Mexico Headband Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Mexico Headband sales on Amazon US totaled 6,200 units in July 2026 (▼ 37.4% vs. the prior month), generating an estimated $68,020 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 85.5% of unit volume and 84.7% of revenue, while a typical listing is priced at $12.65. The keyword itself pulled 463 Amazon queries over the same period (▼ 97.6% MoM).

Zooming out to the 12-month window ending July 2026, the mexico headband Top 50 moved 63,050 units and $681,460 in cumulative sales — an average of 5,254 units and $56,788 per month. Monthly throughput topped out at 9,900 units in June 2026 and dipped to 1,750 in December 2025, leaving the latest reading 14.8% higher than August 2025.

63KTotal units sold · Last 12 months
$681.5KTotal revenue · Last 12 months
463▼ 97.6% MoM
Monthly search volume
$12.65Avg. price · July 2026

Mexico Headband Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales5.4K
Revenue$59.1K

2025/09

Sales7.7K
Revenue$84.8K

2025/10

Sales7K
Revenue$70K

2025/11

Sales3K
Revenue$30.7K

2025/12

Sales1.8K
Revenue$18.6K

2026/01

Sales2.4K
Revenue$24.7K

2026/02

Sales2.9K
Revenue$29.8K

2026/03

Sales3.9K
Revenue$41.9K

2026/04

Sales6.3K
Revenue$68.4K

2026/05

Sales6.8K
Revenue$74.9K

2026/06

Sales9.9K
Revenue$110.5K
6.2K

2026/07

Sales6.2K
Revenue$68K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

6.2K

▼ 37.4% MoM

Monthly Revenue 2026/07

$68K

▼ 38.4% MoM

Top 10 Market Share 2026/07

85.5%

See the Top 10 ASINs driving 85.5% of sales

Mexico Headband Market Share & Sales Concentration on Amazon US — July 2026

The most-sold mexico headband listing on Amazon US in July 2026 is ASIN B07ML5F9VP (Brand: Tough Headwear), which sold 2,000 units at $12.99 apiece — equal to 32.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 5,300 units and $57,581 in July 2026 — 85.5% of unit volume and 84.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Mexico Headband' on Amazon

July 2026
ASINSIGHT Logo
85.5% Volume Share 5.3K units sold
84.7% Revenue Share $57.6K estimated
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Top 5 Volume Share breakdown

B07ML5F9VP 32.3%
B0BWYH9NC5 16.1%
B0C9QDTJJ1 16.1%
B0CQMB9DJ3 4.8%
B01G4SM2P2 3.2%
Others 27.4%
#1
Tough Headwear Mens Headband | Sweat Headbands for Men Women Working Out Running Sports – Athletic Sweat Band Exercise

B07ML5F9VP

Tough Headwear Mens Headband | Sweat Headbands for Men Women Working Out Running Sports – Athletic Sweat Band Exercise

$12.99· 4.4·19.6K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$26K

latest month

Monthly Trend

12-month trend

#2
Melisheer Cinco De Mayo Decorations, Sombrero Party Hats, Mexican Colorful Cardboard Headbands, Fiesta Head Toppers Decor

B0BWYH9NC5

Melisheer Cinco De Mayo Decorations, Sombrero Party Hats, Mexican Colorful Cardboard Headbands, Fiesta Head Toppers Decor

$9.99· 4.5·680 reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$10K

latest month

Monthly Trend

12-month trend

#3
Syhood 4 Pcs 27'' Square Satin Bandanas for Women, Paisley Head Scarves Neck Hair Wrap Large Handkerchief Headwear Headband

B0C9QDTJJ1

Syhood 4 Pcs 27'' Square Satin Bandanas for Women, Paisley Head Scarves Neck Hair Wrap Large Handkerchief Headwear Headband

$8.99· 4.4·3.7K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$9.1K

latest month

Monthly Trend

12-month trend

#4
Melisheer Sombrero Party Hats, Classic Cinco De Mayo Mini Mexican Party Hat with Headband for Fiesta Party Costume

B0CQMB9DJ3

Melisheer Sombrero Party Hats, Classic Cinco De Mayo Mini Mexican Party Hat with Headband for Fiesta Party Costume

$9.99· 4.5·467 reviews
Monthly Sales

300

▲ 50.0%

vs. prior month

Revenue

$3K

latest month

Monthly Trend

12-month trend

#5
Tough Headwear Tie Headband - Moisture-Wicking Running Headband - 4-Way Stretch Sweatbands - Adjustable Head Tie for Workouts

B01G4SM2P2

Tough Headwear Tie Headband - Moisture-Wicking Running Headband - 4-Way Stretch Sweatbands - Adjustable Head Tie for Workouts

$4.99· 4.5·2.7K reviews
Monthly Sales

200

▼ 33.3%

vs. prior month

Revenue

$998

latest month

Monthly Trend

12-month trend

#6
HAIMEIKANG 2 Pcs Crochet Hair Bandanas Headscarf for Women Boho Hair Scarf

B0D72VBM43

HAIMEIKANG 2 Pcs Crochet Hair Bandanas Headscarf for Women Boho Hair Scarf

$13.79· 4.3·629 reviews
Monthly Sales

200

▼ 33.3%

vs. prior month

Revenue

$2.7K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Mexico Headband Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Tough Headwear is the best-performing mexico headband brand in July 2026, moving 2,200 units across 2 ASINs for 41.5% of Top 10 volume. Melisheer follows with 1,300 units (24.5%), ahead of Syhood on 1,000 units (18.9%).

With 8 brands splitting the Top 10 and 84.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $9.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

41.5%
24.5%
18.9%
15.1%
Tough Headwear
Melisheer
Syhood
Other brands
1

Tough Headwear

2 ASINs in Top 10

41.5%

Units

2.2K

Revenue

$27K

Avg. price

$8.99

  • Tough Headwear Mens Headband | Sweat Headbands for Men Women Working Out Running Sports – Athletic Sweat Band Exercise

    B07ML5F9VP

    $12.99·4.4·19.6K revs

    Tough Headwear Mens Headband | Sweat Headbands for Men Women Working Out Running Sports – Athletic Sweat Band Exercise

    Units sold2K
  • Tough Headwear Tie Headband - Moisture-Wicking Running Headband - 4-Way Stretch Sweatbands - Adjustable Head Tie for Workouts

    B01G4SM2P2

    $4.99·4.5·2.7K revs

    Tough Headwear Tie Headband - Moisture-Wicking Running Headband - 4-Way Stretch Sweatbands - Adjustable Head Tie for Workouts

    Units sold200
2

Melisheer

2 ASINs in Top 10

24.5%

Units

1.3K

Revenue

$13K

Avg. price

$9.99

  • Melisheer Cinco De Mayo Decorations, Sombrero Party Hats, Mexican Colorful Cardboard Headbands, Fiesta Head Toppers Decor

    B0BWYH9NC5

    $9.99·4.5·680 revs

    Melisheer Cinco De Mayo Decorations, Sombrero Party Hats, Mexican Colorful Cardboard Headbands, Fiesta Head Toppers Decor

    Units sold1K
  • Melisheer Sombrero Party Hats, Classic Cinco De Mayo Mini Mexican Party Hat with Headband for Fiesta Party Costume

    B0CQMB9DJ3

    $9.99·4.5·467 revs

    Melisheer Sombrero Party Hats, Classic Cinco De Mayo Mini Mexican Party Hat with Headband for Fiesta Party Costume

    Units sold300
3

Syhood

1 ASIN in Top 10

18.9%

Units

1K

Revenue

$9.1K

Avg. price

$8.99

  • Syhood 4 Pcs 27'' Square Satin Bandanas for Women, Paisley Head Scarves Neck Hair Wrap Large Handkerchief Headwear Headband

    B0C9QDTJJ1

    $8.99·4.4·3.7K revs

    Syhood 4 Pcs 27'' Square Satin Bandanas for Women, Paisley Head Scarves Neck Hair Wrap Large Handkerchief Headwear Headband

    Units sold1K

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