Headboards Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Headboards sales on Amazon US totaled 12,650 units in July 2026 (▲ 15.5% vs. the prior month), generating an estimated $1,232,058 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.3% of unit volume and 60.3% of revenue, while a typical listing is priced at $96.79. The keyword itself pulled 23,219 Amazon queries over the same period (▲ 23.7% MoM).
Zooming out to the 12-month window ending July 2026, the headboards Top 50 moved 103,900 units and $9,906,471 in cumulative sales — an average of 8,658 units and $825,539 per month. Monthly throughput topped out at 12,650 units in July 2026 and dipped to 5,150 in May 2026, leaving the latest reading 28.4% higher than August 2025.
Headboards Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
12.7K
▲ 15.5% MoM
Monthly Revenue 2026/07
$1.2M
▲ 8.2% MoM
Top 10 Market Share 2026/07
59.3%
Headboards Market Share & Sales Concentration on Amazon US — July 2026
The most-sold headboards listing on Amazon US in July 2026 is ASIN B072DY2MHK (Brand: Zinus), which sold 1,000 units at $270.99 apiece — equal to 7.9% of every unit tracked in this report.
The Top 10 ASINs account for 7,500 units and $742,512 in July 2026 — 59.3% of unit volume and 60.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Headboards' on Amazon
July 2026
Is 59.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B072DY2MHK
ZINUS Vivek Deluxe Wood Platform Bed Frame with Headboard, Wood Slat Support, No Box Spring Needed, Easy Assembly, Queen
1K
▲ 0.0%vs. prior month
$282.5K
latest month
12-month trend
B09SD1SLFT
SHA CERLIN 14 Inch Queen Size Metal Platform Bed Frame with Wooden Headboard and Footboard, Mattress Foundation, No Box Spring Needed, Large Under Bed Storage, Non-Slip Without Noise, Mahogany
1K
▲ 0.0%vs. prior month
$126K
latest month
12-month trend
B0BRQP66Q4
Homemate King Size（76"x10"x6"） Bed Wedge Pillow for Headboard - Bed Gap Filler(0-8") - Triangle Bloster Pillow Wedge - White
1K
▲ 42.9%vs. prior month
$23.4K
latest month
12-month trend
B0C69F8DPM
Allewie 14'' Queen Size Metal Platform Bed Frame, Vintage Headboard, Black | 50'' Tall Victorian Headboard/Footboard/Mattress Foundation/Under Bed Storage/No Box Spring Needed/Easy Assembly/Noise Free
1K
▲ 0.0%vs. prior month
$113K
latest month
12-month trend
B0F9F19FYY
IASEAHK Headboard Pillow Queen, Wedge Pillow Headboard, Dark Grey | Triangle Backrest for Headboard, Bed Pillow for Sitting Up Reading Working, Removable Cover, Side Pockets, for Bed Dorm Sofa
1K
▲ 0.0%vs. prior month
$39.9K
latest month
12-month trend
B0GJ4VDX18
Headboard Pillow Queen, Headboard Wedge Pillow, Dark Grey | Backrest Triangular Pillow for Sitting, Supportive Reading Pillow with Removable Cover & Side Pockets, for Bed Dorm Sofa
600
▲ 100.0%vs. prior month
$21.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Headboards Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Zinus is the best-performing headboards brand in July 2026, moving 1,000 units across 1 ASIN for 13.3% of Top 10 volume. SHA CERLIN follows with 1,000 units (13.3%), ahead of Homemate on 1,000 units (13.3%).
Volume is spread across 9 brands, with the top three holding 40.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $29.99 to $270.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Zinus
1 ASIN in Top 10
13.3%
Units
1K
Revenue
$282.5K
Avg. price
$270.99
B072DY2MHK
$270.99·★4.6·11.5K revsZINUS Vivek Deluxe Wood Platform Bed Frame with Headboard, Wood Slat Support, No Box Spring Needed, Easy Assembly, Queen
Units sold1K
SHA CERLIN
1 ASIN in Top 10
13.3%
Units
1K
Revenue
$126K
Avg. price
$126.01
B09SD1SLFT
$126.01·★4.4·9.9K revsSHA CERLIN 14 Inch Queen Size Metal Platform Bed Frame with Wooden Headboard and Footboard, Mattress Foundation, No Box Spring Needed, Large Under Bed Storage, Non-Slip Without Noise, Mahogany
Units sold1K
Homemate
1 ASIN in Top 10
13.3%
Units
1K
Revenue
$23.4K
Avg. price
$29.99
B0BRQP66Q4
$29.99·★4.3·3K revsHomemate King Size（76"x10"x6"） Bed Wedge Pillow for Headboard - Bed Gap Filler(0-8") - Triangle Bloster Pillow Wedge - White
Units sold1K
Trending Headboards Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GJ4VDX18 booked 600 units at $41.99, with ▲ 100.0% MoM change. On the growth side, B079C9VJ8G leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B0GQD9WQMP close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GJ4VDX18
Headboard Pillow Queen, Headboard Wedge Pillow, Dark Grey | Backrest Triangular Pillow for Sitting, Supportive Reading Pillow with Removable Cover & Side Pockets, for Bed Dorm Sofa
Price
$41.99
Rating
4.0
Reviews
140
Latest month sales
B079C9VJ8G
Flash Furniture Twin Tufted Vinyl Headboard, White | Adjustable Height, Easy Install, Bedroom Decor
Price
$101.99
Rating
4.6
Reviews
2.2K
Latest month sales
B0GQD9WQMP
Upholstered Headboard for Full/Queen Beds - Arched Headboard & Bed Frame Mount, Adjustable Height, Velvet Tufted Modern Vertical Channel Design (Beige, Queen (U.S. Standard))
Unlock to view ASIN details and product titles
Price
$68.90
Rating
3.7
Reviews
101
Latest month sales
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