Hydroflask 24 Oz Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hydroflask 24 Oz sales on Amazon US totaled 66,700 units in July 2026 (▼ 32.4% vs. the prior month), generating an estimated $1,568,006 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.0% of unit volume and 59.4% of revenue, while a typical listing is priced at $25.95. The keyword itself pulled 26,400 Amazon queries over the same period (▲ 10.5% MoM).
Zooming out to the 12-month window ending July 2026, the hydroflask 24 oz Top 50 moved 630,550 units and $14,645,660 in cumulative sales — an average of 52,546 units and $1,220,472 per month. Monthly throughput topped out at 98,700 units in June 2026 and dipped to 26,050 in May 2026, leaving the latest reading 19.0% higher than August 2025.
Hydroflask 24 Oz Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
66.7K
▼ 32.4% MoM
Monthly Revenue 2026/07
$1.6M
▼ 36.7% MoM
Top 10 Market Share 2026/07
66.0%
Hydroflask 24 Oz Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hydroflask 24 oz listing on Amazon US in July 2026 is ASIN B0D8J2ZB8P (Brand: POWCAN), which sold 10,000 units at $15.99 apiece — equal to 15.0% of every unit tracked in this report and 43% ahead of the No. 2 listing.
The Top 10 ASINs account for 44,000 units and $931,340 in July 2026 — 66.0% of unit volume and 59.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hydroflask 24 Oz' on Amazon
July 2026









Is 66.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0D8J2ZB8P
POWCAN 26 oz Insulated Water Bottle with 2-in-1 Straw and Spout Lid, Keep Cold 24H, Leak-Proof, Fits in Car Cup Holder, Stainless Steel Water Bottle for Sports, Travel, and School (Dark Knight)
10K
▲ 0.0%vs. prior month
$149.9K
latest month
12-month trend

B0FFTLNC5S
Owala FreeSip Stainless Steel Water Bottle 24 oz Daybreak
7K
▼ 65.0%vs. prior month
$209.9K
latest month
12-month trend

B0D4SKBG6Z
HydroJug Traveler 32oz, Insulated Tumbler with Handle & Straw, Cream | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe
6K
▼ 14.3%vs. prior month
$179.5K
latest month
12-month trend

B07NSQTQK9
Hydro Flask Wide Mouth Lids- Accessory for Wide Mouth Water Bottle
5K
▲ 0.0%vs. prior month
$74.8K
latest month
12-month trend

B0F1FBB33V
Hydro Flask Micro Bottle - Insulated Mini Leak Proof Flask for Purse or Pocket in 6.7 Oz Agave Green
5K
▲ 150.0%vs. prior month
$84.9K
latest month
12-month trend

B0F5S3SQJK
ENCOOL Insulated Water Bottle with Straw Stainless Steel Water Bottle, Leak-Proof, BPA-Free, Double Wall Vacuum Keeps Cold for 24 Hours for Sports, Travel, School (26 oz, Cotton Candy)
3K
▲ 0.0%vs. prior month
$41.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Hydroflask 24 Oz Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hydro Flask is the best-performing hydroflask 24 oz brand in July 2026, moving 14,000 units across 4 ASINs for 31.8% of Top 10 volume. POWCAN follows with 10,000 units (22.7%), ahead of HydroJug on 8,000 units (18.2%).
With 6 brands splitting the Top 10 and 72.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.99 to $27.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hydro Flask
4 ASINs in Top 10
31.8%
Units
14K
Revenue
$264.1K
Avg. price
$22.13

B07NSQTQK9
$14.95·★4.7·7.6K revsHydro Flask Wide Mouth Lids- Accessory for Wide Mouth Water Bottle
Units sold5K
B0F1FBB33V
$19.90·★4.6·2.8K revsHydro Flask Micro Bottle - Insulated Mini Leak Proof Flask for Purse or Pocket in 6.7 Oz Agave Green
Units sold5K
B07YXM6XTF
$39.95·★4.7·30.8K revsHydro Flask Water Bottle - Insulated Stainless Steel - Wide Mouth Flex Lid, Non Spill, Leakproof and Refillable in 32 Oz Black
Units sold2K
B09D8RPYKJ
$13.71·★4.6·2.4K revsHydro Flask Straw Cap for Standard Mouth Bottles, Leakproof Straw Lid
Units sold2K
POWCAN
1 ASIN in Top 10
22.7%
Units
10K
Revenue
$149.9K
Avg. price
$15.99

B0D8J2ZB8P
$15.99·★4.5·11.6K revsPOWCAN 26 oz Insulated Water Bottle with 2-in-1 Straw and Spout Lid, Keep Cold 24H, Leak-Proof, Fits in Car Cup Holder, Stainless Steel Water Bottle for Sports, Travel, and School (Dark Knight)
Units sold10K
HydroJug
2 ASINs in Top 10
18.2%
Units
8K
Revenue
$238.9K
Avg. price
$27.99

B0D4SKBG6Z
$27.99·★4.6·18.1K revsHydroJug Traveler 32oz, Insulated Tumbler with Handle & Straw, Cream | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe
Units sold6K
B0DGHQWVDQ
$27.99·★4.5·5.8K revsHydroJug Sport 32 oz Insulated Stainless Steel Water Bottle, Cream | Triple wall insulated, circular flip straw, leak-resistant, swivel handle, removable rubber boot, BPA-free, dishwasher safe
Units sold2K
Trending Hydroflask 24 Oz Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0D2W1MKZX booked 2K units at $13.29, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0D2W1MKZX
Fijinhom Insulated Water Bottle with Handle, 304 Stainless Steel Water Bottles with Wide Mouth, Double Wall Vacuum Sports Water Bottle, BPA Free, Keep Cold and Hot, 24 Ounces, Black
Price
$13.29
Rating
4.4
Reviews
1.7K
Latest month sales

B07YXM6XTF
Hydro Flask Water Bottle - Insulated Stainless Steel - Wide Mouth Flex Lid, Non Spill, Leakproof and Refillable in 32 Oz Black
Price
$39.95
Rating
4.7
Reviews
30.8K
Latest month sales

B09D8RPYKJ
Hydro Flask Straw Cap for Standard Mouth Bottles, Leakproof Straw Lid
Unlock to view ASIN details and product titles
Price
$13.71
Rating
4.6
Reviews
2.4K
Latest month sales
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