Ipad Air Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Ipad Air sales on Amazon US totaled 61,000 units in July 2026 (▼ 26.4% vs. the prior month), generating an estimated $20,893,371 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 82.0% of unit volume and 67.7% of revenue, while a typical listing is priced at $469.54. The keyword itself pulled 198,800 Amazon queries over the same period (▼ 28.8% MoM).

Zooming out to the 12-month window ending July 2026, the ipad air Top 50 moved 810,350 units and $230,008,929 in cumulative sales — an average of 67,529 units and $19,167,411 per month. Monthly throughput topped out at 83,350 units in November 2025 and dipped to 55,850 in January 2026, leaving the latest reading 0.7% lower than August 2025.

810.4KTotal units sold · Last 12 months
$230MTotal revenue · Last 12 months
198.8K▼ 28.8% MoM
Monthly search volume
$469.54Avg. price · July 2026

Ipad Air Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales61.5K
Revenue$13.9M

2025/09

Sales61.1K
Revenue$14.4M

2025/10

Sales65.3K
Revenue$15.4M

2025/11

Sales83.3K
Revenue$22M

2025/12

Sales82K
Revenue$19.5M

2026/01

Sales55.9K
Revenue$16.7M

2026/02

Sales64.8K
Revenue$19.2M

2026/03

Sales63.5K
Revenue$16.5M

2026/04

Sales71K
Revenue$22.6M

2026/05

Sales58K
Revenue$19.2M

2026/06

Sales82.9K
Revenue$29.6M
61K

2026/07

Sales61K
Revenue$20.9M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

61K

▼ 26.4% MoM

Monthly Revenue 2026/07

$20.9M

▼ 29.4% MoM

Top 10 Market Share 2026/07

82.0%

See the Top 10 ASINs driving 82.0% of sales

Ipad Air Market Share & Sales Concentration on Amazon US — July 2026

The most-sold ipad air listing on Amazon US in July 2026 is ASIN B0DZ75TN5F (Brand: Apple), which sold 10,000 units at $399.00 apiece — equal to 16.4% of every unit tracked in this report and 25% ahead of the No. 2 listing.

The Top 10 ASINs account for 50,000 units and $14,137,160 in July 2026 — 82.0% of unit volume and 67.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Ipad Air' on Amazon

July 2026
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82.0% Volume Share 50K units sold
67.7% Revenue Share $14.1M estimated
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Top 5 Volume Share breakdown

B0DZ75TN5F 16.4%
B0DZ77D5HL 13.1%
B0DZ7871B8 11.5%
B08264XHCZ 11.5%
B09HK12K5M 9.8%
Others 37.7%
#1
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

B0DZ75TN5F

Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

$399.00· 4.7·27.6K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$4M

latest month

Monthly Trend

12-month trend

#2
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

B0DZ77D5HL

Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

$399.99· 4.7·27.6K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$3.1M

latest month

Monthly Trend

12-month trend

#3
Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Pink

B0DZ7871B8

Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Pink

$399.00· 4.7·27.6K reviews
Monthly Sales

7K

▼ 30.0%

vs. prior month

Revenue

$2.9M

latest month

Monthly Trend

12-month trend

#4
Apple iPad, 10.2-Inch, Wi-Fi, 32GB, Space Gray (Renewed)

B08264XHCZ

Apple iPad, 10.2-Inch, Wi-Fi, 32GB, Space Gray (Renewed)

$101.00· 4.1·15.7K reviews
Monthly Sales

7K

▼ 12.5%

vs. prior month

Revenue

$699K

latest month

Monthly Trend

12-month trend

#5
Apple iPad 2021 (10.2-inch, Wi-Fi, 64GB) - Space Gray (Renewed)

B09HK12K5M

Apple iPad 2021 (10.2-inch, Wi-Fi, 64GB) - Space Gray (Renewed)

$163.99· 4.3·4.6K reviews
Monthly Sales

6K

▲ 200.0%

vs. prior month

Revenue

$1M

latest month

Monthly Trend

12-month trend

#6
Apple iPad 2020 (10.2-inch, Wi-Fi, 32GB) - Space Gray (Renewed)

B08KWJW3DV

Apple iPad 2020 (10.2-inch, Wi-Fi, 32GB) - Space Gray (Renewed)

$113.00· 4.3·9.1K reviews
Monthly Sales

4K

▲ 33.3%

vs. prior month

Revenue

$477K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Ipad Air Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Apple is the best-performing ipad air brand in July 2026, moving 46,000 units across 8 ASINs for 92.0% of Top 10 volume. FINTIE follows with 3,000 units (6.0%), ahead of ZUGU CASE on 1,000 units (2.0%).

With 3 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $328.00, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

92.0%
Apple
FINTIE
ZUGU CASE
1

Apple

8 ASINs in Top 10

92.0%

Units

46K

Revenue

$14M

Avg. price

$328.00

  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

    B0DZ75TN5F

    $399.00·4.7·27.6K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Blue

    Units sold10K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

    B0DZ77D5HL

    $399.99·4.7·27.6K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Silver

    Units sold8K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Pink

    B0DZ7871B8

    $399.00·4.7·27.6K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Pink

    Units sold7K
  • Apple iPad, 10.2-Inch, Wi-Fi, 32GB, Space Gray (Renewed)

    B08264XHCZ

    $101.00·4.1·15.7K revs

    Apple iPad, 10.2-Inch, Wi-Fi, 32GB, Space Gray (Renewed)

    Units sold7K
  • Apple iPad 2021 (10.2-inch, Wi-Fi, 64GB) - Space Gray (Renewed)

    B09HK12K5M

    $163.99·4.3·4.6K revs

    Apple iPad 2021 (10.2-inch, Wi-Fi, 64GB) - Space Gray (Renewed)

    Units sold6K
  • Apple iPad 2020 (10.2-inch, Wi-Fi, 32GB) - Space Gray (Renewed)

    B08KWJW3DV

    $113.00·4.3·9.1K revs

    Apple iPad 2020 (10.2-inch, Wi-Fi, 32GB) - Space Gray (Renewed)

    Units sold4K
  • Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Yellow

    B0DZ751XN6

    $399.00·4.7·27.6K revs

    Apple iPad 11-inch: A16 chip, 11-inch Model, Liquid Retina Display, 128GB, Wi-Fi 6, 12MP Front/12MP Back Camera, Touch ID, All-Day Battery Life — Yellow

    Units sold3K
  • Apple iPad Air 11-inch (M4): Liquid Retina Display, 128GB, 12MP Front/Back Camera, Wi-Fi 7 with Apple N1, Touch ID, All-Day Battery Life — Space Gray

    B0GQVPX1PJ

    $649.00·4.8·668 revs

    Apple iPad Air 11-inch (M4): Liquid Retina Display, 128GB, 12MP Front/Back Camera, Wi-Fi 7 with Apple N1, Touch ID, All-Day Battery Life — Space Gray

    Units sold1K
2

FINTIE

1 ASIN in Top 10

6.0%

Units

3K

Revenue

$33.3K

Avg. price

$9.99

  • Fintie Clear Case for iPad Air 11-inch & iPad Air 5th/4th Generation 10.9" | Hybrid Slim Design, Shockproof Cover with Transparent Back Shell & Pencil Holder, Viewing & Typing Angles, Lilac Purple

    B098NLZ1R1

    $9.99·4.6·34.2K revs

    Fintie Clear Case for iPad Air 11-inch & iPad Air 5th/4th Generation 10.9" | Hybrid Slim Design, Shockproof Cover with Transparent Back Shell & Pencil Holder, Viewing & Typing Angles, Lilac Purple

    Units sold3K
3

ZUGU CASE

1 ASIN in Top 10

2.0%

Units

1K

Revenue

$60K

Avg. price

$59.99

  • ZUGU Case for iPad Air 11 inch (M2/M3/M4) iPad Air 10.9 Gen 5/4 [Black] | Ultra Slim Protective Cover, Apple Pencil Holder w/Charging, Convenient 8-Angle Magnetic Stand, Auto Sleep/Wake Function

    B08LF2PYV7

    $59.99·4.8·13.4K revs

    ZUGU Case for iPad Air 11 inch (M2/M3/M4) iPad Air 10.9 Gen 5/4 [Black] | Ultra Slim Protective Cover, Apple Pencil Holder w/Charging, Convenient 8-Angle Magnetic Stand, Auto Sleep/Wake Function

    Units sold1K

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