Invicta Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Invicta sales on Amazon US totaled 5,450 units in July 2026 (▼ 38.8% vs. the prior month), generating an estimated $370,823 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.9% of unit volume and 56.4% of revenue, while a typical listing is priced at $66.48. The keyword itself pulled 45,546 Amazon queries over the same period (▼ 13.8% MoM).
Zooming out to the 12-month window ending July 2026, the invicta Top 50 moved 70,600 units and $4,885,409 in cumulative sales — an average of 5,883 units and $407,117 per month. Monthly throughput topped out at 10,000 units in November 2025 and dipped to 2,000 in May 2026, leaving the latest reading 6.8% lower than August 2025.
Invicta Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
5.5K
▼ 38.8% MoM
Monthly Revenue 2026/07
$370.8K
▼ 36.3% MoM
Top 10 Market Share 2026/07
56.9%
Invicta Market Share & Sales Concentration on Amazon US — July 2026
The most-sold invicta listing on Amazon US in July 2026 is ASIN B000JQFX1G (Brand: Invicta), which sold 500 units at $91.25 apiece — equal to 9.2% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 3,100 units and $208,982 in July 2026 — 56.9% of unit volume and 56.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Invicta' on Amazon
July 2026
Is 56.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B000JQFX1G
Invicta Men's 5053 Pro Diver Collection Automatic Watch
500
▼ 50.0%vs. prior month
$47.1K
latest month
12-month trend
B07RD81XJS
Invicta Men's Pro Diver Quartz Watch
400
▼ 55.6%vs. prior month
$26K
latest month
12-month trend
B003MYYJD0
Invicta Men's Pro Diver Stainless Steel Quartz Watch
400
▼ 20.0%vs. prior month
$32K
latest month
12-month trend
B07GMRZCFH
Invicta Men's Pro Diver Quartz Watch with Stainless Steel Strap
400
▼ 20.0%vs. prior month
$20.5K
latest month
12-month trend
B0048A3XOS
Invicta Men's Pro Diver Collection Chronograph Watch
300
▲ 50.0%vs. prior month
$20.2K
latest month
12-month trend
B00962GV2E
Invicta Men's Specialty Silicone Quartz Watch
300
▼ 70.0%vs. prior month
$13.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Invicta Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0048A3XOS booked 300 units at $67.02, with ▲ 50.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0048A3XOS
Invicta Men's Pro Diver Collection Chronograph Watch
Price
$67.02
Rating
4.6
Reviews
24.1K
Latest month sales
B0006AAS7E
Invicta Men's Pro Diver Watch
Price
$62.00
Rating
4.4
Reviews
9.4K
Latest month sales
B005D3YMKI
Invicta Invicta Men's Watch
Unlock to view ASIN details and product titles
Price
$72.78
Rating
4.7
Reviews
3.9K
Latest month sales
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