Hello Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hello sales on Amazon US totaled 142,400 units in July 2026 (▼ 17.0% vs. the prior month), generating an estimated $1,978,656 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.5% of unit volume and 70.7% of revenue, while a typical listing is priced at $12.75. The keyword itself pulled 29,991 Amazon queries over the same period (▲ 5.7% MoM).
Zooming out to the 12-month window ending July 2026, the hello Top 50 moved 1,568,200 units and $20,310,369 in cumulative sales — an average of 130,683 units and $1,692,531 per month. Monthly throughput topped out at 171,650 units in June 2026 and dipped to 76,100 in May 2026, leaving the latest reading 8.5% higher than August 2025.
Hello Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
142.4K
▼ 17.0% MoM
Monthly Revenue 2026/07
$2M
▼ 16.0% MoM
Top 10 Market Share 2026/07
69.5%
Hello Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hello listing on Amazon US in July 2026 is ASIN B0G54J7Z22 (Brand: hello), which sold 20,000 units at $17.88 apiece — equal to 14.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 99,000 units and $1,398,890 in July 2026 — 69.5% of unit volume and 70.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hello' on Amazon
July 2026
Is 69.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0G54J7Z22
Hello Antiplaque and Whitening Fluoride Free Toothpaste, 5 Oz Tube, Whitening Toothpaste with Natural Peppermint Flavor and Tea Tree Oil, Crushes Tartar and Helps Remove Surface Stains, 3 Pack | Natural Peppermint Flavor, Whitens Teeth, Removes Plaque, No SLS, Peroxide, Artificial Flavors, Dyes, Sweeteners, or Flavors
20K
▼ 33.3%vs. prior month
$318.8K
latest month
12-month trend
B076B8PX14
hello Epic Whitening Activated Charcoal Toothpaste, 4 oz | Fluoride Free, Fresh Mint and Coconut Oil, Whitens Teeth Naturally, Enamel Safe, Vegan, SLS Free, Dye Free
10K
▲ 0.0%vs. prior month
$58.2K
latest month
12-month trend
B0BLFNXMJ9
hello Unicorn Aluminum Free Deodorant for Women, Girls, Safe for Kids, Dermatologically tested, Natural Fragrance, 2 Pack
9K
▼ 10.0%vs. prior month
$118.4K
latest month
12-month trend
B0G55S2P79
Hello Clean Mint Alcohol Free Mouthwash with Aloe Vera, 17.6 Fl Oz, Antigingivitis Gum Mouthwash with Farm Grown Mint, Fluoride Free, No Alcohol for Zero Burning, Vegan, Minty Oral Rinse, 3 Pack | Alcohol Free, Fluoride Free, Contains Aloe Vera and Coconut Oil, Farm Grown Mint, Minty Oral Rinse, Vegan, SLS Free, No Dyes
9K
▼ 10.0%vs. prior month
$158.3K
latest month
12-month trend
B09P1V89KL
hello Epic Whitening Activated Charcoal Fluoride Free Toothpaste, 3Pk, 4 oz | Black Paste with Fresh Mint and Coconut Oil, Whitens Teeth Naturally, Enamel Safe, Vegan, SLS Free, Dye Free
9K
▼ 10.0%vs. prior month
$148.6K
latest month
12-month trend
B09PQ61NXF
Hello Unicorn Sparkle Kids Toothpaste with Fluoride, Bubble Gum Toothpaste, 4.2 Oz Tube (Pack of 3) | Safe for Ages 2 and Up, Helps Prevent Cavities, Strengthens Enamel, Polishes Teeth, Vegan, Natural Bubblegum Flavor
9K
▲ 0.0%vs. prior month
$112K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Hello Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GCC5Y7P3 leads positive momentum with ▲ 150.0% MoM growth on 1K units, with B0G7M6RX1M close behind at ▲ 60.0% MoM on 8K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GCC5Y7P3
Hello Bello Baby Wipes, Fragrance-Free, 9 Resealable Packets = 540ct
Price
$27.00
Rating
4.5
Reviews
5.8K
Latest month sales
B0G7M6RX1M
hello Whipped Mellow Mint Dream and Peppermint Stick Toothpaste Pack, Minty Adult Foam Toothpaste with Fluoride, SLS Free, Freshens Breath, Dreamy Foamy Texture, Fights Cavities, 2 Pack, 4.0 Oz Tubes | Mellow Mint Dream and Peppermint Stick Flavors, Foaming Adult Toothpaste, Cavity Fighting, Freshens Breath, SLS Free, Vegan
Price
$11.50
Rating
4.6
Reviews
343
Latest month sales
B09RTMNJLH
Menstrual Disc | Award Winning Reusable Soft Flexible Period Disc | Capacity of 10 Tampons | Double Loop Tab for Easy Removal, Leak Proof Alternative to Pads & Tampons (Sea Fog)
Unlock to view ASIN details and product titles
Price
$36.99
Rating
4.3
Reviews
54
Latest month sales
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