Jig Heads Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Jig Heads sales on Amazon US totaled 14,600 units in July 2026 (▼ 29.0% vs. the prior month), generating an estimated $178,770 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.2% of unit volume and 72.0% of revenue, while a typical listing is priced at $12.55. The keyword itself pulled 18,290 Amazon queries over the same period (▼ 24.6% MoM).
Zooming out to the 12-month window ending July 2026, the jig heads Top 50 moved 109,250 units and $1,389,790 in cumulative sales — an average of 9,104 units and $115,816 per month. Monthly throughput topped out at 20,550 units in June 2026 and dipped to 3,100 in January 2026, leaving the latest reading 44.6% higher than August 2025.
Jig Heads Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
14.6K
▼ 29.0% MoM
Monthly Revenue 2026/07
$178.8K
▼ 28.0% MoM
Top 10 Market Share 2026/07
71.2%
Jig Heads Market Share & Sales Concentration on Amazon US — July 2026
The most-sold jig heads listing on Amazon US in July 2026 is ASIN B00144C25C (Brand: Yamamoto), which sold 4,000 units at $7.99 apiece — equal to 27.4% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 10,400 units and $128,719 in July 2026 — 71.2% of unit volume and 72.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Jig Heads' on Amazon
July 2026









Is 71.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B00144C25C
Yamamoto 5" Senko Soft Stick Bait, 10-Pack, Bass Fishing Soft Plastic Lure, Multiple Colors
4K
▼ 33.3%vs. prior month
$32K
latest month
12-month trend

B08X6Q799C
TRUSCEND Shadtale Easy Catch Soft Fishing Lures with BKK Hooks - Trembly Sinking and Vibrating Swim for More Bites, Pre-Rigged Swimbaits for Bass, Trout, Crappie, Walleye, Freshwater Saltwater Fishing
2K
▼ 33.3%vs. prior month
$31.1K
latest month
12-month trend

B08RJZBT3K
MadBite by KastKing Bladed Jigs Fishing Lures for Bass Fishing | Multi-Color Kits, Irresistible Vibrating Action, Sticky-Sharp Heavy-Wire Needle Point Hooks, Includes Storage Box
1K
▲ 0.0%vs. prior month
$20.2K
latest month
12-month trend

B0010FFKXG
Trout Magnet 82-Piece Neon Fishing Gear Kit, Includes 70 Grub Bodies Trout Bait and 12 Size 8 Hooks
1K
▲ 0.0%vs. prior month
$15K
latest month
12-month trend

B07SQ7H3V3
Lures for Bass Jig Head Soft Swimbait, 6-Pack 6 Colors Plastic Bait for Saltwater/Freshwater Fishing
500
▼ 28.6%vs. prior month
$5K
latest month
12-month trend

B0CTBTPPBH
OJY&DOIIIY Swimbait Jig Heads with Chartreuse Fish Eye, 1/8 3/16 1/4 3/8 1/2oz Jigheads for Freshwater&Saltwater Fishing 15-Pack
400
▼ 33.3%vs. prior month
$4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Jig Heads Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Yamamoto is the best-performing jig heads brand in July 2026, moving 4,000 units across 1 ASIN for 38.5% of Top 10 volume. TRUSCEND follows with 2,000 units (19.2%), ahead of MadBite on 1,000 units (9.6%).
With 10 brands splitting the Top 10 and 67.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $18.69, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Yamamoto
1 ASIN in Top 10
38.5%
Units
4K
Revenue
$32K
Avg. price
$7.99

B00144C25C
$7.99·★4.8·6.4K revsYamamoto 5" Senko Soft Stick Bait, 10-Pack, Bass Fishing Soft Plastic Lure, Multiple Colors
Units sold4K
TRUSCEND
1 ASIN in Top 10
19.2%
Units
2K
Revenue
$31.1K
Avg. price
$15.99

B08X6Q799C
$15.99·★4.5·11.6K revsTRUSCEND Shadtale Easy Catch Soft Fishing Lures with BKK Hooks - Trembly Sinking and Vibrating Swim for More Bites, Pre-Rigged Swimbaits for Bass, Trout, Crappie, Walleye, Freshwater Saltwater Fishing
Units sold2K
MadBite
1 ASIN in Top 10
9.6%
Units
1K
Revenue
$20.2K
Avg. price
$18.69

B08RJZBT3K
$18.69·★4.5·2.1K revsMadBite by KastKing Bladed Jigs Fishing Lures for Bass Fishing | Multi-Color Kits, Irresistible Vibrating Action, Sticky-Sharp Heavy-Wire Needle Point Hooks, Includes Storage Box
Units sold1K
Trending Jig Heads Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B08K7DN42T booked 300 units at $15.99, with ▼ 25.0% MoM change. On the growth side, B0GC7SWJQK leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B08KYHL1GX close behind at ▲ 100.0% MoM on 100 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B08K7DN42T
OROOTL Fishing Jig Heads Hooks Set, 60pcs Assorted Round Jig Head with 3D Eyes Painted Jig Heads for Crappie Bass Walleye 3/8oz 1/4oz 1/8oz 1/16oz 1/32oz Saltwater Freshwater Fishing Tackle Kit
Price
$15.99
Rating
4.4
Reviews
306
Latest month sales

B0GC7SWJQK
40Pcs Ned Rig Jig Heads Set with Hooks Box | Mushroom Head Ned Hooks for Bass Crappie Trout, Finesse Bass Fishing Jig Heads, 1/12oz, 1/8oz, 3/16oz, 1/4oz, 10pcs Each Size
Price
$8.99
Rating
4.5
Reviews
54
Latest month sales

B08KYHL1GX
Z-Man KIT-NED-GP Ned Rig Kit - Green Pumpkin, Multi, one Size
Unlock to view ASIN details and product titles
Price
$21.99
Rating
4.7
Reviews
320
Latest month sales
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