Kettlebell Sets Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Kettlebell Sets sales on Amazon US totaled 40,200 units in July 2026 (▼ 7.5% vs. the prior month), generating an estimated $2,303,650 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.7% of unit volume and 54.4% of revenue, while a typical listing is priced at $63.53. The keyword itself pulled 44,769 Amazon queries over the same period (▼ 3.7% MoM).
Zooming out to the 12-month window ending July 2026, the kettlebell sets Top 50 moved 412,850 units and $23,160,716 in cumulative sales — an average of 34,404 units and $1,930,060 per month. Monthly throughput topped out at 51,150 units in December 2025 and dipped to 16,100 in May 2026, leaving the latest reading 33.1% higher than August 2025.
Kettlebell Sets Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
40.2K
▼ 7.5% MoM
Monthly Revenue 2026/07
$2.3M
▼ 5.8% MoM
Top 10 Market Share 2026/07
59.7%
Kettlebell Sets Market Share & Sales Concentration on Amazon US — July 2026
The most-sold kettlebell sets listing on Amazon US in July 2026 is ASIN B07F1ZB48H (Brand: Amazon Basics), which sold 5,000 units at $20.58 apiece — equal to 12.4% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 24,000 units and $1,253,680 in July 2026 — 59.7% of unit volume and 54.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Kettlebell Sets' on Amazon
July 2026
Is 59.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07F1ZB48H
Amazon Basics Vinyl Kettlebell
5K
▲ 0.0%vs. prior month
$108.1K
latest month
12-month trend
B0731DWW5K
Amazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
4K
▼ 33.3%vs. prior month
$136.9K
latest month
12-month trend
B0DB1FDJ9C
Adjustable dumbbell set,20/35/45/55/70/90lbs Free Weights set with upgraded nut, 5 in 1 Weight Set Used as Kettlebells, Barbell, Push up Stand, Fitness Exercise for Home Gym Suitable Men/Women
4K
▲ 0.0%vs. prior month
$298.9K
latest month
12-month trend
B0731FCS7T
Amazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
4K
▼ 20.0%vs. prior month
$186.5K
latest month
12-month trend
B09WZN4FD2
KETTLE GRYP Dumbbell to Kettlebell Grip Converter Handle Made in USA, Black | Shark Tank Featured, the Original Adapter Attachment for Strength Training, Patented Design Securely Holds Weights up to 55lb
2K
▲ 0.0%vs. prior month
$69.9K
latest month
12-month trend
B071WSFSGC
Amazon Basics Adjustable Dumbbell Hand Weight Set with Storage Case, Portable, Secure, 38 Pounds, Black
1K
▲ 0.0%vs. prior month
$47.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Kettlebell Sets Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing kettlebell sets brand in July 2026, moving 16,000 units across 6 ASINs for 66.7% of Top 10 volume. FITPLAM follows with 4,000 units (16.7%), ahead of Kettle Gryp on 2,000 units (8.3%).
With 5 brands splitting the Top 10 and 91.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $34.95 to $79.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
6 ASINs in Top 10
66.7%
Units
16K
Revenue
$649K
Avg. price
$53.07
B07F1ZB48H
$20.58·★4.7·18K revsAmazon Basics Vinyl Kettlebell
Units sold5KB0731DWW5K
$40.79·★4.8·28.2K revsAmazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
Units sold4KB0731FCS7T
$45.59·★4.8·28.2K revsAmazon Basics Cast Iron Kettlebell for Strength Training, Textured Wide Handle, Black
Units sold4KB071WSFSGC
$49.49·★4.6·10.1K revsAmazon Basics Adjustable Dumbbell Hand Weight Set with Storage Case, Portable, Secure, 38 Pounds, Black
Units sold1KB07F1RGZTH
$51.27·★4.7·18K revsAmazon Basics Vinyl Kettlebell
Units sold1KB07G2MTKHJ
$110.69·★4.7·1.2K revsAmazon Basics Neoprene Dumbbell Hand Weights for Exercise and Muscle Toning
Units sold1K
FITPLAM
1 ASIN in Top 10
16.7%
Units
4K
Revenue
$298.9K
Avg. price
$79.99
B0DB1FDJ9C
$79.99·★4.2·1.3K revsAdjustable dumbbell set,20/35/45/55/70/90lbs Free Weights set with upgraded nut, 5 in 1 Weight Set Used as Kettlebells, Barbell, Push up Stand, Fitness Exercise for Home Gym Suitable Men/Women
Units sold4K
Kettle Gryp
1 ASIN in Top 10
8.3%
Units
2K
Revenue
$69.9K
Avg. price
$34.95
B09WZN4FD2
$34.95·★4.5·1.5K revsKETTLE GRYP Dumbbell to Kettlebell Grip Converter Handle Made in USA, Black | Shark Tank Featured, the Original Adapter Attachment for Strength Training, Patented Design Securely Holds Weights up to 55lb
Units sold2K
Trending Kettlebell Sets Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07F1RGZTH booked 1K units at $51.27, with ▲ 66.7% MoM change. On the growth side, B078SPC2VY leads positive momentum with ▲ 300.0% MoM growth on 400 units, with B0FKLG78NH close behind at ▲ 300.0% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07F1RGZTH
Amazon Basics Vinyl Kettlebell
Price
$51.27
Rating
4.7
Reviews
18K
Latest month sales
B078SPC2VY
CAP Barbell Cast Iron Kettlebell - Singles and Sets, Multiple Weight Choices
Price
$193.99
Rating
4.7
Reviews
2.7K
Latest month sales
B0FKLG78NH
Soft Kettlebell, Safe Strength Training Kettle bell,Cushioned Impact Weight | Resistant Base and Anti-Slip Grip Weight, Kettlebells Set for Home Workouts and Men/Women/Beginners,With Non-slip Gloves
Unlock to view ASIN details and product titles
Price
$25.99
Rating
4.7
Reviews
141
Latest month sales
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