
B0F66GWKZS
$79.00·★4.8·344 revsKirby™ and the Forgotten Land – Nintendo Switch™ 2 Edition + Star-Crossed World
Units sold400
Kirby
2 ASINs in Top 10
34.9%
Units
3K
Revenue
$53.5K
Avg. price
$14.73

B01FI3FGCU
$23.46·★4.8·10.8K revsKirby Micron Magic Plus HEPA Filter Bags 6-Pack | Part #204814 | Compatible with F-Style & Twist-Style Vacuums
Units sold2K
B008MNW5P0
$5.99·★4.8·9.3K revsKirby Vacuum Belt 3-Pack | Genuine OEM Replacement Part #301291G | Compatible with All Kirby Upright Vacuum Models
Units sold1K
Little Buddy
1 ASIN in Top 10
7.0%
Units
600
Revenue
$7.9K
Avg. price
$12.88

B00ZOLEXNA
$12.88·★4.8·6.1K revsLittle Buddy Kirby Adventure All Star Collection 5.5" Stuffed Plush, Multicolored
Units sold600
Trending Kirby Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FP17R4J8 booked 400 units at $6.99, with ▲ 33.3% MoM change. On the growth side, B00KJ002MM leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B07PL78VTS close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0FP17R4J8
50pcs Kirby Game Stickers for Kids, Cool Waterproof Vinyl Decal for Teen Adult Boy Laptop, Travel Case, Phone, Bike, Water Bottle, Guitar, Computer, Skateboard (Black)
Price
$6.99
Rating
4.8
Reviews
114
Latest month sales

B00KJ002MM
Genuine Kirby Pet Owners Foaming Carpet Shampoo (Lavender Scented)- 1 Gallon - Kirby Part #237507S. Use with SE2 Sentria
Price
$31.71
Rating
4.7
Reviews
4.2K
Latest month sales

B07PL78VTS
Little Buddy 1709 Kirby Jumping Pose Dangler Plush, 4"
Unlock to view ASIN details and product titles
Price
$13.95
Rating
4.7
Reviews
153
Latest month sales
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