Hat With Fan Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hat With Fan sales on Amazon US totaled 29,850 units in July 2026 (▼ 50.9% vs. the prior month), generating an estimated $802,259 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.3% of unit volume and 58.7% of revenue, while a typical listing is priced at $23.27. The keyword itself pulled 28,097 Amazon queries over the same period (▼ 60.3% MoM).
Zooming out to the 12-month window ending July 2026, the hat with fan Top 50 moved 142,000 units and $3,900,307 in cumulative sales — an average of 11,833 units and $325,026 per month. Monthly throughput topped out at 60,850 units in June 2026 and dipped to 800 in January 2026, leaving the latest reading 245.1% higher than August 2025.
Hat With Fan Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
29.9K
▼ 50.9% MoM
Monthly Revenue 2026/07
$802.3K
▼ 52.4% MoM
Top 10 Market Share 2026/07
61.3%
Hat With Fan Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hat with fan listing on Amazon US in July 2026 is ASIN B0F2J57BC9 (Brand: Kinhowly), which sold 6,000 units at $24.58 apiece — equal to 20.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 18,300 units and $470,817 in July 2026 — 61.3% of unit volume and 58.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hat With Fan' on Amazon
July 2026
Is 61.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0F2J57BC9
Portable Neck Fan, Personal Wearable Bladeless Fan, 6000mAh USB Rechargeable, 360° Airflow, LED Display, 4-Speeds, Hands Free Fan for Outdoor Indoor, Birthday Gifts for Men Women Dad Mom (Black)
6K
▼ 40.0%vs. prior month
$147.8K
latest month
12-month trend
B0D9VZXD9W
Outdoor Wide Brim Sun Hat with 2 Solar Fan Sun Bucket Hat for Men Women UPF 50+ Bucket Fishing & Beach Hat with Fan Built in
3K
▼ 40.0%vs. prior month
$77.9K
latest month
12-month trend
B0G92LYK9S
AUJ Solar Fan Hat,Solar Powered Fan Hat for Men Women,Wide Brim Sun Hat with 2 Solars Fan,2-in-1 Hands-Free Hats Fans
3K
▲ 50.0%vs. prior month
$68.6K
latest month
12-month trend
B0D2WXYW14
Outdoor Wide Brim Sun Hat with 2 Solar Fan Sun Bucket Hat for Men Women UPF 50+ Bucket Fishing & Beach Hat with Fan Built in
1K
▼ 80.0%vs. prior month
$26K
latest month
12-month trend
B0GCF5V3N4
Hat with Fans Solar Power, 2-in-1 UPF 50+ Wide Brim Sun Hat, Fishing Essentials for Camping Hiking Beach Summer Safari
1K
▼ 66.7%vs. prior month
$22.3K
latest month
12-month trend
B0GLPMFWBH
KOSIMI Hat with Fans Solar Power, UPF 50+ Wide Brim Sun Hat, Fishing Essentials for Hiking Beach Summer Safari
1K
▼ 75.0%vs. prior month
$22.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Hat With Fan Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Kinhowly is the best-performing hat with fan brand in July 2026, moving 6,000 units across 1 ASIN for 32.8% of Top 10 volume. Xakava follows with 4,000 units (21.9%), ahead of AUJ on 3,000 units (16.4%).
With 9 brands splitting the Top 10 and 71.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $25.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Kinhowly
1 ASIN in Top 10
32.8%
Units
6K
Revenue
$147.8K
Avg. price
$24.58
B0F2J57BC9
$24.58·★4.1·2.4K revsPortable Neck Fan, Personal Wearable Bladeless Fan, 6000mAh USB Rechargeable, 360° Airflow, LED Display, 4-Speeds, Hands Free Fan for Outdoor Indoor, Birthday Gifts for Men Women Dad Mom (Black)
Units sold6K
Xakava
2 ASINs in Top 10
21.9%
Units
4K
Revenue
$103.9K
Avg. price
$25.98
B0D9VZXD9W
$25.98·★4.5·3.3K revsOutdoor Wide Brim Sun Hat with 2 Solar Fan Sun Bucket Hat for Men Women UPF 50+ Bucket Fishing & Beach Hat with Fan Built in
Units sold3KB0D2WXYW14
$25.98·★4.5·3.3K revsOutdoor Wide Brim Sun Hat with 2 Solar Fan Sun Bucket Hat for Men Women UPF 50+ Bucket Fishing & Beach Hat with Fan Built in
Units sold1K
AUJ
1 ASIN in Top 10
16.4%
Units
3K
Revenue
$68.6K
Avg. price
$19.99
B0G92LYK9S
$19.99·★3.1·286 revsAUJ Solar Fan Hat,Solar Powered Fan Hat for Men Women,Wide Brim Sun Hat with 2 Solars Fan,2-in-1 Hands-Free Hats Fans
Units sold3K
Trending Hat With Fan Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0FCBDMS7W booked 900 units at $26.99, with ▼ 10.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FCBDMS7W
AMACOOL Bucket Hat Fan, Gifts for Him Father Dad Husband, Fishing Essentials for Women Men Camping Hiking Beach Gardening
Price
$26.99
Rating
4.5
Reviews
4.1K
Latest month sales
B0F26ZMB7R
MISSION Cooling Bucket Hat - Unisex Wide-Brim Hat for Men & Women - Lightweight, Foldable & Durable - Cools Up to 2 Hours
Price
$29.99
Rating
4.5
Reviews
27.6K
Latest month sales
B0GV7K83PQ
Printwoo Solar Powered Fan Hat for Men Women Wide Brim Hat with 2 Fans UPF 50+ Outdoor Fishing Beach Sun Hat
Unlock to view ASIN details and product titles
Price
$34.99
Rating
3.9
Reviews
126
Latest month sales
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