Hair Ribbon Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hair Ribbon sales on Amazon US totaled 125,400 units in July 2026 (▼ 19.3% vs. the prior month), generating an estimated $1,065,180 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.0% of unit volume and 57.1% of revenue, while a typical listing is priced at $9.01. The keyword itself pulled 7,589 Amazon queries over the same period (▼ 24.9% MoM).
Zooming out to the 12-month window ending July 2026, the hair ribbon Top 50 moved 2,037,150 units and $13,663,416 in cumulative sales — an average of 169,763 units and $1,138,618 per month. Monthly throughput topped out at 262,750 units in December 2025 and dipped to 97,150 in January 2026, leaving the latest reading 38.9% lower than August 2025.
Hair Ribbon Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
125.4K
▼ 19.3% MoM
Monthly Revenue 2026/07
$1.1M
▼ 0.3% MoM
Top 10 Market Share 2026/07
59.0%
Hair Ribbon Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hair ribbon listing on Amazon US in July 2026 is ASIN B07D5ZY3GZ (Brand: GOSICUKA), which sold 20,000 units at $8.99 apiece — equal to 15.9% of every unit tracked in this report.
The Top 10 ASINs account for 74,000 units and $607,780 in July 2026 — 59.0% of unit volume and 57.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hair Ribbon' on Amazon
July 2026
Is 59.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07D5ZY3GZ
120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)
20K
▲ 100.0%vs. prior month
$179.8K
latest month
12-month trend
B0BGXXT1XM
JASVERLIN Glitter Butterfly Hair Claw Clips, Y2K Hair Accessories 50 Pcs | 10 Colors Sparkly Mini Y2K Clips for Women Parties, Festivals and Everyday Styling Secure Claw Design
20K
▲ 100.0%vs. prior month
$167K
latest month
12-month trend
B06XFWSXM3
40Piece 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Babies Toddlers Accessories Teens In Pairs
6K
▲ 20.0%vs. prior month
$37.3K
latest month
12-month trend
B08H6V3Q5Y
Kitsch Elastic Hair Ties No Damage | Stretchable Hair Bands - Blush 20pcs | Strong All-Day Hold Hair, Rubber Bands For Hair, Ponytail Holders | Hair Accessories for Everyday Use
6K
▼ 25.0%vs. prior month
$42.6K
latest month
12-month trend
B07CSM2T43
CÉLLOT 40PCS 4.5 Inch Hair Bows for Girls Toddler Hair Accessories in Pairs | Grosgrain Ribbon with Alligator Clips for Baby Girls Toddlers Kids | Back to School | Easy to Use Non-Slip
5K
▲ 25.0%vs. prior month
$50.4K
latest month
12-month trend
B0B1Q5KSQM
iFwevs 50PCS Black Hair Ties,Cotton Seamless Ponytail Holders,No Damage Elastics Hair Bands for Thick Heavy &Curly Hair
4K
▼ 20.0%vs. prior month
$23.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Hair Ribbon Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GOSICUKA is the best-performing hair ribbon brand in July 2026, moving 20,000 units across 1 ASIN for 27.0% of Top 10 volume. JASVERLIN follows with 20,000 units (27.0%), ahead of CÉLLOT on 11,000 units (14.9%).
With 8 brands splitting the Top 10 and 68.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $9.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GOSICUKA
1 ASIN in Top 10
27.0%
Units
20K
Revenue
$179.8K
Avg. price
$8.99
B07D5ZY3GZ
$8.99·★4.6·16.6K revs120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)
Units sold20K
JASVERLIN
1 ASIN in Top 10
27.0%
Units
20K
Revenue
$167K
Avg. price
$7.99
B0BGXXT1XM
$7.99·★4.6·3.8K revsJASVERLIN Glitter Butterfly Hair Claw Clips, Y2K Hair Accessories 50 Pcs | 10 Colors Sparkly Mini Y2K Clips for Women Parties, Festivals and Everyday Styling Secure Claw Design
Units sold20K
CÉLLOT
3 ASINs in Top 10
14.9%
Units
11K
Revenue
$99.8K
Avg. price
$9.97
B07CSM2T43
$12.97·★4.8·12.2K revsCÉLLOT 40PCS 4.5 Inch Hair Bows for Girls Toddler Hair Accessories in Pairs | Grosgrain Ribbon with Alligator Clips for Baby Girls Toddlers Kids | Back to School | Easy to Use Non-Slip
Units sold5KB09V6MX7BT
$9.95·★4.7·2.7K revsCÉLLOT 40 Pieces Girls Hair Bows Linen Fabric Bows Alligator Clips Hair Accessories for Little Girls Toddlers Kids and Teens
Units sold3KB00J2NWIX8
$6.99·★4.8·2.3K revsCÉLLOT 40Pcs 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Toddlers Accessories Teens Gifts In Pairs
Units sold3K
Trending Hair Ribbon Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B075F6LC5K booked 3K units at $9.97, with ▲ 50.0% MoM change. On the growth side, B07D5ZY3GZ leads positive momentum with ▲ 100.0% MoM growth on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B075F6LC5K
40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens in Pairs
Price
$9.97
Rating
4.6
Reviews
8.1K
Latest month sales
B00J2NWIX8
CÉLLOT 40Pcs 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Toddlers Accessories Teens Gifts In Pairs
Price
$6.99
Rating
4.8
Reviews
2.3K
Latest month sales
B07D5ZY3GZ
120 Pieces Black Hair Ties for Thick and Curly Hair Ponytail Holders Hair Elastic Band for Women or Men(4mm)
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.6
Reviews
16.6K
Latest month sales
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