Keroppi Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Keroppi sales on Amazon US totaled 7,350 units in July 2026 (▼ 14.5% vs. the prior month), generating an estimated $115,500 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.9% of unit volume and 79.5% of revenue, while a typical listing is priced at $18.49. The keyword itself pulled 9,986 Amazon queries over the same period (▼ 4.2% MoM).
Zooming out to the 12-month window ending July 2026, the keroppi Top 50 moved 117,800 units and $2,243,508 in cumulative sales — an average of 9,817 units and $186,959 per month. Monthly throughput topped out at 14,500 units in February 2026 and dipped to 3,150 in August 2025, leaving the latest reading 133.3% higher than August 2025.
Keroppi Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
7.3K
▼ 14.5% MoM
Monthly Revenue 2026/07
$115.5K
▼ 22.1% MoM
Top 10 Market Share 2026/07
78.9%
Keroppi Market Share & Sales Concentration on Amazon US — July 2026
The most-sold keroppi listing on Amazon US in July 2026 is ASIN B0FJFV4PQN (Brand: POP MART), which sold 1,000 units at $19.99 apiece — equal to 13.6% of every unit tracked in this report.
The Top 10 ASINs account for 5,800 units and $91,769 in July 2026 — 78.9% of unit volume and 79.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Keroppi' on Amazon
July 2026
Is 78.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0FJFV4PQN
POP MART THE Monster Pin for Love Blind Box (A–M) Single Box | Mini Labubu Doll Blind Box Mystery Box Keychain – Vinyl Plush Pendant, Bag Charms, Holiday & Birthday Gift for Kids
1K
▼ 50.0%vs. prior month
$23K
latest month
12-month trend
B09SP7WW77
Lip Smacker Sanrio Hello Kitty & Friends Pack - 10 Moisturizing Lip Balms, Hydrating & Protecting - Cruelty-Free
1K
▲ 0.0%vs. prior month
$7.9K
latest month
12-month trend
B0GVW6FMZ4
Sonix x Sanrio Blind Box Peekers - Pompompurin | Hello Kitty & Friends Adhesive Decorative Figures
900
▼ 10.0%vs. prior month
$9.7K
latest month
12-month trend
B0GFPJYSZY
Hello Kitty® and Friends 25 Mini Erasers, Includes Cute Sanrio Erasers with My Melody, Cinnamoroll, Keroppi, Chococat, Pompompurin & More, Kawaii Sanrio Merch, Office & School Supplies
800
▲ 33.3%vs. prior month
$4.8K
latest month
12-month trend
B09YJ1WP6J
Monopoly: Hello Kitty and Friends, Buy, Sell, Trade Buildings from The Animated Series, Featuring My Melody, Badtz-Maru, Keroppi, Classic Monopoly Game, Officially-Licensed Hello Kitty Merchandise
700
▲ 133.3%vs. prior month
$21.9K
latest month
12-month trend
B085HXQWLB
Anime Frog Coin Purse, Plush Cosplay Wallet for Party Gift (Frog)
400
▲ 0.0%vs. prior month
$3.2K
latest month
12-month trend
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Best Keroppi Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
POP MART is the best-performing keroppi brand in July 2026, moving 1,000 units across 1 ASIN for 17.2% of Top 10 volume. Lip Smacker follows with 1,000 units (17.2%), ahead of Sonix on 900 units (15.5%).
Volume is spread across 10 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.81 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
POP MART
1 ASIN in Top 10
17.2%
Units
1K
Revenue
$23K
Avg. price
$19.99
B0FJFV4PQN
$19.99·★4.6·2.1K revsPOP MART THE Monster Pin for Love Blind Box (A–M) Single Box | Mini Labubu Doll Blind Box Mystery Box Keychain – Vinyl Plush Pendant, Bag Charms, Holiday & Birthday Gift for Kids
Units sold1K
Lip Smacker
1 ASIN in Top 10
17.2%
Units
1K
Revenue
$7.9K
Avg. price
$7.81
B09SP7WW77
$7.81·★4.8·40.4K revsLip Smacker Sanrio Hello Kitty & Friends Pack - 10 Moisturizing Lip Balms, Hydrating & Protecting - Cruelty-Free
Units sold1K
Sonix
1 ASIN in Top 10
15.5%
Units
900
Revenue
$9.7K
Avg. price
$14.99
B0GVW6FMZ4
$14.99·★4.6·116 revsSonix x Sanrio Blind Box Peekers - Pompompurin | Hello Kitty & Friends Adhesive Decorative Figures
Units sold900
Trending Keroppi Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GNT4WGTZ booked 200 units at $17.99, with ▲ 0.0% MoM change. On the growth side, B09YJ1WP6J leads positive momentum with ▲ 133.3% MoM growth on 700 units, with B0FLJNN3Z7 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GNT4WGTZ
Hello Kitty Stars and Patched Hearts Apples Cherries Daisies T-Shirt
Price
$17.99
Rating
4.6
Reviews
32
Latest month sales
B09YJ1WP6J
Monopoly: Hello Kitty and Friends, Buy, Sell, Trade Buildings from The Animated Series, Featuring My Melody, Badtz-Maru, Keroppi, Classic Monopoly Game, Officially-Licensed Hello Kitty Merchandise
Price
$34.97
Rating
4.8
Reviews
1.1K
Latest month sales
B0FLJNN3Z7
100PCS My Melody and Kuromi Stickers, Hello Kitty Stickers Pompompurin Keroppi Sticker, Cute Sanrio Sticker Japanese Kawaii Decals
Unlock to view ASIN details and product titles
Price
$6.99
Rating
4.5
Reviews
49
Latest month sales
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