Ipad M4 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Ipad M4 sales on Amazon US totaled 38,450 units in July 2026 (▼ 40.4% vs. the prior month), generating an estimated $13,691,574 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 83.2% of unit volume and 64.0% of revenue, while a typical listing is priced at $921.91. The keyword itself pulled 10,821 Amazon queries over the same period (▲ 12.3% MoM).

Zooming out to the 12-month window ending July 2026, the ipad m4 Top 50 moved 494,050 units and $155,968,664 in cumulative sales — an average of 41,171 units and $12,997,389 per month. Monthly throughput topped out at 64,550 units in June 2026 and dipped to 34,000 in January 2026, leaving the latest reading 8.6% higher than August 2025.

494.1KTotal units sold · Last 12 months
$156MTotal revenue · Last 12 months
10.8K▲ 12.3% MoM
Monthly search volume
$921.91Avg. price · July 2026

Ipad M4 Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales35.4K
Revenue$7.7M

2025/09

Sales34.1K
Revenue$8.2M

2025/10

Sales36K
Revenue$8.8M

2025/11

Sales48.5K
Revenue$16.2M

2025/12

Sales39.6K
Revenue$11.5M

2026/01

Sales34K
Revenue$10.6M

2026/02

Sales40K
Revenue$12.6M

2026/03

Sales37K
Revenue$9.8M

2026/04

Sales45.9K
Revenue$16.7M

2026/05

Sales40.6K
Revenue$14.1M

2026/06

Sales64.5K
Revenue$25.8M
38.5K

2026/07

Sales38.5K
Revenue$13.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

38.5K

▼ 40.4% MoM

Monthly Revenue 2026/07

$13.7M

▼ 47.0% MoM

Top 10 Market Share 2026/07

83.2%

See the Top 10 ASINs driving 83.2% of sales

Ipad M4 Market Share & Sales Concentration on Amazon US — July 2026

The most-sold ipad m4 listing on Amazon US in July 2026 is ASIN B0D3J71RM7 (Brand: Apple), which sold 10,000 units at $97.00 apiece — equal to 26.0% of every unit tracked in this report and 25% ahead of the No. 2 listing.

The Top 10 ASINs account for 32,000 units and $8,768,960 in July 2026 — 83.2% of unit volume and 64.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Ipad M4' on Amazon

July 2026
ASINSIGHT Logo
83.2% Volume Share 32K units sold
64.0% Revenue Share $8.8M estimated
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Top 5 Volume Share breakdown

B0D3J71RM7 26.0%
B0DZ77D5HL 20.8%
B0CTKGBR6K 10.4%
B0DZ751XN6 7.8%
B0D3J63BWD 5.2%
Others 29.8%
#1
Apple Pencil Pro: Latest Model - Device Compatibility Check Required | Pixel-Perfect Precision, Tilt & Pressure Sensitivity, Perfect for Note-Taking, Drawing, and Art. Charges & Pairs Magnetically

B0D3J71RM7

Apple Pencil Pro: Latest Model - Device Compatibility Check Required | Pixel-Perfect Precision, Tilt & Pressure Sensitivity, Perfect for Note-Taking, Drawing, and Art. Charges & Pairs Magnetically

$97.00·★ 4.6·10.4K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$990K

latest month

Monthly Trend

12-month trend

#2
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

B0DZ77D5HL

Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

$399.99·★ 4.7·28.1K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$3.1M

latest month

Monthly Trend

12-month trend

#3
TiMOVO Case for iPad Air 11 Inch M4/M3/M2, Air 5th/4th Gen 10.9",Abyss Blue | Slim Stand, Hard Translucent Back Cover, Support Touch ID, Auto Wake/Sleep

B0CTKGBR6K

TiMOVO Case for iPad Air 11 Inch M4/M3/M2, Air 5th/4th Gen 10.9",Abyss Blue | Slim Stand, Hard Translucent Back Cover, Support Touch ID, Auto Wake/Sleep

$8.98·★ 4.5·26.5K reviews
Monthly Sales

4K

▲ 33.3%

vs. prior month

Revenue

$38K

latest month

Monthly Trend

12-month trend

#4
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Yellow

B0DZ751XN6

Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Yellow

$399.00·★ 4.7·28K reviews
Monthly Sales

3K

▼ 66.7%

vs. prior month

Revenue

$1.2M

latest month

Monthly Trend

12-month trend

#5
Apple iPad Magic Keyboard Case for iPad Pro 13-inch (M4 and M5), Great Typing Experience, Built-in Trackpad, Function Row, US English - Black

B0D3J63BWD

Apple iPad Magic Keyboard Case for iPad Pro 13-inch (M4 and M5), Great Typing Experience, Built-in Trackpad, Function Row, US English - Black

$331.00·★ 4.3·1.6K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$668K

latest month

Monthly Trend

12-month trend

#6
Apple iPad Air 11-inch (M4): Liquid Retina Display, 128GB, 12MP Front/Back Camera, Wi-Fi 7 with Apple N1, Touch ID, All-Day Battery Life — Space Gray

B0GQVPX1PJ

Apple iPad Air 11-inch (M4): Liquid Retina Display, 128GB, 12MP Front/Back Camera, Wi-Fi 7 with Apple N1, Touch ID, All-Day Battery Life — Space Gray

$649.00·★ 4.8·715 reviews
Monthly Sales

1K

▼ 75.0%

vs. prior month

Revenue

$686K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Ipad M4 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Apple is the best-performing ipad m4 brand in July 2026, moving 26,000 units across 7 ASINs for 81.3% of Top 10 volume. TiMOVO follows with 4,000 units (12.5%), ahead of ZUGU CASE on 1,000 units (3.1%).

With 4 brands splitting the Top 10 and 96.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.98 to $527.50, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

81.3%
12.5%
Apple
TiMOVO
ZUGU CASE
Other brands
1

Apple

7 ASINs in Top 10

81.3%

Units

26K

Revenue

$8.3M

Avg. price

$527.50

  • Apple Pencil Pro: Latest Model - Device Compatibility Check Required | Pixel-Perfect Precision, Tilt & Pressure Sensitivity, Perfect for Note-Taking, Drawing, and Art. Charges & Pairs Magnetically

    B0D3J71RM7

    $97.00·★4.6·10.4K revs

    Apple Pencil Pro: Latest Model - Device Compatibility Check Required | Pixel-Perfect Precision, Tilt & Pressure Sensitivity, Perfect for Note-Taking, Drawing, and Art. Charges & Pairs Magnetically

    Units sold10K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

    B0DZ77D5HL

    $399.99·★4.7·28.1K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

    Units sold8K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Yellow

    B0DZ751XN6

    $399.00·★4.7·28K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Yellow

    Units sold3K
  • Apple iPad Magic Keyboard Case for iPad Pro 13-inch (M4 and M5), Great Typing Experience, Built-in Trackpad, Function Row, US English - Black

    B0D3J63BWD

    $331.00·★4.3·1.6K revs

    Apple iPad Magic Keyboard Case for iPad Pro 13-inch (M4 and M5), Great Typing Experience, Built-in Trackpad, Function Row, US English - Black

    Units sold2K
  • Apple iPad Air 11-inch (M4): Liquid Retina Display, 128GB, 12MP Front/Back Camera, Wi-Fi 7 with Apple N1, Touch ID, All-Day Battery Life — Space Gray

    B0GQVPX1PJ

    $649.00·★4.8·715 revs

    Apple iPad Air 11-inch (M4): Liquid Retina Display, 128GB, 12MP Front/Back Camera, Wi-Fi 7 with Apple N1, Touch ID, All-Day Battery Life — Space Gray

    Units sold1K
  • Apple 2022 iPad Air 5, 10.9-inch, WiFi + Cellular, 256GB - Space Gray (Renewed)

    B0B61VN1WR

    $379.00·★4.1·213 revs

    Apple 2022 iPad Air 5, 10.9-inch, WiFi + Cellular, 256GB - Space Gray (Renewed)

    Units sold1K
  • Apple iPad Pro 13-inch (M5): Ultra Retina XDR Display, 256GB, Landscape 12MP Front Camera/12MP Back Camera, LiDAR Scanner, Wi-Fi 7 with Apple N1, Face ID, All-Day Battery Life — Space Black

    B0FWD1MS82

    $1437.50·★4.7·758 revs

    Apple iPad Pro 13-inch (M5): Ultra Retina XDR Display, 256GB, Landscape 12MP Front Camera/12MP Back Camera, LiDAR Scanner, Wi-Fi 7 with Apple N1, Face ID, All-Day Battery Life — Space Black

    Units sold1K
2

TiMOVO

1 ASIN in Top 10

12.5%

Units

4K

Revenue

$38K

Avg. price

$8.98

  • TiMOVO Case for iPad Air 11 Inch M4/M3/M2, Air 5th/4th Gen 10.9",Abyss Blue | Slim Stand, Hard Translucent Back Cover, Support Touch ID, Auto Wake/Sleep

    B0CTKGBR6K

    $8.98·★4.5·26.5K revs

    TiMOVO Case for iPad Air 11 Inch M4/M3/M2, Air 5th/4th Gen 10.9",Abyss Blue | Slim Stand, Hard Translucent Back Cover, Support Touch ID, Auto Wake/Sleep

    Units sold4K
3

ZUGU CASE

1 ASIN in Top 10

3.1%

Units

1K

Revenue

$60K

Avg. price

$59.99

  • ZUGU Case for iPad Air 11 inch (M2/M3/M4) iPad Air 10.9 Gen 5/4 [Black] | Ultra Slim Protective Cover, Apple Pencil Holder w/Charging, Convenient 8-Angle Magnetic Stand, Auto Sleep/Wake Function

    B08LF2PYV7

    $59.99·★4.8·13.4K revs

    ZUGU Case for iPad Air 11 inch (M2/M3/M4) iPad Air 10.9 Gen 5/4 [Black] | Ultra Slim Protective Cover, Apple Pencil Holder w/Charging, Convenient 8-Angle Magnetic Stand, Auto Sleep/Wake Function

    Units sold1K

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