Iams Dog Food Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Iams Dog Food sales on Amazon US totaled 707,000 units in July 2026 (▼ 9.2% vs. the prior month), generating an estimated $20,081,610 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 46.7% of unit volume and 49.7% of revenue, while a typical listing is priced at $30.47. The keyword itself pulled 52,781 Amazon queries over the same period (▼ 2.3% MoM).
Zooming out to the 12-month window ending July 2026, the iams dog food Top 50 moved 7,956,900 units and $235,770,572 in cumulative sales — an average of 663,075 units and $19,647,548 per month. Monthly throughput topped out at 779,000 units in June 2026 and dipped to 424,900 in May 2026, leaving the latest reading 12.9% higher than August 2025.
Iams Dog Food Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
707K
▼ 9.2% MoM
Monthly Revenue 2026/07
$20.1M
▼ 13.9% MoM
Top 10 Market Share 2026/07
46.7%
Iams Dog Food Market Share & Sales Concentration on Amazon US — July 2026
The most-sold iams dog food listing on Amazon US in July 2026 is ASIN B07S2TDDCK (Brand: Greenies), which sold 60,000 units at $17.08 apiece — equal to 8.5% of every unit tracked in this report.
The Top 10 ASINs account for 330,000 units and $9,974,000 in July 2026 — 46.7% of unit volume and 49.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Iams Dog Food' on Amazon
July 2026
Is 46.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B07S2TDDCK
Greenies Pill Pockets Large Size Dog Treats, Peanut Butter, 15.8 oz | Vet-recommended, capsule size, low calorie, odor masking, stress- and mess-free medication experience
60K
▲ 0.0%vs. prior month
$1.1M
latest month
12-month trend
B08P2D95G8
Pur Luv Chicken Jerky Dog Treats, Made with 100% Real Chicken Breast, 16 Ounces, Healthy, Easily Digestible, Long-Lasting, High Protein, Satisfies Dog's Urge to Chew | 3-ingredient jerky: whole-muscle chicken breast, 12g protein/treat; no dyes, fillers or artificial flavors
60K
▲ 20.0%vs. prior month
$718.8K
latest month
12-month trend
B006W6YHHI
Greenies Regular Dental Dog Treats, Original Chicken Flavor, 36 Count | Vet-recommended, cleaner teeth after 28 days, cleans to gumline, for dogs 25-50 lbs, original chicken flavor
40K
▲ 0.0%vs. prior month
$1.4M
latest month
12-month trend
B01EY9KQ2Y
Purina Pro Plan Sensitive Skin & Stomach Dry Dog Food, Salmon, 30 lb Bag | Real Salmon & Rice Formula, with prebiotic fiber, easily digestible with omega-6 fatty acids for a healthy skin and coat
30K
▼ 40.0%vs. prior month
$2.3M
latest month
12-month trend
B0018CLXTG
Milk-Bone Original Biscuits Large Dog Treats, 10 Lb.
30K
▲ 0.0%vs. prior month
$449.4K
latest month
12-month trend
B00CU2CMOI
Pedigree Dentastix Large Breed Dental Dog Treats, Variety, 51 Count | Original, Beef & Fresh Flavors, triple action dental care, reduces tartar, cleans teeth, freshens breath, for dogs 40+ lbs
30K
▲ 0.0%vs. prior month
$719.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Iams Dog Food Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Greenies is the best-performing iams dog food brand in July 2026, moving 120,000 units across 3 ASINs for 36.4% of Top 10 volume. Pur Luv follows with 60,000 units (18.2%), ahead of Purina Pro Plan on 50,000 units (15.2%).
With 7 brands splitting the Top 10 and 69.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.99 to $75.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Greenies
3 ASINs in Top 10
36.4%
Units
120K
Revenue
$2.8M
Avg. price
$22.68
B07S2TDDCK
$17.08·★4.8·35.3K revsGreenies Pill Pockets Large Size Dog Treats, Peanut Butter, 15.8 oz | Vet-recommended, capsule size, low calorie, odor masking, stress- and mess-free medication experience
Units sold60KB006W6YHHI
$36.97·★4.8·36.4K revsGreenies Regular Dental Dog Treats, Original Chicken Flavor, 36 Count | Vet-recommended, cleaner teeth after 28 days, cleans to gumline, for dogs 25-50 lbs, original chicken flavor
Units sold40KB000KAHPZ8
$13.99·★4.8·75.4K revsGreenies Teenie Original Natural Dental Dog Treats, Chicken, 43 Count | Vet-recommended, cleaner teeth after 28 days, cleans to gumline, for dogs 5-15 lbs, original chicken flavor
Units sold20K
Pur Luv
1 ASIN in Top 10
18.2%
Units
60K
Revenue
$718.8K
Avg. price
$14.99
B08P2D95G8
$14.99·★4.6·13.5K revsPur Luv Chicken Jerky Dog Treats, Made with 100% Real Chicken Breast, 16 Ounces, Healthy, Easily Digestible, Long-Lasting, High Protein, Satisfies Dog's Urge to Chew | 3-ingredient jerky: whole-muscle chicken breast, 12g protein/treat; no dyes, fillers or artificial flavors
Units sold60K
Purina Pro Plan
2 ASINs in Top 10
15.2%
Units
50K
Revenue
$3.8M
Avg. price
$75.98
B01EY9KQ2Y
$77.48·★4.6·24.7K revsPurina Pro Plan Sensitive Skin & Stomach Dry Dog Food, Salmon, 30 lb Bag | Real Salmon & Rice Formula, with prebiotic fiber, easily digestible with omega-6 fatty acids for a healthy skin and coat
Units sold30KB001QCKS4O
$74.48·★4.6·16.9K revsPurina Pro Plan Complete Essentials Chicken & Rice Dry Dog Food, 35 lb Bag | Shredded Blend crunchy kibble with tender pieces, real chicken as the first ingredient, live probiotics for digestive health
Units sold20K
Trending Iams Dog Food Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B009IOCCD2 booked 20K units at $48.98, with ▲ 0.0% MoM change. On the growth side, B09RPJ11VT leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B003P9XG22 close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B009IOCCD2
Purina ONE Lamb and Rice Dry Dog Food, 31.1 lb Bag | Natural recipe with real lamb as the first ingredient, and a microbiome balance with prebiotic fiber for gut & immune support
Price
$48.98
Rating
4.6
Reviews
15.7K
Latest month sales
B09RPJ11VT
Pedigree High Protein Adult Dry Dog Food, Beef and Lamb, 18 lb | Real red meat, 25% more protein, 36 vitamins & minerals, prebiotic fiber, Omega 6 & Zinc, 100% complete & balanced
Price
$20.98
Rating
4.7
Reviews
3.4K
Latest month sales
B003P9XG22
Blue Buffalo Health Bars Bacon Egg & Cheese Dog Biscuits, 16 oz | Oven-Baked, Crunchy Texture, No Chicken By-Product, Corn, Wheat, or Soy
Unlock to view ASIN details and product titles
Price
$4.98
Rating
4.7
Reviews
19.2K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this iams dog food report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card