Illiyoon Moisturizer Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Illiyoon Moisturizer sales on Amazon US totaled 810,000 units in July 2026 (▼ 40.0% vs. the prior month), generating an estimated $16,813,070 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.7% of unit volume and 58.4% of revenue, while a typical listing is priced at $23.55. The keyword itself pulled 45,710 Amazon queries over the same period (▼ 49.0% MoM).
Zooming out to the 12-month window ending July 2026, the illiyoon moisturizer Top 50 moved 8,416,900 units and $171,043,698 in cumulative sales — an average of 701,408 units and $14,253,642 per month. Monthly throughput topped out at 1,350,000 units in June 2026 and dipped to 427,900 in August 2025, leaving the latest reading 89.3% higher than August 2025.
Illiyoon Moisturizer Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
810K
▼ 40.0% MoM
Monthly Revenue 2026/07
$16.8M
▼ 40.2% MoM
Top 10 Market Share 2026/07
61.7%
Illiyoon Moisturizer Market Share & Sales Concentration on Amazon US — July 2026
The most-sold illiyoon moisturizer listing on Amazon US in July 2026 is ASIN B08BW46XXK (Brand: Vanicream), which sold 100,000 units at $13.97 apiece — equal to 12.3% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 500,000 units and $9,823,400 in July 2026 — 61.7% of unit volume and 58.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Illiyoon Moisturizer' on Amazon
July 2026
Is 61.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08BW46XXK
Vanicream Daily Facial Moisturizer, Face Cream with 5 Key Cermides & Hyaluronic Acid, 3 Fl Oz, Formulated Without Common Irritants for Sensitive Skin, Lightweight, Non-Greasy Hydration
100K
▲ 0.0%vs. prior month
$1.4M
latest month
12-month trend
B0GHMZXX8Y
medicube PDRN Pink Collagen Volume Multi Balm Stick - Face & Body Balm | Volufiline, PDRN, NAD, Collagen - Under-Eyes, Neck, Forehead, Smile Lines, Lips, Plumping & Radiance for Line Care, K-Beauty
90K
▼ 10.0%vs. prior month
$1.7M
latest month
12-month trend
B00TTD9BRC
CeraVe Moisturizing Cream, Face & Body Moisturizer for Dry Skin, 19oz | Skin Care with Hyaluronic Acid, Skin Barrier Repair, Ceramide Moisturizer, Fragrance Free, Non-Comedogenic, Daily Use
70K
▼ 30.0%vs. prior month
$1.3M
latest month
12-month trend
B0FKGJYFC8
Dr.Althea 345 Relief Cream, 1.69 Fl Oz (Ver.2 - Pack of 1) | PDRN & Hyaluronic Acid for Instant Hydration, Blemish, Post-Acne Vegan Face Moisturizer with Centella, Non-comedogenic
50K
▼ 50.0%vs. prior month
$1.3M
latest month
12-month trend
B0DWFLY18Y
Anua PDRN Hyaluronic Acid 100 Moisturizing Cream, 2.02 fl oz | Lightweight, Non-Greasy Hydrating Face Moisturizer with Salmon DNA for Glass Skin, Korean Skincare
40K
▼ 60.0%vs. prior month
$919.2K
latest month
12-month trend
B00PBX3L7K
COSRX Snail Mucin 96% Repairing Serum for Sooothing & Hydrating 3.38 oz. | Snail Secretion Filtrate for Dull Skin & Fine Lines, Korean Skin Care
40K
▼ 60.0%vs. prior month
$689.2K
latest month
12-month trend
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Best Illiyoon Moisturizer Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
medicube is the best-performing illiyoon moisturizer brand in July 2026, moving 120,000 units across 2 ASINs for 24.0% of Top 10 volume. Vanicream follows with 100,000 units (20.0%), ahead of CeraVe on 70,000 units (14.0%).
Volume is spread across 8 brands, with the top three holding 58.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $13.97 to $17.40, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
medicube
2 ASINs in Top 10
24.0%
Units
120K
Revenue
$2.1M
Avg. price
$17.40
B0GHMZXX8Y
$19.90·★3.8·2K revsmedicube PDRN Pink Collagen Volume Multi Balm Stick - Face & Body Balm | Volufiline, PDRN, NAD, Collagen - Under-Eyes, Neck, Forehead, Smile Lines, Lips, Plumping & Radiance for Line Care, K-Beauty
Units sold90KB0FPQ3Z16S
$14.90·★4.5·2.9K revsmedicube Jelly Cream with Hyaluronic Acid for Long-lasting Hydration | Daily Moisturizer with Hyaluronic Acid, Ceramides, Multi Peptides - Supports Skin's Barrier, All Skin Types, 1.69 fl.oz
Units sold30K
Vanicream
1 ASIN in Top 10
20.0%
Units
100K
Revenue
$1.4M
Avg. price
$13.97
B08BW46XXK
$13.97·★4.6·25.4K revsVanicream Daily Facial Moisturizer, Face Cream with 5 Key Cermides & Hyaluronic Acid, 3 Fl Oz, Formulated Without Common Irritants for Sensitive Skin, Lightweight, Non-Greasy Hydration
Units sold100K
CeraVe
1 ASIN in Top 10
14.0%
Units
70K
Revenue
$1.3M
Avg. price
$16.23
B00TTD9BRC
$16.23·★4.7·147.8K revsCeraVe Moisturizing Cream, Face & Body Moisturizer for Dry Skin, 19oz | Skin Care with Hyaluronic Acid, Skin Barrier Repair, Ceramide Moisturizer, Fragrance Free, Non-Comedogenic, Daily Use
Units sold70K
Trending Illiyoon Moisturizer Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B09QBB8ZL4 leads positive momentum with ▲ 25.0% MoM growth on 5K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09QBB8ZL4
TATCHA The Dewy Skin Cream, Rich Plumping Moisturizer with Hyaluronic Acid | Improves skin barrier, reduces fine lines, plumps, & hydrates dry skin with hyaluronic acid, Hadasei-3, & biomimetic squalane
Price
$74.00
Rating
4.6
Reviews
5.9K
Latest month sales
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