Journaling Notebooks Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Journaling Notebooks sales on Amazon US totaled 367,000 units in July 2026 (▲ 70.8% vs. the prior month), generating an estimated $3,044,150 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.4% of unit volume and 61.4% of revenue, while a typical listing is priced at $9.94. The keyword itself pulled 46,656 Amazon queries over the same period (▲ 15.4% MoM).
Zooming out to the 12-month window ending July 2026, the journaling notebooks Top 50 moved 2,992,000 units and $27,596,174 in cumulative sales — an average of 249,333 units and $2,299,681 per month. Monthly throughput topped out at 723,100 units in August 2025 and dipped to 121,500 in May 2026, leaving the latest reading 49.2% lower than August 2025.
Journaling Notebooks Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
367K
▲ 70.8% MoM
Monthly Revenue 2026/07
$3M
▲ 60.2% MoM
Top 10 Market Share 2026/07
65.4%
Journaling Notebooks Market Share & Sales Concentration on Amazon US — July 2026
The most-sold journaling notebooks listing on Amazon US in July 2026 is ASIN B082PN4X5J (Brand: Sharpie), which sold 50,000 units at $9.99 apiece — equal to 13.6% of every unit tracked in this report.
The Top 10 ASINs account for 240,000 units and $1,869,400 in July 2026 — 65.4% of unit volume and 61.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Journaling Notebooks' on Amazon
July 2026
Is 65.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B082PN4X5J
Sharpie Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies
50K
▲ 25.0%vs. prior month
$599.5K
latest month
12-month trend
B00006IDM7
Mead Composition Notebook, Wide Ruled Paper, 7.5" x 9.75", 100 Sheets, Black Marble (09910)
50K
▲ 733.3%vs. prior month
$99.5K
latest month
12-month trend
B00D3OR58A
Oxford Spiral Notebook 6 Pack, 1 Subject, College Ruled Paper, 8 x 10-1/2 Inch, Color Assortment Design May Vary (65007)
20K
▲ 0.0%vs. prior month
$177.2K
latest month
12-month trend
B003O2RXUQ
Five Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Black (72081)
20K
▲ 100.0%vs. prior month
$139.4K
latest month
12-month trend
B00LT54P06
Mead Primary Journal Creative Story Tablet Composition Notebook, 7.5" x 9.75", Grades K-2, 100 Sheets, Blue (09554)
20K
▲ 1900.0%vs. prior month
$85.8K
latest month
12-month trend
B00P9U2EIM
Mead Spiral Notebook, 6 Pack, 1 Subject, Wide Ruled Paper, 7-1/2" x 10-1/2", 70 Sheets per Notebook, Colors Will Vary (930201-ECM25)
20K
▲ 185.7%vs. prior month
$167.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Journaling Notebooks Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Mead is the best-performing journaling notebooks brand in July 2026, moving 110,000 units across 5 ASINs for 45.8% of Top 10 volume. Sharpie follows with 50,000 units (20.8%), ahead of Oxford on 20,000 units (8.3%).
With 6 brands splitting the Top 10 and 75.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.08 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Mead
5 ASINs in Top 10
45.8%
Units
110K
Revenue
$577.5K
Avg. price
$7.08
B00006IDM7
$1.99·★4.8·15.6K revsMead Composition Notebook, Wide Ruled Paper, 7.5" x 9.75", 100 Sheets, Black Marble (09910)
Units sold50KB00LT54P06
$3.59·★4.8·5.1K revsMead Primary Journal Creative Story Tablet Composition Notebook, 7.5" x 9.75", Grades K-2, 100 Sheets, Blue (09554)
Units sold20KB00P9U2EIM
$9.49·★4.8·9.1K revsMead Spiral Notebook, 6 Pack, 1 Subject, Wide Ruled Paper, 7-1/2" x 10-1/2", 70 Sheets per Notebook, Colors Will Vary (930201-ECM25)
Units sold20KB071NRXVBP
$7.33·★4.8·15.6K revsMead Composition Notebook, Wide Ruled Paper, 7.5" x 9.75", 100 Sheets, Black Marble, 3 Pack (38301)
Units sold10KB0CN3SKN8M
$12.99·★4.7·2.3K revsMead Composition Notebook, Wide Ruled 7.5" x 9.75" Paper, 100 Sheets, Assorted Colors, 6 Pack (950054-ECM)
Units sold10K
Sharpie
1 ASIN in Top 10
20.8%
Units
50K
Revenue
$599.5K
Avg. price
$9.99
B082PN4X5J
$9.99·★4.7·84.2K revsSharpie Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies
Units sold50K
Oxford
1 ASIN in Top 10
8.3%
Units
20K
Revenue
$177.2K
Avg. price
$8.99
B00D3OR58A
$8.99·★4.8·44.5K revsOxford Spiral Notebook 6 Pack, 1 Subject, College Ruled Paper, 8 x 10-1/2 Inch, Color Assortment Design May Vary (65007)
Units sold20K
Trending Journaling Notebooks Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B00LT54P06 booked 20K units at $3.59, with ▲ 1900.0% MoM change. On the growth side, B08KCVRL2V leads positive momentum with ▲ 1400.0% MoM growth on 9K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00LT54P06
Mead Primary Journal Creative Story Tablet Composition Notebook, 7.5" x 9.75", Grades K-2, 100 Sheets, Blue (09554)
Price
$3.59
Rating
4.8
Reviews
5.1K
Latest month sales
B0CN3SKN8M
Mead Composition Notebook, Wide Ruled 7.5" x 9.75" Paper, 100 Sheets, Assorted Colors, 6 Pack (950054-ECM)
Price
$12.99
Rating
4.7
Reviews
2.3K
Latest month sales
B08KCVRL2V
Rosmonde 5 Pack Wide Ruled Composition Notebook, Black Marble Notebooks | Wide Ruled Notebook, 200 Pages (100 Sheets), 9-3/4 x 7-1/2, Hard Cover Notebooks for School, College & Office Supplies
Unlock to view ASIN details and product titles
Price
$14.99
Rating
4.8
Reviews
1.7K
Latest month sales
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